Autumn 2008

PRODUCT CATALOG
Excellence in the Art and Science of Endodontics

Reliable endodontic resources developed

by those who know you best.
Endodontists – the root canal specialists
 The American Association Live Learning Center
of Endodontists

PRODUCT CATALOG
Autumn 2008

Table of Contents
Live Learning Center . . . . . . . . . . . . . . . . . . . . . . . 2
Clinical and Scientific . . . . . . . . . . . . . . . . . . . . . . 3
Patient Education . . . . . . . . . . . . . . . . . . . . . . . . . 4
Practice Management and Promotion . . . . . . . . . . . . 6
Logo Store . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Ordering Information
Product Key
Web Free download – access a free
PDF version of these products
at www.aae.org
The AAE’s new Live Learning Center delivers a new
Best Seller Our most popular products
learning system to your home, office or any destination
NEW New products that have been developed by
and for endodontists
with the click of a button. It’s convenient, affordable
and features the same high-quality content you’ve
Personalize Personalize products with this symbol to
improve your visibility among current and come to appreciate from the AAE’s leading subject
prospective patients. Online orders only at matter experts.
www.aae.org/onlinestore.
NEW
Online
Visit the AAE Online Store at www.aae.org/onlinestore
2008 Pre-Session Symposium and Annual Session
to browse and purchase products on the Web. Online • Complete compilation of presentations from the live meeting
orders (by credit card only) are accepted in a secure
• Presenters’ PowerPoints® are synced with live audio recordings
connection, 24 hours a day, 7 days a week.
• Downloadable session handouts
Fax
Complete the enclosed AAE Order Form with your Unlimited Online Access $199 Members Only
credit card information and fax it to 866/451-9020 CD-ROM Format $219 Members Only
(North America) or 312/266-9867 (International).

Phone
Call 800/872-3636 (North America) or 312/266-7255 To learn more, visit www.aae.org/livelearningcenter.
(International) to place your order weekdays from 9 a.m.
to 5 p.m. Central Time. Please be ready with your order
information, AAE member number and credit card.

Mail
Complete the enclosed AAE Order Form and mail it
with your payment to:
American Association of Endodontists
ATTN: Product Orders
211 E. Chicago Ave., Suite 1100
Chicago, IL 60611-2691

2 Shop Online: www.aae.org/onlinestore

 Clinical and Scientific

Endodontists’ Guide to Guide to Clinical Endodontics

CDT-2007/2008 Features guidelines for the appropri-
This guide was developed by the ateness of treatment, suggested
AAE Dental Benefits Committee procedures, objectives and selected
in cooperation with the American references. The guidelines recognize
Dental Association for endodontists the importance of the practitioner’s
and their office staff. It is meant professional judgment and the
to be a companion to the ADA patient’s values and preferences in
CDT-2007/2008, illustrating the making treatment decisions. A revised
proper use of procedural codes Case Difficulty Assessment Form is
commonly encountered in included as an appendix. 56 pages.
endodontic practice. 80 pages. GDL005
GDL025 Member: $15 Nonmember: $30
Member: $20 Nonmember: $40

Recommended WEB

Focal Infection Information Guidelines of the American

Packet With NICO Lesions Association of Endodontists
(Neuralgia-Inducing for the Treatment of Traumatic
Cavitational Osteonecrosis) Dental Injuries
This material will help you review These comprehensive guidelines,
the history and facts about the focal presented in seven easy-to-read
infection theory and understand tables, are intended to aid the
what patients need to know in order practitioner in the management and
to alleviate their concerns about the treatment of traumatic dental injuries.
safety of root canal treatment. Also GDL023
included are abstracts of key articles
on focal infection and endodontic Member: $1.50/each or $25/25
treatment. Nonmember: $3/each or $50/25

GDL013
Member: $5 Nonmember: $10 Tooth Trauma Chart Personalize

A quick summary of AAE guidelines

for the treatment of traumatic dental
Glossary of Endodontic injuries. Ideal for distributing to
Terms, 7th Edition athletic coaches, hospital emergency
The latest edition of this popular rooms and dental offices. Bright
reference includes the most up-to- yellow laminate features open space
date terminology in endodontics. for your office address stamp.
An invaluable resource for clinicians, Side One: Emergency and Follow-Up
researchers, students and other Management of the Avulsed Tooth
dental health care professionals, it
contains more than 600 descriptions/ Side Two: Emergency and Follow-Up
definitions of endodontic and Management of Other Dental Alveolar
adjunct terms. 49 pages. Injuries

GDL004 ETC005
Member: $15 Nonmember: $30 Member: $5/each or $63/25
Nonmember: $10/each or $126/25

Free Clinical Resources WEB

The AAE publishes nearly 20 official position statements and treatment guidelines on various clinical topics, including implants, the
use of silver points, antibiotic prophylaxis and many more. Visit the AAE Web site at www.aae.org to download your free copies.

