Today I’m excited to have John McIntyre on the show. I was introduced to John by Laura of Ecommerce Fuel, checked out his site and became intrigued by his email skills.
John runs the site TheMcMethod.com where he talks about how to automate sales via email autoresponders.
Sound familiar? 90% of the sales of my blog and a good portion of my ecommerce store sales are through email so I knew I wanted John on the show to see how he does it.
So today we are going to cover how to run email marketing campaigns to maximize sales. Enjoy!
What You’ll Learn
How John got started with email marketing and how to use the McMethod
Some case studies illustrating John’s biggest wins with email
How John analyzes a client company and decides his plan of attack with email
What email campaigns you should be running with your online store
The difference between writing copy for email ...
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