Peter Jackson

Business Administration
Stephen Gould Corporation
October 2, 2014
Reflection 1
Code of Business Conduct and Ethics
Stephen Gould Corporation follows a well-rounded code of ethics that would adhere
to most peoples morals. The company prides itself on maintaining the highest
performance standards for their products and services. However, the companys
standards do not end there. Stephen Gould Corporation believes that quality
production and the success of a company can only be achieved by maintaining a
high standard of core values. These core values include integrity, respect, and ethical
conduct when dealing with employees and customers. Stephen Gould complies with
all applicable laws governing environmental production, labor and employment,
and worker health and safety. The companys management team has established the
appropriate safeguards to ensure that these practices are always followed. The
organization has maintained this high standard of core values and business
practices since the companys founding.
Personal Reflection of Code of Business Conduct and Ethics
I believe that Stephen Gould Corporation is built around a strong code of business
conduct and ethics. The companys core values are all aspects that define the success
of a business. I feel that the company is very strict on maintaining this standard of
business and it strongly appeals to my own morals and beliefs. This code of ethics

shows the dedication and quality assurance that make up the Stephen Gould
Corporation.
Ethical Dilemma
A possible dilemma that could arise in my workplace is the stealing of accounts from
other salesman at the company. For example, lets say salesman A is working on
establishing an account with a pet store that needs custom banners. The pet store
tells the salesman that their banners are currently being made for $5 each from
another company. The salesman offers to save the pet store money by getting the
banners made for $4. The dilemma arises when salesman B from the same company
as salesman A tries to open an account with the same pet store. Salesman B offers to
get banners made for the pet store for $3. The pet store then decides later to make
the deal with salesman B. This situation is an ethical dilemma because salesman B
went behind a co-workers back and stole their account. It is morally wrong and is an
unacceptable business practice.
Solution 1
A possible solution to this dilemma would be to have all salesmen register their
potential accounts through a district manager. This way all the accounts could be
assigned to their salesman. The system could be designed to hold the accounts for
up to a year, so that when it expires another salesman could try and setup the
potential accounts.
Solution 2
Another solution to the dilemma would be to create multiple districts within a
division and assign different salesman to each district. This way each salesman

would be responsible for the accounts in their own district, and no other salesman
could setup accounts in another salesmans district. Salesman can be moved around
to different districts to setup accounts later in time.
Recommended Solution
I would recommend the first solution to solve the dilemma. This way all potential
accounts go through a database and are monitored. As well, the second solution
doesnt give salesman enough freedom to expand their reach, and limits their
potential to setup accounts faster. The first solution would have allowed salesman A
the opportunity to setup an account with the pet store, and after a year Salesman B
could get the same opportunity if salesman A was unsuccessful.