Sales Funnel Authority: Discover The Secrets To Creating A Sales Funnel
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About this ebook
No matter what it is you’re trying to sell on the web, a sales funnel is the number one way to do it. This is the most systematic way to build trust, to build a relationship and to encourage people to want your brand before making a sale – and it is incredibly powerful when done well.
Take a look around the web and chances are that you’ll have come across a large number of sales funnels wit...
"David" "Brock"
David skill's with IT industry has propelled him into many different online businesses, including book publishing, affiliate marketing, Clickbank Product Launch, niche business sites and SEO work. He helps people to make money working through the internet. David is also a budding author, with self-help being his favored genre. His titles to date include, Affiliate Marketing Blueprint, Facebook Marketing Mastery, YouTube Marketing 101, Clickbank Success Secret, Adsence Cash Cow, Ultimate Passive Income, Email Marketing Secret, CPA Marketing Success Secret, Career in Freelancing, Blogging Success and many more. He plans to follow these with even more titles in the future, to help as many people as he can to find the same success that he has.
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Reviews for Sales Funnel Authority
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- Rating: 4 out of 5 stars4/5insightful and educative for every business owner who wants the best out of the niche he or she operates in
Book preview
Sales Funnel Authority - "David" "Brock"
Introduction
No matter what it is you’re trying to sell on the web, a sales funnel is the number one way to do it. This is the most systematic way to build trust, to build a relationship and to encourage people to want your brand before making a sale and it is incredibly powerful when done well.
Take a look around the web and chances are that you’ll have come across a large number of sales funnels without even realising it. So what exactly is a sales funnel? How does it work? And how can you tap into its power for yourself?
Those are the questions we’re going to be asking and answering in this ebook. By the end, you’ll know exactly what an ebook is and why it’s so important. Moreover, you’ll be able to build your own sales funnel from scratch and use it to capture leads and convert them into paying customers.
Once you understand the science behind this, you’ll see why it’s the most effective way to build profits and you’ll be able to turn any product or service into a massive success.
What is a Sales Funnel?
Before we go any further, it would perhaps be useful to explain exactly what a sales funnel is and what you’ll be using it for.
In essence, a sales funnel can be imagined like a funnel for customers. You start out with a broad opening to capture as many leads as possible and then you gradually narrow those leads down to only the most engaged and interested customers so that you can sell to them. All the while, you’ll be building trust, building engagement and priming them ready to make a sale.
You can also think about this as a ladder, which each rung taking your customers closer to the top where you’ll eventually try to sell to them.
In practice, what this means is a series of different marketing strategies, each arranged in such a way as to build more and more targeted leads for your business. So you might start with a simple advert, or a blog post and then move on to an email list, then a ‘free report’, then a seminar, then a small product sale and then a big sale.
Each of these marketing stages is a rung on a ladder, it’s a little further down the funnel. And each time a customer clicks on the next link, or
follows you to the next step, they are becoming more and more likely to buy from you.
As mentioned, there’s a good chance you’ll have encountered different sales funnels in your travel around the web: and you may even have bought products from others through this method. You might have come across a blog and signed up to the mailing list for instance, and then been told to click on the link therein in order to see a free seminar. And then
maybe the free seminar asked you to sign up for the next seminar which would cost a little money.
And you may have come across it on YouTube too. For example, Tai Lopez is something of an inscrutable business man who is willing to use everything at his disposal to capture new leads and sales even when that involves a bit of bare-face lying (that’s not his car and not his garage!).
But he still employs a sales funnel very well. If you go on YouTube to watch a video, his ad will very often show up.
The guy then goes on to talk about his cars or his massive house and this makes you want to watch even if only because it annoys you.
At the end