Justin Christianson was looking for a way to be free, it was journey that eventually led him to making money online. He learned processes from the ground up, beginning in network marketing recruiting, leading to affiliate marketing and eventually info products. He became a student of the science of why offers convert, and why they don't. It was from this experience that he founded Conversion Fanatics. Justin is the best selling author of Conversion Fanatic: How to double your customers, sales and profits with A/B testing and is a 13 year veteran of digital marketing having worked on hundreds of profitable campaigns. A self proclaimed numbers junky with a firm belief that the numbers don’t lie, has a knack for finding holes in marketing campaigns and offering simple solutions to quickly plug them, effectively improving the results. An avid student of marketing and business, he firmly believes that you must continue to improve daily in order to stay ahead and succeed.