34 min listen
DP 139: Getting People to See and Stay on Your Website
DP 139: Getting People to See and Stay on Your Website
ratings:
Length:
47 minutes
Released:
Jan 11, 2017
Format:
Podcast episode
Description
Learn the magic of Google this week with digital marketing consultant Claudia Pennington. She joins in to share the secrets to getting the right people to your website — and then staying there. From keywords to the structure of the site itself, Claudia and Beth explore the mindset of a searcher and what you can do to fill those needs. She names her top priorities when assessing a website as well as the two trends she thinks will color marketing communications for the next couple of years. Listen in for SEO secrets and more.
Released:
Jan 11, 2017
Format:
Podcast episode
Titles in the series (100)
DP 002: Getting People Involved in Your Story with Vanessa Chase: Kicking off a 3-part series on why stories work, Beth and Vanessa Chase from the Storytelling Non-Profit talk about building emotional buy-in to what's happening. Vanessa shares how story structure builds context for the facts and figures...and much more. by Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations