Professional Documents
Culture Documents
RWS 1302/ENGL1312
RWS 1302/ENGL1312
it was put on HBO. The video will also raise awareness of the the people who are against the
argument because it gives valid points where it is hard to still be against the topic.
The intended audience of Marykate Edmunds The financial gap between athletic
scholarships and athlete expense, is directed towards college student athletes, and people who
are interested in college athletics. The reason it is mostly directed towards this group of people
is because first of all its a pretty long article and if you spend the time reading the whole article
there must be some kind of interest in the topic. On the other hand the video Real Sports With
Bryant Gumbel: NCAA Athletes and Money (HBO), was probably seen by many different types
of audience because it was put on HBO, but was intended to student athletes as well as anyone
who is affiliated with college athletics.
The length on analyzing the two different genres were pretty different as where the article
was around twenty pages so as long as it takes to read the article is how long it would take the
audience to analyze the article, on average it seems to take around thirty minutes to analyze the
scholarly article. Where on the other hand the video takes just the length of the video which is
around two and a half minutes, where all it takes is to hear the debate over the topic.
Both genres purpose is to not necessarily sway the audiences view on the pay for play
topic but to give factual evidence and broaden the audiences view on what an actual student
athlete goes through and the financial struggles. In the scholarly article by Marykate Edmunds it
goes into details how there are video games out that have a student athletes exact characteristics
and numbers but are in no way compensating these student athletes that bring in a abundant
amount of money. The purpose of the video was to show both sides of the debate and to show
the audience that there are really major issues going on in the college sports industry. The
language of both genres were pretty formal, for example the video they are sitting in a room and
RWS 1302/ENGL1312
debating and have a very professional manner about them because they are all wearing suits and
have a very proper way of talking, whereas the article is a long article that stays giving examples
of where the athletes do not see much of the money and in one example was saying how athletes
would say they have to go to sleep hungry at times because of the financial struggles to provide
for their living. Also the appeals of both genres are not very strong, as the video is produced by
HBO, but throughout the whole video there are three professional looking people just discussing
the topic which dont get it wrong they provide valid points but is just very informative rather
than appealing. With that being said the article is also not as appealing where it is very
informative and provides graphs and factual data. So with that being said the audience of both
genres can fall under the same category but the message can be misinterpreted in the video
because of the debate.
Rhetorical Issues
The way Marykate came up with this article is mainly because it is a major issue going
on in todays college atmosphere. The same thing with the video it is a highly talked about
argument, where they even have had many lawsuits filed against the NCAA due to the amount of
money that is brought in because of the likeness of an athletes name or photo.
Ethos
In the first genre, the article by Marykate Edmunds it is not the most credible source as
where she is just also a college athlete, so there is not much credibility because of that but when
the article is read you see that there has been a lot of research done. What gives her credibility is
the graphs and how she is using actual numbers from major colleges across America. Now on
the second genre the credibility is there from the get go, where it has HBO on the bottom right
RWS 1302/ENGL1312
and if there is some familiarity in the sports society then the audience would quickly recognize
Bryant Gumbel who is a very well known sportscaster as he has been in the sports broadcasting
for over fifteen years. Both of these genres are different in the way of crediblity and although the
article may not be as professionally done as the video with all the evidence it supports many of
its major claims with factual evidence, whereas the video just has Bryant who is already credible
as well as being on HBO just stating information about the college athletics.
Pathos
In the video it utilizes the emotion by making you feel involved in the debate by asking
rhetorical questions, and also you can feel the tension in the debate by watching it where Bryant
Gumbel laughs at some of the things he hears, also while listening to Bryant you can hear his
emotion and his view on the argument. In the scholarly article there is not much emotion
involved as it is mostly facts and is not very biased because it just gives the evidence and graphs.
Logos
In the scholarly article logos is used through the evidence and examples given by the
financial gap that is apparent to the public. The article shows the actuality of the student athletes
and shows logical explanations for why and what the student athlete goes through. In the video
it gives evidence by its examples and is also shown how when Bryant Gumbel says this is a
multibillion dollar industry and we need to find a way to fairly compensate these studentathletes with that being said it makes the audience think about what is really going on in the
college athletics atmosphere. So although the article gives a lot of valuable information the
video can get the audience more emotionally stirred up whether they are for the cause or against
the pay for play issue.
RWS 1302/ENGL1312