Getting Started in: Facebook Marketing
By Jenice Adams
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About this ebook
Thank you for your interest in this book. The "Getting Started in" series, is a series of books designed to help you get the foundation about a subject matter. Time is one of our most precious resources and as such it does not comeback, for that reason the Jenice Adams created this series. It is a series of small quick and easy to read and understand books, designed to give you a quick idea on a subject. Instead of spending a lot of time and money on a subject to find out that it is not what you expected, this series allows you to get a quick overview, without spending a lot of time or money. If you find that it is a subject of interest you can invest more time and/or money in the subject.
This book is titled "Getting Started in: Facebook Marketing" and covers:
Facebook Marketing – Mistakes to Avoid
Most Effective Ways to Market on Facebook
What is Facebook Page Marketing?
What is Facebook Group Marketing?
Influencer Page Outreach
And More...
Don't hesitate and start your journey today…. Jump in and order NOW!
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Getting Started in - Jenice Adams
Table of Contents
Introduction
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Facebook is a massive traffic monster. As of this writing, it has over 1.3 billion, and that's with a capital B, daily active users.
Think about that, over 1.3 billion people using the same website day
after day. On top of this, it continues to grow.
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Also, when people are on Facebook, they pretty much stay there, and they view page after page of content. In fact, on a month to month basis, Facebook has slightly over 2 billion monthly active users.
Of all Americans, 79% use Facebook at some level or another.
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If this wasn't impressive enough, the next platform that gets the highest percentage of American users is Instagram, which is owned by Facebook. Instagram clocks in at 32% of American usage.
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Among US residents, 53% reportedly use Facebook several times a day.
In terms of the world's total population, more than 22% of people on the planet use Facebook with some level of frequency.
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The point is, Facebook is a massive traffic monster. You really cannot
afford to miss out on Facebook and its marketing potential.
If this wasn't impressive enough, wait, it gets even more mind blowing. Once people log into Facebook, the system basically keeps tight surveillance on them. And the crazy thing is that this is all done with their permission.
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When you sign up for Facebook, there is a user license agreement that you must consent to. Unless you read the fine print, you wouldn't become fully aware that once you sign in, every like, comment, share, as well as pages that you liked and even ads that you clicked, will be monitored by Facebook.
It's as if by watching your behavior, Facebook can make educated guesses as to what your interests are and can then show you advertising that fits those interests. Sounds pretty fair, right?
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Well, this extends across the board. That's right, every group you join as well as interactions on Messenger are monitored, tracked and targeted by Facebook.
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This is not lightweight targeting, mind you. When it comes to fine laser targeting of demographic groups based on individual user behavior, nothing even comes close to Facebook.
As awesome as these traffic statistics, advertising technologies, and promotion potential may be, I've got some bad news to report. Too many businesses still fail to fully leverage Facebook.
This training teaches you the best ways to promote on Facebook. It also gives you step by step instructions, so you can engage in Facebook marketing with a higher than average chance of success.
Chapter 01 - Facebook Marketing – Mistakes to Avoid
There are very common marketing mistakes that even promotion veterans commit on Facebook. It seems like even the very best of us are not immune to these common mistakes.
It's a good idea, if you want to save a
lot of time, effort and money at this point, to become aware of these mistakes.
This will decrease the likelihood that you will probably commit these same errors.
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Starting Off Paid Campaigns with