Professional Documents
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Scoops
Spring 2015
Fashion Do /
Dont
The Strokes
Tiger Deaux-nuts
Thoes odd flavors you never
thought to try
Contents
4
5
Message from the editor
Tiger Deaux-Nuts
The
Scoops
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Yours,
Dionne Rockwell
Editor, The Scoops
Dos
1. Match your belt with
your shoes
2. Tuck in your shirt
3. Make sure they fit
comfortably
Donts
1. Add to many accesories
2. Wear bright colored
shoes
3. Get the too tight
Tiger Deaux-Nuts
Y
ou cant get up early enough for dreams. I show up lays out handfuls of crumbled bacon on a tray of maplearound six in the morning but Jeff Herman of Tiger glazed bounty. He looked at places like Voodoo Donuts in
Deaux-Nuts has been there for two hours already because Portland, places where the foodie hunger for the next thing
he has a dream about doughnuts.
meets the eagerness of the entrepreneur. I dont just want
Herman counts off the unglazed donuts on his racks, to be in the donut business, Herman explains. I want to be
figuring out how many of each kind to make. Tiger Deaux- in the business-starting business.
Nuts doesnt specialize in gourmet doughnuts, its all he makes. That said, there are donuts to fill. I am tasked with
currently he makes a maple bacon, bananas foster, chocolate pushing jalapeno slivers into the icing while his sister Nicole
mint, chocolate peanut butter, smores, apple pie, key lime steps in to spread melted marshmallow on the smore ones.
pie and, my favorite, a vanilla jalapeno. I have to keep six Herman is off to the side carefully tending to a commercial
aside with just maple for one of my regulars. At this phase, grade mixer. I think I have a perfect meringue going here.
Tiger Deaux-Nuts is a very personal business. Its only open The whole reason he is working out of this location is
Saturday mornings on the backside of a nondescript strip of because hes partnering with a catering business that works
shops on Jones Creek Road, just north of the intersection here the rest of the week. He wields an icing bag, pushing
with Coursey. One doesnt wind up here on
in the aforementioned perfect meringue
accident.
I want to be in the into holes in the side of the doughnut shells
Id like it to be where a hundred people business-starting destined for the key lime variety. Id like to
walk in and I know what seventy-five of them
move into mid-city or maybe over in the
business.
are going to order. Herman has a ways to go,
Perkins overpass area. He talks of a bistro,
-Jeff Herman of partnering with other businesses, of more
but he has the dream and he has the product.
These are the best doughnuts within a hundred
things this doughnut business can become.
miles.The donut itself has a heft and crispness you just are not Now, before we get all starry eyed with possibility, let
going to find in a place that has to deal in volume, and each us address the product at hand. His doughnuts are amazing,
one is hand decorated to ensure it is a culinary experience to and not in a way that subs for clever or inventive, but straight
its fullest. I know this for a fact because after I confessed to up amazing. There is the tiniest crunch to the doughnut
a stint working in a doughnut shop in high school, Herman holes, the glaze carrying a toothiness that you just dont find
orders me to scrub up and puts me to work.
elsewhere.
We have to work quickly because the vanilla glaze His maple bacon is the big seller, a tag-team of rich
hardens quickly, Herman offers as I start plugging the sweetness with just a nod of salt from the bacon.The chocolate
centers with marinated apple chunks for the apple pie donuts mint and peanut butter ones are exercises in restraint. There
and then drizzling them with the thick juice of the marinade. is just enough topping piped in on these to get the flavor
Doughnut making is a weirdly antiquarian business, one across without becoming too much.
where you apprentice with a doughnut cutter before you Eight a.m. rolls around just as the last of the peanut butter
are left to work the dough and the fryer and the icing bags has been piped, the final row of apple pie has been dusted
yourself. Herman learned his way by watching everyYouTube with crumble, and Herman changes into a light purple
video he could on the subject and then hanging out in area Oxford. He sets a table up by the door with his meticulous,
doughnut shops, peeking through the kitchen door to glean dream-filled bounty behind him as he updates Facebook to
what he can.
tell the world hes open. Then, with a slight exhale, he looks
When you start conceiving of a business, you have to to the door, ready for whatever opportunity comes through.
look five years, ten years down the line, says Herman as he
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