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1. Mortensen: In the broadest sense, a model is a systematic representation of an object or event in idealized and abstract form. Models are somewhat arbitrary by their nature. The act of abstracting eliminates certain details to focus on essential factors. . . . The key to the usefulness of a model is the degree to which it conforms in point-by-point correspondence--to the underlying determinants of communicative behavior.
2. Models are metaphors. They allow us to see one thing in terms of another.
Limitations of Models:
1. Can lead to oversimplifications: There is no denying that much of the work in designing communication models illustrates the oft-repeated charge that anything in human affairs which can be modeled is by definition too superficial to be given serious consideration. 2. 3. Can lead of a confusion of the model between the behaviors it portrays. Premature Closure: The model designer may escape the risks of oversimplification and map reading and still fall prey to dangers inherent in abstraction. To press for closure is to strive for a sense of completion in a system.
Speaker
Message
Listener
Setting
Aristotelian Model of Communication In this model, the feedback is not present because the main goal is only to persuade the audience. The spokesperson or the speaker when speaks something in powerful thoughtfulness aptitude, passes the speech to the audience. The speech that is targeted to the audience brings some alteration in the mind of the receiver (audience) which is known as the effect.
Speaker
Message
Listener
Setting
A Relationship
A noise source means any interference with the transmission and reception of the message. The noise may be of two types: a) Mechanical Noise: It comes from any mechanical source. b) Semantic Noise: Semantic noise is the difference between the meaning intended by the sender and the receiver of the message. It is obvious that such a model can be helpful to the evangelist who desires to communicate the gospel accurately and clearly. He wants to avoid any barriers that might prevent the gospel from taking root in the heart of the listener. Strengths of Shannon-Weaver Model: This model, or a variation on it, is the most common communication model used in low-level communication texts. Significant development. Within a decade a host of other disciplinesmany in the behavioral sciencesadapted it to countless interpersonal situations, often distorting it or making exaggerated claims for its use.
Taken as an approximation of the process of human communication. Significant heuristic value. The concepts of this model became staples in communication research Provided an influential yet counter-intuitive definition of communication. Criticisms of Shannon-Weaver Model: Emphasis in on the transmission of message Developed to separate noise from information-carrying signals Flow of communication is linear and one-way Assumes that communication is relatively unproblematic Referred to as an information model.
This model became significant after World War II because: I. The idea of source was flexible enough to include oral, written, electronic, or any other kind of symbolic generator-of-messages. II. III. Message was made the central element, stressing the transmission of ideas. The model recognized that receivers were important to communication, for they were the targets. IV. The notions of encoding and decoding emphasized the problems we all have (psycho-linguistically) in translating our own thoughts into words or other symbols and in deciphering the words or symbols of others into terms we ourselves can understand. Criticisms of Berlos Model: Emphasis is on the relationship of the source and the receiver Success of the communication depended on communication skills Focus on message construction and use of language and words Developed to study the flow of communication as a human activity Communication skills involve the ff: Knowing and applying the codes grammar Knowing and using a broad vocabulary Knowing and applying the conventions
Adapting the use of code to your audience Ownership of media of communication is observed.
As it is seen in the above figure, the top three boxes represent the source, behavior, and reward associated with the task aspects of group operation, while the lower three boxes represent the source, behavior and reward associated with interpersonal aspects of group operations. Obstacle in the task environment and interpersonal environment affects the group s interpersonal communication behavior. In sum, Collins and Guetzkows theory is a very important and prominent model to study. Through its simplistic language, it emphasized the importance of interpersonal concepts in the group decision-making process. People still enter groups with task and interpersonal obstacles, and it is imperative to note and be aware of them. Group behaviors are also vital to understand because they predict group outputs, where the ideal goal is the creation of an assembly affect. Finally, rewards are extremely significant because if they are positive, group members will have better feelings toward future decision-making groups.
Intrapersonal
In the transactional model, communication takes place without sharp distinction between the source and receiver roles. A person occupies both roles at the same time. Although these models linear, interactional and transactional can be applied as accurate description of the communication process, yet the ranges of application differ. A linear model is very limited in practice because few instances of human communication truly happen in a oneway fashion. Giving orders to the subordinates and issuing policy statements through memorandums or newsletters with no expectation of getting feedback, appear to be linear. But most organizational communications are interactional and transactional. Mediated forms of communication are better performed through interactional process. Interaction through an electronic or paper medium separates communicators from receivers simultaneous response and structures communication as a process of message exchange. The transaction model is most appropriately used in situations where face to face communications occurs through speech and various nonverbal behaviors. To the extent that is participant in such an encounter has an awareness of self and others in the situation, the sender (source) and receiver aspects of human communication are performed simultaneously.