Polina Asarov_ Fabio Carnevale Maffè_ Dusan Dojic

Elena Rovati_ Sarah Thenot

 Meaningful objects Common items that
that represents their education feature bovisa students
Lot of time spent in Politecnico
on brainstorming,
mind mapping,
Working on the laptop...
Thousands of paper works
that represent our projects,
our way of thinking
and our way of living.
_material resource
_student identity
Trasform paper projects
into a symbol of identity
Trasform “paper garbage”
into a new fabric material
_strong
_high quality finishes
_waterproof
 people can see the
gallery of products

people can buy the

application to “special edition products”
PoliEgo with virtual
material and voting Polimi products Student’s printed material
for contest for and special editions and digital instructions
“special editions” of PoliEgo for the product and
“special editions”

Product made with Student’s printed Products made as

material ,“special editions products” requested by
and polimiproducts student and“special
editions”

Payment for the own product

or for “special editions”

Student’s printed or virtual material put money on the

university bank
account
uses budget
to pay
application to PoliEgo production
with the paper material

money

material & communication

 Inside university:
_Banners
_Video Advertising
_Guerrilla
 _PoliEgo Corner in Polishop
_Dedicated Interface inside Polishop Website
 _Winner of the monthly contest
_Regular reuse of Politecnico paper
 Self expression
Keep memories Incomes
Community symbol Promote the uniquess of his faculties
Valuate working process Give freshness to polishop items
and to the university image

Create
A mutual sense
Of proudness
 Partnership with
students by producing
and selling their products

Spread Politecnico identity and

the products outside the university

Adress special editions and

Polishop to citizens and tourists