PT MEDIALINKS NOVEMBER 2010

BANDA ACEH
Population
Male
Female

224.209

100%

115.296
108.913

51%
49%

Total Respondents

1.976

Male
Female

946
1030

Method of Survey

Qualitative

Compiling Votes

Online Survey Form

Social Media

Period of Survey

48%
52%

E-Groups
Facebook Xzone'
Email Blast
Twitter

October 2010

PT MEDIALINKS NOVEMBER 2010

SEX

TOTAL

Male
Female
Blank

946
1030
2
1978

48%
52%
0,1%
100%

SEX: MALE - FEMALE

60%
50%
40%
30%
20%
10%
0%
Male

Female

Blank

PT MEDIALINKS JAKARTA NOVEMBER 2010

STATUS
Sex
Male
Female
Male
Female
No Fiiled Out
Blank

STATUS
50%
45%
40%
35%
30%
25%
20%
15%
10%
5%
0%

Status
Single
Single
Married
Married

Total
894
765
49
261
2
7

%
45,20%
38,68%
2,48%
13,20%
0,10%
0,35%

Pria Single
Wanita Single
Pria Nikah
Wanita Nikah
No Status
Blank

PT MEDIALINKS JAKARTA NOVEMBER 2010

SINGLE MARRIED

90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Single

Status
Single
Married
Blanc

Nikah

Total
1661
310
7

Blank

%
84%
16%
0%

PT MEDIALINKS JAKARTA NOVEMBER 2010

No
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41

AGE

12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
49
50
52
60
Blanc

0,05%
0,05%
0,10%
0,71%
2,22%
4,95%
4,50%
9,50%
11,68%
10,11%
10,01%
8,80%
6,27%
6,37%
3,39%
2,58%
2,58%
2,33%
3,94%
1,16%
1,01%
0,96%
0,61%
0,96%
0,51%
0,05%
0,81%
0,66%
0,46%
0,40%
0,35%
0,46%
0,20%
0,35%
0,10%
0,05%
0,05%
0,05%
0,05%
0,05%
0,56%

PT MEDIALINKS JAKARTA NOVEMBER 2010

SES
Household Expenditure

Total

< Rp1.000.000 = 30%

Rp1.000.000-Rp2.000.000
38% =
Rp2.000.000-Rp3.000.000
18% =
Rp3.000.000-Rp4.000.000
5% =
> Rp4.000.000
3%
Blanc
6%

588
761
355
102
62
110

1978

100%

HOUSEHOLD EXPENDITURE / SES (MONTHLY)

Blanc

> Rp4.000.000
Rp3.000.000-Rp4.000.000 =
A
Rp2.000.000-Rp3.000.000 =
B
Rp1.000.000-Rp2.000.000 =
C1+C2
< Rp1.000.000 = D,E

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

PT MEDIALINKS JAKARTA NOVEMBER 2010

PERSONAL EXPENDITURE (PER MONTH)

< Rp100.000
Rp100.000-Rp200.000
Rp200.000-Rp500.000
> Rp500.000

4%

Blank

8%
13%

39%

36%

PT MEDIALINKS JAKARTA NOVEMBER 2010

Operator
As
Simpati
Xl
Im3
Hallo
Mentari
Tri
Axis
Esia
Smart
SIM USED BY RESPONDENTS
Blanc

Total
752
466
125
94
31
29
22
16
10
10
423

%
38%
24%
6%
5%
2%
1,5%
1,1%
0,8%
0,5%
0,5%
21%

100%
Blanc

1978

Smart
Esia
Axis
Tri
Mentari
Hallo
Im3
Xl
Simpati
As
0%

5%

10%

15%

20%

25%

30%

35%

40%

PT MEDIALINKS NOVEMBER 2010

% Male - Female (Respondents Aceh)

No
Genre
Jumlah
1
Male
946
2
Female
1030
MOST POPULAR
3
Blank
SHOPPING LOCATION
2
1978

%
48%
52%
0% Barata Market
100% Hermes Palace
Metro Market
Pante Pirak Market
Lain

779
301

72

271

555

PT MEDIALINKS NOVEMBER 2010

MOST POPULAR LOCAL TV STATION

Aceh TV
Kutaradja
TVRI Aceh
Don't like watching local TV

518
14
309
1137
1978

26%
1%
16%
57%
100%

16%

Aceh TV
Kutaradja
TVRI Aceh
Tidak Suka Menonton TV

1%

57%
26%

PT MEDIALINKS JAKARTA NOVEMBER 2010

MOST FAVORITE RADIO IN SURVEY BANDA ACEH

Binkara

HOUR

Kontiki

01.00-05.00
05.00-10.00
10.00-12.00
12.00-15.00
15.00-19.00
19.00-22.00
22.00-01.00

