JoJo Siwa: The Sweetest Dream
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JoJo Siwa - Katy Sprinkel
JoJo is Unstoppable!
If you haven’t heard of JoJo Siwa, then you must be living under a rock! The hugely talented fifteen-year-old burst onto the scene in 2013 as a star on the reality TV series Abby’s Ultimate Dance Competition, and her bubbly personality and steely determination made her a fan favorite among Dance Moms viewers.
Known by many as JoJo with the Bow Bow—a nod to the signature hair bow that she’s been wearing since she was a preschooler—she has catapulted to mega-fame as an Internet celebrity, posting regularly to her legion of Siwanatorz (her fans’ chosen moniker). She has 15 million fans on Musical.ly, 8 million subscribers to her YouTube channel, 7.4 million Instagram followers, 522,000 Facebook followers, and 387,000 Twitter followers—and climbing!
But she’s more than just a social media star; she’s an influencer in the best sense of the word. JoJo takes every opportunity to use her platform for positivity. Her JoJo Bows have become a powerful statement against bullying. Her music similarly tackles the haters, encouraging fans to be themselves, be kind, and stand up for what’s right.
With a slew of dance awards, a platinum single in Boomerang,
and a pair of Kids’ Choice Awards, she’s already getting recognition across the industry. And having signed an overall talent deal with Nickelodeon, she’s already a familiar face across the network. Add to that a merchandising empire—everything from dolls to makeup to bedding (and, yes, hair bows)—and she may well be the hardest-working girl in Hollywood. One thing’s for sure: the tireless JoJo shows no sign of stopping anytime soon.
1. She’s Just A Kid At Heart
At fifteen, she’s already enjoyed a career longer than a lot of Hollywood stars. Fame can make a kid grow up fast, but JoJo pushes back against that pressure.
Watchers of JoJo’s Juice and followers on Musical.ly don’t see a scripted, choreographed, highly produced commodity. Instead, they see their idol being, well, a normal teenager—clowning around with friends, playing pranks, dancing like crazy in her own living room. She understands that people want to see the real her, and her authenticity is one of the things