We all know how important it is to create engaging and effective social media posts. But hey … how many of us are achieving this? In today's episode I'm super stoked to chat to Estelle Oliveri of Hairpin Digital, who's going to debunk the Do's and Don'ts of creating that great social media post that talks directly to your clients.

Estelle created Hairpin Digital to fill the need for different industry bubbles to crossover and form these necessary connections. She believes that in every industry, people stick to their own spheres; their own bubbles of education and friendships. Architects hang out with architects. Doctors hang with other doctors. Hairpin Digital's aim is to bring more sales through service providers’ doors and spread the word that each business has so much more to give in society than just a haircut, wax or body workout.

An expert in the field of social media, Estelle presents her workshop around the globe and is a key speaker at major industry expos, helping her audiences achieve maximum results when it comes to getting the most out of social media. And today your are going to get this expert knowledge straight to your earbuds, as Estelle's is about to give you golden advice to posting on social media, so listen carefully, and enjoy!
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Special thanks to Estelle Oliveri for joining me today. Until next time!