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  • Lessons Learned From The Crisis Management Reading: Preparing For A Crisis

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    The document provides a summary of lessons learned from a crisis management reading. It outlines that organizations should differentiate between problems and crises, and have crisis plans in place. When preparing for a crisis, organizations should consider potential scenarios, set goals and objectives, and form a dedicated crisis team. It also advises to always plan for worst case scenarios. The document recommends regularly simulating crisis situations and training. When a crisis strikes, it advises establishing a war room separate from media, having a single communication plan, neutralizing threats, and only communicating facts that can be backed by evidence to the media.

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    Crisis

    Original Title

    Crisis Management

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    The document provides a summary of lessons learned from a crisis management reading. It outlines that organizations should differentiate between problems and crises, and have crisis plans in place. When preparing for a crisis, organizations should consider potential scenarios, set goals and objectives, and form a dedicated crisis team. It also advises to always plan for worst case scenarios. The document recommends regularly simulating crisis situations and training. When a crisis strikes, it advises establishing a war room separate from media, having a single communication plan, neutralizing threats, and only communicating facts that can be backed by evidence to the media.

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    © All Rights Reserved
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    15 views1 page

    Lessons Learned From The Crisis Management Reading: Preparing For A Crisis

    Uploaded by

    maestro9211
    The document provides a summary of lessons learned from a crisis management reading. It outlines that organizations should differentiate between problems and crises, and have crisis plans in place. When preparing for a crisis, organizations should consider potential scenarios, set goals and objectives, and form a dedicated crisis team. It also advises to always plan for worst case scenarios. The document recommends regularly simulating crisis situations and training. When a crisis strikes, it advises establishing a war room separate from media, having a single communication plan, neutralizing threats, and only communicating facts that can be backed by evidence to the media.

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    © All Rights Reserved
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    of 1

    DR Group 8

    CTMC
    Crisis Plan Summary

    Lessons learned from the Crisis Management Reading


    At the start the organization should differentiate between a problem and a crisis, problems are
    recurring and can evolve into a crisis. There should be a crisis plan for when a problem becomes
    a crisis. Crisis can be either internal or external.
    Preparing for a crisis:

    Foresight is important because you dont know when a crisis can strike.
    Make assessments and research the potential crisis scenario.
    Set specific objectives and goals and regularly review them in a crisis situation.
    Form a dedicated crisis control team with clear responsibilities for taking actions, which

    should be ready to act on a moments notice should a crisis strike.


    Always assume a worst case scenario. It is always easy to scale back than to plan for lost
    ground in situation of a crisis.

    Train for Crisis:

    Regularly revisit and simulate the crisis situation. Make amendments according to the

    loopholes in the plan.


    Prepare background materials for press statements and media interviews.

    When Crisis Strikes:

    A war room should be established if the crisis worsens and should be kept separate from

    the press. Only authorized messages should be conveyed to the press team.
    Create a single communication plan to share information with all the stakeholders.
    Neutralize threats to public and employees and always be available for the media.
    Dont hesitate to correct the misconceptions being spread in the media, be it social,
    electronic or print. Only talk about the facts that can be backed by substantial evidence.

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