INTERNATIONAL BUSSINESS

UNIT 1

BUSINESS

Business is an economic activity

Business refers to buying and selling of goods or services
Business is also associated with various commercial activities

INTERNATIONAL BUSINESS
Maintenance and development of an organizations production or market interest across
national borders with either local or expatriate staff.

The process of running multinational business made up of formerly independent

organizations.

The body of skills, knowledge and understanding required to manage cross-cultural

operations.

WHY WILL A COMPANY ENTER INTO INTERNATIONAL TRADE

Following are the major reasons international trade:

Natural Resources
Geographical Factor
Occupation Distribution
Means Of Transportation
Large Scale Production
Difference In Cost
Degree Of Self Sufficiency

CHANGING ENVIRONMENT OF INTERNATIONAL BUSINESS

Look For Exposure
Look For Exploitation
Look For Resources
Look For Money
Old Theories Are Discarded And Globalization Is Accepted