Competitor Identification and Analysis: Tourism Industry of Sablayan, Occidental Mindoro Review of Literature I. Competitor Analysis A.

History and Development of Competitor Analysis 1. Used in Business Management 2. Application to Tourism Industries i. Hong Kong Airport Exhibition Hall (HKAE) Marketing & Promotion ii. Thailand Where Fantasy Comes to Life: Tourism Promotion B. Competition Levels C. Competitive forces i. Social ii. Technological iii. Ecological iv. Economic v. Political D. Competitor Strategies II. Status of Tourism in MIMAROPA A. Occidental Mindoro 1. Types of Tourism Available 2. Tourism Core Products 3. Tourism Augmented Products 4. Tourism Supportive Products B. Oriental Mindoro 1. Types of Tourism Available 2. Tourism Core Products 3. Tourism Augmented Products 4. Tourism Supportive Products C. Romblon 1. Types of Tourism Available 2. Tourism Core Products 3. Tourism Augmented Products 4. Tourism Supportive Products D. Marinduque 1. Types of Tourism Available 2. Tourism Core Products 3. Tourism Augmented Products 4. Tourism Supportive Products E. Palawan 1. Types of Tourism Available 2. Tourism Core Products 3. Tourism Augmented Products 4. Tourism Supportive Products