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TECHNOPRENEURSHIP

UP Department of Computer Science


By Ruben Canlas Jr.
15 weeks
Wed/Fri, 4-5:30

Overview:

It takes courage and a certain mindset to become a technopreneur. It also takes


interdiscipinary skills and the ability to think differently in order to survive the business. The
best way to learn this discipline is to get your hands dirty while learning some useful
theories and tips along the way.

The Technopreneurship course will guide you through the experience of setting up a small
tech-based business. It combines practice, reflection and mentoring to let you get a taste
of what it takes to start up a business. Statistically speaking, some will succeed, most
won't. What's important in the end is whether you learned your lesson and get up again to
start the next venture. This experience will help you learn more about yourself and prepare
for real-world technopreneurship.

Objectives:

At the end of the course, participants will be able to start up a technology-based business.

Methodology:

This course relies on adult learning techniques -- experiential, interactive and facilitated.
Students will be grouped into project teams. They will go through a series of exercises and
projects that will help them create a start up from idea to execution. Optional: groups will
be tasked to invite technopreneurs who will speak in class to describe their experience.

Proposed Outline:

This outline is the logical framework for the course. The implementation will follow a
different approach, which is described in the lesson overview that follows this outline.

Topic Duration
(weeks)

1. What it takes to be a technopreneur. 2

a. Qualities of an entrepreneur.

b. Case studies of entrepreneurs and technopreneurs.

2. Where to get your ideas. 2

a. Techniques for generating ideas.

b. Creativity and innovation.

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Topic Duration
(weeks)

c. Observe the world around you; find a need/problem and


make a creative solution.

3. What it takes to start up. 2

a. Bootstrapping.

b. Prototyping.

c. Will it make money?

4. Designing your product/service. 2

a. Design thinking; process thinking.

b. Designing services and products.

c. Strategic thinking: external, internal, plans.

5. Leading your startup. 2

a. Self-awareness and self-mastery.

b. Sense of mission.

c. When things get tough (and they always will).

6. Marketing. 2

a. Traditional guerilla marketing techniques.

b. Online marketing: social networking.

7. Funding. 2

a. Traditional techniques.

b. Non-traditional.

8. Legal stuff. 1

a. Property rights.

b. Registering your business.

c. Trade laws.

Total Weeks 15

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