47 min listen
SoleBicycles.com Sells 15,000 Bikes A Year Using Content Marketing
FromShopify Masters
ratings:
Length:
50 minutes
Released:
Apr 5, 2016
Format:
Podcast episode
Description
On today’s podcast you’ll learn from an entrepreneur that started a direct-to-consumer bike company to cut out the middleman retailers and has had 100% growth year over year.
In this episode you'll learn:
How to beat your competitors by not marketing your product, but marketing an aspirational lifestyle tied to your product.
How they bootstrapped a inventory-heavy business without any significant outside investments.
3. What is a Sourcing Agent and how hiring one helped them scale their business smoothly.
In this episode you'll learn:
How to beat your competitors by not marketing your product, but marketing an aspirational lifestyle tied to your product.
How they bootstrapped a inventory-heavy business without any significant outside investments.
3. What is a Sourcing Agent and how hiring one helped them scale their business smoothly.
Released:
Apr 5, 2016
Format:
Podcast episode
Titles in the series (100)
How PosterGully.com Got Buyers And Sellers Together To Start A $1 Million Art Marketplace: In this episode you’ll learn from an entrepreneur that started an art marketplace in India. In this episode you'll learn: 1. Whether you should focus on buyers or sellers first when launching a marketplace. 2. Why they credit growth hacking for their early traction and what exact tactics they used. 3. How a campus ambassador program changed the game for them and exactly what’s involved in starting and running an ambassador program successfully. by Shopify Masters