Note: you can listen to this episode above or load it up in iTunes.
How to Find Readers For Your Blog
Today's episode is about how to find new readers for your blog. It's the question I get asked most by bloggers, so this is the first of several podcasts on this topic. We will be getting into some tactical and very practical ways to build readerships over the next few episodes, but before we do that, today we look at the two questions you must ask yourself if you really want to get blog readers.




abstract concept of education by Oleksandr Lysenko on 500px


In This Episode
You can listen to today's episode above or in iTunes or Stitcher (where we'd also LOVE to get your reviews on those platforms if you have a moment). Today we talk about:

How I damaged my blog by chasing traffic instead of trying to create meaningful relationships
The 2 questions you must ask yourself if you really want to get blog readers
How to find out who your current readers are and what their problems are - so you can solve them
How to create reader avatars for your blog
The 3 secret ingredients of blogs that change peoples' lives

Further Resources For Finding Blog Readers

How to Create Reader Profiles/Personas to Inspire and Inform Your Blogging - includes examples of my first reader personas.

How did you go with today's challenge?
Who are you trying to reach with your blog? How are you trying to change their life?

I'd love to hear your answers to those questions. Let me know in the comments below, and share a link to your blog.
Pick Up the 31DBBB eBook at 50% Off
Don't Forget You can also grab the 31 Days to Build a Better Blog Workbook with a 50% discount using the coupon code PODCAST50 during the checkout process here.

Finally, if you have a moment we'd love to get your feedback on the ProBlogger Podcast with this short survey which will help us plan future episodes.

 

Enjoy this podcast? Subscribe to ProBloggerPLUS for free to get free blogging tutorials and podcasts in your inbox each week.