Case Study in the Telecommunications Industry

Profile Headquartered in Singapore, S i2i (formerly known as Spice i2i Limited) has transformed itself from a one-stop service provider for voice, data and communication to a global company focused on promoting a digitally connected lifestyle through its innovative
Customer: S i2i Limited Website: www.spicei2i.com Country: Singapore Industry: Telecommunications Partner: Asterisk Computer (FE) Pte Ltd

mobile phones and mobile internet solutions. Given its experience of operating in fast-growing and rapidly evolving markets, the Company has implemented its i2i strategy that focuses on Innovation to Infinity to bring groundbreaking new mobile products and services to emerging markets across the Asian region. Over the course of the year, the Company has made significant progress towards the achievement of its i2i strategy by expanding its footprint through brand acquisitions of Nexian in Indonesia, WellcoM in Thailand and the Greater Mekong Sub-region, CSL in Malaysia and the creation of S brand in Singapore. The strengthened market presence together with its ingrained technological expertise has created a solid platform to ride the growing band of mobile users in the region. Moving forward, S i2i is confident of meeting the evolving needs of its consumers to facilitate their aspirations for a SWITCH to the Mobile Internet and the ensuing digitally connected lifestyle.

Costumer Profile

S i2i Limited is a one-stop service provider with a broad portfolio of Voice, Data and Computing services with a leading edge in mobile VoIP technology.
Software and Services Microsoft Dynamics NAVI - Telecommunications Industry

Challenges Inefficient Supply Chain Management Producing large amounts of mobile phones takes a massive effort for the S i2i team, as procuring quality yet bargain supplies along the supply chain wave is proving to be a difficult move, lengthening and increasing procurement process inefficiencies. Procurement offcials have no way of knowing updated product data from suppliers. No efficient method of tracking manufactured handsets and monitor if key industry standards have been regularly followed was established then. Addressing overssuply
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issues was also a problem, as there is no systematic way of gaining comprehensive report in all of its manufactured products. The produced no. of volumes of every ordered handsets, the rejected items and even its specifications and information are all difficult to gather. Assembly and delivery schedules are also hard to integrate with one another, making it harder for involved departments to coordinate with retailers.

Ineffective Credit Rating Approval Process S i2i ((formerly known as Spice i2i Limited then) has no proficient methods in ensuring a careful evaluation of a customers credit rating. Consolidation of credit control is a non existent task. Comprehensive reviews were an unnecessary task then and the approval process usually takes a while, igniting some concern and irritation from the customer and just loading up more work for the S i2i staff. After the initial process then, recording and storing pertinent customer information is in shambles, as there is no unified and systematized method of arranging them according to their demographic, purchased item and even credit limit.

Microsoft

Dynamics

NAVI

Telecommunications

Solution

became the top ERP system choice and Asterisk Computer (FE) Pte Ltd became the selected vendor to implement and deploy it. Having 20 years in the business and with a committed and highly-experienced team of consultants (averaging 10 years of experience), Asterisk Computer (FE) became the topmost trusted vendor by S i2i (formerly known as Spice i2i Limited) to implement a telecommunications-industry solution.

Proficient Supply Chain Management An enhanced method of reducing procurement procedures

Slow Customer Service Response Responding to customer inquiries about new products, handset costings and complaints about delayed deliveries, missing items, overpriced items and billing discrepancies are hard to handle, manage and answer to. Handling even more complicated matters such cancellations, purchasing data and registration processes is more of a headache-inducing activity for the customers and suppliers alike. Long ques for filling up a lengthy and excessive registration form are usually found in retail outlets for S i2i.

took place when the MS Dynamics NAVI - Telecommunications Solution was implemented. Purchasing processes were improved as well as bargaining powers for supplies along the supply chain function. Updated product data from suppliers were efficiently done. Tracking manufacturnig routes and activities such as the creation of handsets were effectively carried out. Even key industry standards became easier to follow and establish. Assembly and delivery schedules were carefully integrated with one another, coordinating effectively the activities of the necessary departments. Effective Credit Rating Approval Process A meticulous evaluation of credit rating was immediately set-up,

Solution S i2i (formerly known as Spice i2i Limited) then was clearly lacking a clear and efficient way of handling their business processes, from the procurement of materials to the assembly and delivery of handsets to its retailers and even monitoring the spikes in the demands of their products and transactions with customers.

carefully consolidatnig credit control within the S i2i team. Appprovals became a speedy process and an easier method was introduced. Storing and recording customer information for further evaluation and review was also added, accurately arranging and categorizing them according to their demographic, bought items and credit limit. Tracking those customers who have reached their credit threshold can be quickly udpated, giving them ample time to take some actions and

pay any balances. Faster Customer Service Response The S i2i team can now provide quicker answers to their clients inquiries regardng released products and handsets, updated prices, promotions and even effectively handle complaints about slip ups in deliveries and billing issues. Even complex actions to be taken for cancellations and purchasing of data and handsets becomes easier. And even better, with the introduction of S i2is Integrated Mobile Care Solution, instead of customers queing for hours to complete registration forms and waiting for them to be processes, now they can just SMS the needed information to an authroized retail dealer to complete the registration process.

Benefits S i2i (formerly known as Spice i2i Limited) is now enjoying immense success in the telecommunications industry. With their 1,200 retailer partners, they have continued taking a huge bite of the telecommunications market share and excelling even more on their business, extending their reach globally; in Singapore, Malaysia, India and even the Middle East. The demand for their products and services have greatly increased, their supply chain management had a tremendous improvement and even a new feature called Mobile Care Solution became an instant hit and advantage with S i2i cusotmers, all with the help of MS Dynamics NAVI - Telecommunication Solutions.

Product Overview MS Dynamics NAVI - Telecommunication Solution allows you the following functions: Automated & Integrated Process A comprehensive billing report can be easily generated, for quick reviewing of purchased services, voice data and miscellandeous items. It offers total financial integration information, consistently managing data for easy consolidation and analysis It even automates scheduling and synchronization for CDR. Improved Monitoring & Tracking Methods The system provides an overview of profitability by monitoring carriers/route, improving auditing-related activities as well at all levels of management and effectively consolidates credit control. Even the purchasing and monitoring activities of bought data is monitored with ease, as product handset demands are readily available, creating better and stronger relationships with customers and suppliers Better Customer Care A flexible system is induced, efficinelty keeping pace with sudden spikes in business volume. A function that speeds that approval process for registration is made available. Integrates and enhances new functions such as Mobile Care Solution

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