On today's episode of the Internet Marketing Podcast, Andy is joined by Bill Slawski, Director of SEO Research at Go Fish Digital to talk about semantic topic modeling and structured data. What semantic topic modeling is and how it can help pages rank in search resultsWhy semantic topic modeling is therefore imperative when conducting keyword researchWhat structured data isThe effect well structured data can have on your rankingsWhy site audits are important and what you can expect to get out of themPlus, Bill provides his top tip/key takeaway for the audience. If you'd like to connect with Bill you can find him on Twitter here and Go Fish on Twitter here. You can also find Bill on Facebook here.  For information regarding your data privacy, visit acast.com/privacy