Data

Car Discounts - Fast Eddie's

Discount Age Income
Sex
998.00
27 47,645.00 M
1,422.00
41 32,253.00 M
2,520.00
21 28,650.00 M
1,649.00
46 29,190.00 F
1,354.00
27 37,997.00 M
1,525.00
43 25,400.00 F
1,400.00
55 30,282.00 F
676.00
34 45,671.00 F
919.00
39 46,477.00 F
1,431.00
19 27,826.00 M
1,838.00
46 31,731.00 M
1,376.00
34 20,293.00 M
950.00
35 32,655.00 F
1,472.00
39 35,605.00 M
2,147.00
19 25,801.00 M
1,538.00
29 20,930.00 M
988.00
43 49,336.00 F
1,164.00
35 39,360.00 M
131.00
38 40,623.00 F
564.00
40 47,474.00 F
1,827.00
52 36,371.00 M
1,075.00
46 37,546.00 F
1,334.00
41 31,734.00 F
1,526.00
21 21,903.00 M
1,844.00
28 30,568.00 F
2,375.00
42 21,020.00 M
1,679.00
43 28,799.00 M
945.00
37 50,837.00 M
1,116.00
44 41,937.00 F
Jordan Provost

Managerial Report
Auto Sales
Marital Status
Married
Single
Single
Married
Divorced
Single
Divorced
Single
Married
Single
No Response
No Response
Married
Divorced
Single
Married
Divorced
Married
Single
Single
Married
Divorced
No Response
Divorced
Single
Married
Married
Married
Divorced

#1.

Sex
Female
Male
Grand Total

Frequency
54
46
100

54

Frequency

46

Female

Male
Sex

#2. Marital Status

Divorced
Married
No Response
Single
Total Result

Sum - Marital Status

Fast Eddie's Auto Sales

9/19/15

1,538.00
532.00
2,133.00
1,918.00
1,743.00
648.00
990.00
1,766.00
1,948.00
1,557.00
800.00
339.00
569.00
1,138.00
1,968.00
1,273.00
1,657.00
1,852.00
2,137.00
673.00
2,162.00
1,733.00
1,821.00
336.00
884.00
892.00
801.00
1,495.00
1,014.00
1,574.00
1,048.00
1,057.00
785.00

Jordan Provost

38
53
18
36
33
43
48
46
39
31
35
44
41
25
31
57
26
25
29
43
25
42
39
30
33
30
37
37
31
40
35
41
42

30,610.00
48,257.00
20,689.00
32,626.00
27,015.00
41,184.00
43,452.00
29,314.00
38,072.00
21,022.00
33,224.00
61,025.00
46,329.00
28,018.00
23,280.00
47,204.00
26,161.00
28,876.00
21,388.00
54,008.00
27,396.00
38,142.00
33,869.00
38,950.00
32,990.00
37,660.00
45,593.00
20,758.00
28,605.00
33,357.00
33,795.00
48,092.00
40,369.00

M
F
M
M
M
F
F
M
M
M
F
F
F
F
M
M
M
M
M
F
M
M
M
F
F
M
F
F
F
M
F
M
F

Single
Divorced
Divorced
Married
Single
No Response
Single
Single
Single
Married
Single
Married
Single
Single
No Response
Married
Married
Divorced
Single
Single
Divorced
No Response
Married
Married
Married
Single
No Response
Married
Married
Single
Single
Single
Married

Total
15%
37%

Divorced
Married

No Respo

9%

#3.

Bin
10,000
20,000
30,000
40,000
50,000
60,000
70,000
More

Fast Eddie's Auto Sales

39%

Single

Frequency
0
1
34
30
27
5
3
0

9/19/15

1,541.00
1,990.00
804.00
361.00
1,490.00
1,655.00
597.00
1,735.00
189.00
697.00
692.00
1,642.00
859.00
2,110.00
1,233.00
419.00
1,982.00
1,791.00
1,487.00
877.00
1,203.00
410.00
997.00
727.00
1,321.00
864.00
786.00
421.00
1,832.00
1,382.00
679.00
1,342.00
1,266.00

Jordan Provost

30
51
50
54
21
57
27
56
54
39
38
31
52
38
35
42
20
24
23
25
57
29
40
22
37
51
23
35
23
33
55
33
41

