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Annotated Bibliography

How Does Fast Food Marketing Impact American Childrens Health?

Stephanie Beatty
Professor Malcolm Campbell
UWRT 1103
March 8, 2015

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Annotated Bibliography
"The Impact of Food Advertising on Childhood Obesity." Apa.org. 2015
American Psychological Association, n.d. Web. 08 Mar. 2015.
This reliable website discusses studies done about childhood obesity
and fast food marketing. Psychologists gathered information
throughout America and created many statistics that will be useful and
informative in my paper. It discusses how often children are viewing
media and seeing advertisements for food and restaurants. It also
discusses how these commercials and marketing techniques effect a
childs wants. A child will crave more unhealthy fast food if they view it
more on a TV or computer. They also briefly talk about how to prevent
this from happening and how to influence children to step away from
technology and go outside to play instead. The authors of this website
are not named, but the website is from a well-known source, American
Psychologists Association. Its safe to guess that this was either written
or review by psychologists. I believe the intended audience for this is
people who are studying childhood obesity and are trying to prevent it.
This source is very helpful as it is full of statistics and numbers that
prove some facts for my paper. This source solidified my view on the
topic of obesity and marketing correlations. I believe this source will
appear sited in my paper many times.
Grier, Sonya A, Janell Mensinger, Shirley H. Huang, Shiriki K. Kumanyika, and
Nicolas Stettler. "Fast-food Marketing and Children's Fast-Food

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Consumption: Exploring Parents' Influences in an Ethnically Diverse


Sample." Journal of Public Policy & Marketing. 26.2 (2007): 221-235.
Print.
This peer-reviewed article discusses fast food marketing from a
parents point of view. Fast-food marketing to children is considered a
main contributor to childhood obesity. Effects of marketing on parents
may also contribute to childhood obesity. The authors explore
important hypotheses with data from parents and caregivers of 2-12
year old children in medically under-par communities. The results have
connections for obesity-related public policies and social marketing
strategies. All the authors are well known in their scholarly
communities with reputable degrees in their areas of study. They all
went to reputable colleges. I believe this academic peer-reviewed
source is reliable because it lines up with many other websites I have
used for research, and it also cites the source they used almost after
every source. The intended audience is educated adults who are
research and studying childhood obesity and parents. This source will
probably be used a good bit in my paper. It has a few good statements
and studies that I would like to use in paper for a different point of
view, from the parents. It helped to shape my argument from a
different angle.

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Agnihotri, Iti. "Fast Food Marketing for Children Disproportionately Affects


Certain Communities." ASU News. Arizona State University, 30 Oct.
2014. Web. 9 Mar. 2015.
This developed article examines the marketing directed towards
children on the inside and outside of fast food restaurants and how it
has found that the majority of black, middle-income and rural
communities are more often exposed to such marketing tactics. This
article mostly discusses childrens health pertaining to fast food, as it
also states lots of facts and statistics. The author and his team of
researchers studied children and teens within over 400 communities
that contained middle and high schools. The main author is well-known
in the obesity research community and has researched many things
including obesity, third world countries health, nutrition labels, and
many more. The website is published by a university, also making it
very credible. I believe I will use this a few times throughout my paper.
It has a couple good facts that would be beneficial. This source was
very helpful as it fit perfectly into my view of childhood obesity and
other health problems caused by fast food marketing.
Khazan, Olga. "Fast-Food Chains Disproportionately Target Black Children."
The Atlantic. Atlantic Media Company, 13 Nov. 2014. Web. 10 Mar.
2015.
This is a well-developed article from a reputable source. It talks about a
different view of my topic, how fast food chains are marketing mostly

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towards white children in white communities. On the other side of


things, they do in fact market in black communities, but they push
their marketing more towards children than the adults. The article
discusses the different ways they market specifically towards children
like kids meal toys, TV advertisements, and play areas. This author is
probably the least credible of the 4 sources. While she is a college
graduate in a reputable field of study, she is not very well known to the
public. Although the author isnt very reputable, the publisher is The
Atlantic, which is a well-known website for many different types of
issues. This is the only of my sources that includes the ethnicity factor,
which I believe will be good to add into my paper. This source was very
helpful because it helped shaped my argument a little more by
throwing in the idea that restaurants market differently in different
types of communities. I think I will use this source in my paper for the
ideas of race and ethnicity.

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