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mosby company.1980). P.11.
.41
)(3
Gamble. Micheal W. and Gamble. Terikwal.. Introducing mass
communication(USA; MC Grow- Hill. inc..1986). P.163.
)(4
Becker Samuell. Discovering mass communication(USA; Scott. forceman and
company. 2 nd ed.,1987). P.273.
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State(Urbana; university of ILLinois Press.1973). P.269.
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Head. Sydney w. Broadcasting in America Boston; Houghton Miffin Co..1976. P.
P.83.
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(3) Alter. Steven.(Information Systems; Foundation of E- Business)4 th Ed, PrenticeHall, Inc, Newjersey,2002, P.70.

1002 .40
)(4
O' Brien, J. A(Introduction to Information systems; Essentilas for The internet
worked Enterprise)9 th Ed, Mcgraw- Hill companies, Inc, USA.2000. P.27.
.40
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Loudon k. c& Loudon J. P(Management Information Systems) Prentice- Hall,
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Organization Perspective)1 ed, Prentice- Hall, UK.

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;Fernandez, I. B. Gonzales, A& Sabherwal, R,(Knowledge Management
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Jersey,2004, P.13-14.
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and Management, vol.24. no.4,1988. PP.479-491 .
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Massumi, Minneapolis; University of Minneasota Press. 1984. P.4
)(2
Masuda Y.(The Information Technology Revolution) Oxford, Blackwell, 1985,
PP.620-634
(3) Toffler, A.,(Third Wave) Bantam Books, 1980, p5.
)(4
McGarry, K. J(Changing Context of Information; An Introductory Analysis).
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