Systems Platform for services Make money from licensing Adoption of Mobile Platform New Mobile Ecosystems Mobile OS Market share Android 8!" # Apple iOS "!$ # Microsoft Windows Phone $! # %lackberry # Mobile Ecosystem MOBILE OS APP + GAMES MUSIC + MOVIES SEARCH Ad's SERVICES BOOK &even'e Apple! (oogle! Microsoft and %lackberry get ")# of all reven'e generated thro'gh apps sale thro'gh there respective App store More reven'e is generated reven'e is thro'gh Ads on free apps and OS licensing Essentials of good Mobile OS N'mber of Apps available for download Eye catching * +ser interface Easy to operate interface %etter ,andsets to operate the OS Availability at lesser price (ood %attery -ife .imely 'pdate and after sales s'pport Some /nteresting Stats Apple Inc. is the biggest company in the world by market capitalization 415 Billion USD !a"or re#en$e comes %rom !obile handsets and related ser#ices &oogle Inc. %o$nded in 1''( has market cap o% )*5 Billion USD+ where as the IB! has market cap o% )4, Billion USD which was %o$nded 1,, year be%ore &oogle - !a"or re#en$e comes %rom !obile ser#ices .hatsApp Inc. is the /irst company which has market #al$e o% 1' Billion USD and has only 5, employees pro#ides cross plat%orm instant messaging ser#ice on mobile Note 1 Billion USD = 62000000000 Rupees (62K Crore) .echnology revol'tion Apple 0estions ATLAS COPCO LTD. Dtd 24.02.14 Master Mind Presentation - Pankaj Ramole (ADS)