Aimee Shackelford is known as Petrolgirl, has combined her expertise in social media, sales, automotive, internet forums, event organization, rallies, and logistics. She is the CEO of Social Bolt, a company created to help others maintain their social media presence on the web. She is also the Director of Fun at Gold Rush Rally, an annual trendsetting celebration and one of the fastest growing social events and lifestyle brands in the automotive marketplace. And Aimee is also a Partner at Exotics on Cannery Row, an annual event that takes place on Friday during the Monterey Cars Week events. She and her team created an ideal venue for companies to showcase their products and services to a demographic passionate about high-end automobiles and modifications.