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B.F SKINNER
Theory of Behavior Learning Theory
Definition
The focus of the behavioral
approach is on how the
environment impacts overt
behavior.
Changes in behavior are the result of
an individuals response to events
(stimuli) that occur in the
environment.
Consequence
Definition
Example
Receive reinforce
(positive
reinforcement)
A behavior is followed
by the presentation of
a positive stimulus.
Thus, the behavior
increases.
Giving students a
gold star for
completing work on
time
Remove unpleasant
stimulus (negative
reinforcement)
A behavior is followed
by the removal of an
unpleasant stimulus.
Thus, the behavior
increases.
If a student do not
complete the
homework, then he
has to pay RM10 to
the teacher. So, the
student will complete
the homework to
avoid paying RM10
Receive unpleasant
stimulus
(punishment)
A behavior is followed
by the presentation of
an unpleasant
stimulus. Thus, the