Types of broadcast notifications

Promotional offers: special prices for data packs, voice calls, SMS (monthly
rental packs)
Deal of the day (valid/available only till EOD) or any other limited
availability offer
Special prices for service upgradation like 3G to 4G
Schemes for plan sharing
Offers on ringtones of latest/upcoming movies
Slashed prices on Idea to Idea (or any other particular operator)
interaction for local or national voice calls or SMS
Offers on add-on data packs
Booster plans (SMS/voice calls/data pack)
Offers on 1st usage (for new customers)
Fraud alerts (if anything as per TRAIs regulations)
Festive season offers
Recommendations/feedback from customers
Deals on referring Idea to friends/family
Offers on porting number to Idea (MNP)
B2B offers for CUG
Plan bundling (cross-selling)