Planning a Book Trailer

1.
Identify the audience for your book trailer. Who are you designing this for? If you are a teacher or media specialist,
describe a group of your learners below. If you do not work in a K-12 setting, send me an email and we can decide who your
audience will be.
Learner Analysis:
a. Age/Gender: 11-14 years old /gender neutral
b. Cultural Background: suburban students of multicultural backgrounds
c. Educational Level: 6-8th Graders
d. Special Needs/Accommodations: Can use version of book on tape for students that require an oral version of the
text as an accommodation.
e. Specific Entry Skills: vocabulary specific to the theme of the book (largely related to dystopian society)
e. Motivation Kellers ARCS Model (How will you design your book trailer to get the attention of your audience?)

Attention I will use music grab the attention of the viewers

Relevance I will emphasize the present worth of the book presented in the trailer for readers.
Confidence I will emphasize the importance of the reading to help them grow as learners.
Satisfaction Help readers see the importance of the reading from the book trailer as one that will provide them with a
rewarding experience.
2. Book Selection The book you select needs to be an outstanding selection for readers in the age group you have
selected. Use the lists below to help you select an appropriate book (again if you are not in K-12 send me an email and we
will select a proper resource). The book you select should be age and content appropriate for the audience you have
identified above.
Newbery Medal Book Awards
Theodore Seuss Geisel Awards
Caldecott Medal Book Awards
DeBary Childrens Science Book Awards
Coretta Scott King Book Awards
Golden Kite Awards
Young Adult Book Awards - I selected Lois Lowrys The Giver.
3. If you cannot access the book you selected through your school library media center, check your local public library. If it
is a new book, not in anyones collection, choose a different one. You do not need to buy a book for this assignment.

Storyboard: The Giver

Shot: _Long
_Introduction

Framing:

Duration:_10 seconds Shot size:

________
Angle:_close up_ Transition: Fade
Audio 1:_slow music playing in
back
Audio 2: _hook the reader with
lead-up to book

Shot: Long
(Giver)

Framing: old man

Shot: Long
cover

Framing: Book

Duration:_12 seconds Shot size:

________
Angle: close up Transition:
pixelate
Audio 1:music that begins to
build_
Audio 2: introduce premise of
book
Shot: Long Framing: _image of
choice

Duration:_10 seconds Shot size:

Shot: _long
artwork

Framing: dark

Duration:10 seconds Shot size:

________
Angle: close up Transition: _fade
Audio 1:_building music
Audio 2: _discuss the dilemma for
main character, Jonas

Shot: _Long
cover

Framing: book

Duration:_10 seconds Shot size:

Duration:12 seconds Shot size:

________
Angle: close up Transition: quick
Audio 1:_sentimenal music
Audio 2: discuss Jonas
progression as receiver of
memory and his work with the
Giver

________
Angle: close up Transition: _fade
Audio 1:_muisc that inspires new
possibilities
Audio 2: Jonas must make
decisions about his training and
caring for newchild Gabriel-what
will he do?

________
Angle: close upTransition: rolling
credits
Audio 1:concluding music that
inspires suspense and the
unknown
Audio 2: Finish the trailer leaving
cliffhangers to encourage readers
to finish the story to find the
ending.