20,610.00
24,734.00
44,085.00
60,448.00
20,912.00
40,701.00
37,258.00
34,783.00
43,000.00
41,004.00
43,955.00
28,891.00
45,577.00
19,016.00
36,357.00
64,663.00
27,712.00
21,559.00
28,597.00
36,041.00
50,666.00
47,653.00
47,659.00
38,710.00
36,310.00
51,353.00
29,645.00
42,593.00
26,356.00
28,056.00
55,157.00
27,594.00
42,611.00

M
F
F
F
M
M
F
M
F
F
F
F
F
M
M
F
M
F
M
F
M
F
M
F
F
F
F
F
F
F
F
F
M

Married
Single
No Response
Single
Married
Married
Single
Married
Divorced
Married
Single
Single
Single
Single
Single
Married
Married
Married
Single
Divorced
Divorced
Married
Married
Single
Married
Married
Divorced
Single
Single
Married
Married
Single
Married

Income

34

30

Frequency

27

10,000

1
20,000

30,000

40,000

50,000

0
5
60,000

3
70,000

More

Bin

Income is skewed. The skew is to the right.

#4.

Bin
9.5
19.5
29.5
39.5
49.5
59.5
More

Fast Eddie's Auto Sales

Frequency
0
3
22
35
26
14
0

9/19/15

1,460.00
1,621.00
1,181.00
784.00
1,690.00

39
33
45
41
27

32,851.00
30,493.00
42,076.00
41,515.00
22,180.00

F
F
F
F
M

No Response
Single
Married
Married
Married

Age
Frequency

35
Frequency

22

0
9.5

3
19.5

29.5

39.5

26
49.5

14

59.5

More

Bin

Age is not skewed. It is almost perfectly symmetrical.

#5.

Discount
Mean
Variance
Standard Deviation

#6.

Income
Mean
Variance
Standard Deviation

#7.

Jordan Provost

1,266.81
288,753.43
537.36

35,706.25
105,459,544.39
10,269.35

Discount
Five Number Summary
Min
131.00
Q1
845.25
Q2
1,327.50

Fast Eddie's Auto Sales

9/19/15

Q3
Max

1,662.50
2,520.00

IQR
Q3-Q1
#8.

817.25

Income
Five Number Summary
Min
19,016.00
Q1
28,046.50
Q2
34,326.00
Q3
42,708.25
Max
64,663.00
IQR
Q3-Q1

14,661.75

Fast Eddie's customer base is extremely diverse. The data presented allows us to make inferences and assumptions about these customers.
number of male customers is almost equal to the number of female customers, almost evenly representing both genders. Additionally, roug
forty percent of customers are married, while roughly the same percent are single, and the rest are either divorced or did not respond. Thou
customers seem to have diverse backgrounds, they are mostly all middle class considering the most frequent incomes are 30, 40, and 50
thousand dollars. These customers are also mostly all adults ranging from age 29.5 to age 59.5. Understanding who these customers are c
help facilitate effective marketing and selling because customers' identities affect what they need, want, and are willing to purchase. For
example, adults ages 29.5-39.5 will likely need family-friendly vehicles as they are at the point in their lives in which they will likely be marr
and have children. Additionally, income is a relevant factor because if most people are middle class, it would not make sense for Fast Eddie'
be selling Lamborghinis. Analyzing this data will allow Fast Eddie's to make informed business decisions and effectively target consumers

Jordan Provost

Fast Eddie's Auto Sales

9/19/15

46

Male

Jordan Provost

Fast Eddie's Auto Sales

9/19/15

Divorced
Married
No Response
Single

Jordan Provost

Fast Eddie's Auto Sales

9/19/15

3
70,000

More

Jordan Provost

Fast Eddie's Auto Sales

9/19/15

14

59.5

More

Jordan Provost

Fast Eddie's Auto Sales

9/19/15

bout these customers. The

ders. Additionally, roughly
r did not respond. Though
mes are 30, 40, and 50
these customers are can
willing to purchase. For
they will likely be married
e sense for Fast Eddie's to
vely target consumers.

Jordan Provost

Fast Eddie's Auto Sales

9/19/15