KALAIVANI COLLEGE OF TECHNOLOGY PALATHURAI, MADUKKARAI, COIMBATORE 641105.

. LESSON PLAN NAME OF THE FACULTY DESIGNATION DEPARTMENT SUBJECT CLASS Sl. No of lecture hours I II 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 II I Unit No : : : : : M.GOPALAKRISHNAN. ASSOCIATE PROFESSOR MECHANICAL ENGINEERING BUSINESS CONCEPTS VII SEM MECHANICAL ENGG

Topics to be covered

Books for Reference

Intro

An over view of Business Concepts Importance of Business Concepts for Engineers. BUSINESS ENVIRONMENT - Nature and purpose of business Classification of business activities: industry, commerce and trade Objective of business and essential of successful business Economic environment basic problems of scarcity and choice Allocation of resources ,opportunity cost Business growth and measurement of size International Environment-balance of trade ,the trade gap and balance of payments Role and methods of trade protectionism Business Ethics Revision BUSINESS STRUCTURE AND ORGANIZATION Historical view of business development Forms of business organization: sole proprietorship, partnership Definition, Meaning, characteristics Joint stock companies, co-operative societies, public enterprise Definition, Meaning, characteristics Forms of business organization - Advantages and Disadvantages Role of Government in business activity Organization charts Revision 1&2 1&2

1&2
1&2 1&2 1&2 1&2 1&2 1&2 Class Notes 1&2 1&2 1&2 1&2 1&2 1&2 Class Notes

Sl. No of lecture hours 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45

Unit No

Topics to be covered ELEMENTS OF BUSINESS ACTIVITY - Purchasingchoosing suppliers Overview of stock control Production-scale of production Main features of job, mass, and batch production systems Marketing-concept and role of marketing Marketing mix Channels of distribution Finance-sources of finance Assessing business performance HUMAN RESOURCES - Demographic trends and their impact on business concerns Unemployment-effects and types of unemployment Local trends in employment in various sectors Selection, Recruitment & Training of workers Motivation Basic knowledge of working age Contract of work, minimum wage Statutory hours of work Statutory benefits Revision FOREIGN TRADE AND BANKING - Foreign trademeaning, nature, importance Procedure of export and import Globalization MNC, MNE Introductory idea about commercial banks Commercial banks functions and services Insurance-meaning, types Insurance-, principles, benefits Revision

Books for Reference 2 2 2 2 3 3 3 3 3 4 4 4 4 4 4 4 4 4 Class Notes 1&2 1&2 1&2 1&2 1&2 1&2 1&2 1&2 Class Notes

III

IV

Total No. of lecture hours: 2 + 45 = 47 REFERENCES 1. 2. 3. 4. Joel Dean - Managerial Economics, Prentice Hall/Pearson, 2007 Rangarajan - Principles of Macro Economics, Tata McGraw Hill Marketing Management - Philip Kotler - Pearson Education- Millennium Edition Gary Dessler, "Human Resource Management", Seventh edition, Prentice-Hall of India P.Ltd., Pearson

Signature of staff

HOD

PRINCIPAL