Making Google Ads Work for You - How to Create Winning Small Business Google Ads Campaigns in 2019
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About this ebook
If you're looking for an experienced digital marketer and certified Google Ads manager to demonstrate the creation of successful campaigns and optimizing existing ones, you've found a great solution.
"Making Google Ads Work for You" clarifies and simplifies the construction of an entire Ads search campaign from start to finish and details every step of the process.
More than just the foundation for Ads search campaigns, it contains many hard-earned pointers to make sure your campaigns run smoothly and reliably, with lowered costs and increased conversions.
This book isn't just for beginners; every level of expertise will appreciate its fresh perspective and the integration practices it presents.
Topics include:
- Best practices review of successful Ads campaigns
- Creating buyer-focused messaging and content
- Generating search ads that engage and sell
- Designing landing pages and websites for maximum performance
- Setting up the mechanics and settings in the Google Ads Platform for greater efficiency and lowered conversion costs
- Installing the critical conversion tracking for reporting results and creating consistent and profitable campaigns
Experience matters and you'll find this book to be fast to implement and deliver solid results.
Christopher Warren
Christopher has a passion for assisting everyone to dramatically increase the performance of their Google Ads and Digital Marketing campaigns. He first started using Google Ads in 2008 and has been deeply involved with Sales and Marketing for 16 years. His experience includes creating and managing national and local Google Ads campaigns in the US, Canada, and Australia. Christopher consults for and manages Google Ads accounts while also assisting with messaging, content, landing page design, and user experience for all types of Digital Marketing campaigns.
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