Seulawat
Megah
Pro 2

3%
10%
6%
7%
16%
38%
20%

Baitturahman
Oz
Flamboyan
Toss
Antero
Nikoya
Three
Kiss
0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

PT MEDIALINKS JAKARTA NOVEMBER 2010

Kiss
39%
774
Three
29%
569
NikoyaMOST POPULAR
13%
262 ACEH
RADIO HOURS BANDA
Antero
9%
180
Toss
3%
53
Flamboyan
1,6%
32
22.00-01.00
Oz
1,3%
25
Baitturahman 1,0%
20
19.00-22.00
Pro 2
0,8%
16
Megah
0,7%
14
Seulawat
0,7%
13
15.00-19.00
Kontiki
0,6%
12
Binkara
0,4%
8
1978
12.00-15.00
10.00-12.00

05.00-10.00

01.00-05.00

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

PT MEDIALINKS JAKARTA NOVEMBER 2010

MOST FAVORITE RADIO PROGRAM (ALL RESPONDENTS)

Three Nangroe
Bronkiss
Asli Indonesia
Business Hour

Three
Kiss
Nikoya
Antero

246
219
48
34

of all respondents

12,44%
11,07%
2,43%
1,72%
27,65%

MOST FAVORITE RADIO PROGRAM - MALES

Three Nangroe
Bronkiss

Three
Kiss

97
89

of all respondents

4,90%
4,50%
9,40%

MOST FAVORITE RADIO PROGRAM - FEMALES

Three Nanggroe
Bronkiss

Three
Kiss
of all respondents

132
130

6,67%
6,57%
13,25%

PT MEDIALINKS JAKARTA NOVEMBER 2010

SES LISTENERS KISS

Blanc

< Rp1Jt = D,E23%

> Rp4 Jt
Rp1Jt - Rp2Jt 41%
= C1,C2
Rp3Jt - Rp4Jt = A
Rp2Jt - Rp3Jt 23%
=B
Rp2Jt Rp3Jt
- Rp3Jt =- BRp4Jt =
3%
A
Rp1Jt - Rp2Jt
= C1,C2
> Rp4
Jt
2%
Blanc
9%
< Rp1Jt
= D,E
0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

SES LISTENERS THREE

Blanc
> Rp4 Jt
Rp3Jt - Rp4Jt = A
Rp2Jt - Rp3Jt = B
Rp1Jt - Rp2Jt = C1,C2
< Rp1Jt = D,E

0%

< Rp1Jt = D,E

35%
Rp1Jt - Rp2Jt = C1,C2
36%
Rp2Jt - Rp3Jt = B 15%
Rp3Jt - Rp4Jt = A 6%
> Rp4 Jt
5%
5% Blanc
10%
15% 3% 20%

25%

30%

35%

40%

25%

30%

35%

40%

SES LISTENERS ANTERO

Blanc
> Rp4 Jt

< Rp1Jt = D,E

31,5%
Rp1Jt - Rp2Jt = C1,C2
34,8%
Rp2Jt - Rp3Jt = B 22,7%
Rp3Jt - Rp4Jt = A 6,1%
> Rp4 Jt
2,8%
Blanc
2,2%

Rp3Jt - Rp4Jt = A
Rp2Jt - Rp3Jt = B
Rp1Jt - Rp2Jt = C1,C2
< Rp1Jt = D,E

0%

5%

10%

15%

20%

SES LISTENERS NIKOYA

Blanc

< Rp1Jt = D,E

23%
Rp1Jt - Rp2Jt = C1,C245%
Rp2Jt - Rp3Jt = B
15%
Rp3Jt - Rp4Jt = A
11%
> Rp4 Jt
4%
Blanc
1%

> Rp4 Jt
Rp3Jt - Rp4Jt = A
Rp2Jt - Rp3Jt = B
Rp1Jt - Rp2Jt = C1,C2
< Rp1Jt = D,E

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

50%

PT MEDIALINKS JAKARTA NOVEMBER 2010

DO YOU OPEN FACEBOOK OR TWITTER ON MOBILE PHONE?

24%
Menggunakan FB/Twitter
Jumlah
%
Y es
67,65%
Y es, sometimes
23,53%
Y es but rarely 5,88%
No
2,94%
100,00%

67%

Yes
Yes, sometimes
Yes but rarely
No

6%
3%

23
8
2
1
34

PT MEDIALINKS JAKARTA NOVEMBER 2010