Order by Phone: 800/872-3636 3

 Patient Education

AAE Patient Education Brochure Series

The best-selling “Your Guide” brochure series, written from the patient’s perspective,
features three-dimensional, four-color tooth illustrations and up-to-date text.
Quantity 100 200 300 1,000
Member $35 $47 $53 $158
Nonmember $70 $94 $106 $316

Endodontic Best Seller Personalize Cracked Teeth Best Seller Personalize Dental Symptoms Personalize

Treatment An inside look at the symptoms and types of A chart of common tooth pain symptoms,
Answers to frequently asked questions cracked teeth. their possible causes and recommended
regarding endodontic treatment, including treatments.
PAM002
a step-by-step explanation of endodontic PAM009
procedures. Spanish and French translations
available in print; Japanese and Portuguese
translations available as free PDF downloads
Endodontic Best Seller Personalize

at www.aae.org. Surgery Endodontic Personalize

A complete description of endodontic surgery, Post-Treatment Care

PAM003 (English)
PAM004 (Spanish) including an explanation of when it is required Specific information regarding follow-up
PAM012 (French) and the types of procedures that may be care for patients who have had endodontic
involved. Spanish translation available. treatment.
Japanese WEB
PAM005 (English) PAM010
Portuguese WEB
PAM011 (Spanish)

Dental Benefits Personalize

Retreatment Best Seller Personalize
Traumatic NEW Personalize
A concise list of questions and answers
An explanation for why retreatment is
Dental Injuries regarding dental benefits that should help
sometimes necessary, with a detailed
A discussion of common traumatic dental your patients understand insurance-related
description of the procedure. Spanish
injuries and endodontic treatments that may issues. A glossary of common insurance
translation available.
be necessary to ensure long-term health of terms is included.
PAM006 (English) the tooth. PAM001
PAM008 (Spanish)
PAM013

4 Shop Online: www.aae.org/onlinestore

 Patient Education

Custom-Printed Brochures NEW Best Seller

Personalize your patient education brochures to enhance the visibility and credibility of
your practice. Special panels on each brochure can accommodate your practice name and
contact information – up to six lines of custom-printed text. Brochure combinations
(multiple titles in one bulk quantity) are available for quantities of 1,000 or more.
Quantity 200 300 1,000 2,000 3,000 5,000
Members Only $122 $163 $418 $773 $1,083 $1,673
Custom printing orders are accepted online only at www.aae.org/onlinestore. Click on
Patient Education for brochure listings.

Pamphlet Display Rack Flip NEW Best Seller

Present your patient education Charts

brochures in style. Convenient, Explaining endodontic
sturdy display racks imprinted procedures couldn’t be easier!
with the AAE logo are available These sturdy charts feature
for the patient education brochure full-color tooth illustrations
series, or for any of your own on laminated 8 ½” x 11” paper.
office brochures. Displays up to Suitable for use with dry-erase
four 4” x 9” brochures so that markers.
each title is visible.
FLP001 (Endodontic
ETC001 Illustrations—Molar Tooth)
Member: $16 Self-standing, spiral-bound. One
Nonmember: $32 marker included.
FLP002 (Surgery Illustrations—
Anterior Tooth)
Case Presentation Forms Lay-flat, metal ring binding. Marker
not included.
These handy forms are ideal
for hand-drawn explanations Member: $40
of anterior or molar root canal Nonmember: $80
treatment, or any other endodontic
procedure. Forms are printed on
two-part paper, so your patient Avulsed Tooth Personalize
can take one copy home while Poster
you keep a copy for your office
file. Available in packages of 100. This attractive 16” x 20” poster
features full-color graphics and
CPF001 (Anterior) step-by-step instructions for
CPF002 (Molar) saving a knocked-out tooth.
CPF003 (Blank) Customize each poster with your
Member: $10/100 office address stamp, and display
Nonmember: $20/100 in patient waiting areas, local
schools and hospitals.
GDL024
Member: $12
Nonmember: $24

Order by Phone: 800/872-3636 5

 Practice Management and Promotion
Endodontic Team Care – Educating Your Referral Network DVD Series NEW

Endodontic Team Care is a comprehensive DVD series produced in conjunction with DENTSPLY Tulsa Dental Specialties that will help
you groom and grow an educated referral network while strengthening your role as a leading specialist. Each informational DVD offers
the educational materials and tips you need to impact the practitioners you’re aligned with and the cases they refer.
Essential endodontic topics are covered from fresh, practical perspectives by expert endodontists. Throughout the series, special
emphasis is placed on helping practitioners know their capabilities and which cases to refer.

Endodontic Treatment Planning Instrumentation Biology & Microbiology Retreatment Obturation

Dr. Robert S. Roda Dr. Sergio Kuttler Dr. Markus Haapasalo Dr. Clifford J. Ruddle Dr. James L. Gutmann

For more information about Endodontic Team Care DVDs, call 800/662-1202 or visit www.tulsadentalspecialties.com.

Community Outreach Tool Kit WEB Marketing the Endodontic Practice,

2nd Edition Workbook
This workbook is a “how-to” manual for
endodontists looking to market their practice. In
addition to a description of the basic concepts
behind marketing and branding, this valuable
resource describes many activities you can use to
promote your practice to general dentists, patients
and the public. Includes a special section on
Internet and e-mail marketing, and a CD-ROM
with customizable templates and outreach
materials. 40 pages.

Created as part of the AAE public awareness campaign, this ETC003

valuable Tool Kit is a public relations primer that is a must-have Member: $50 Nonmember: $100
for every endodontic office. The binder and CD-ROM include
the following resources:
• Public awareness messages and fact sheet Dental Benefits Kit WEB

• Customizable outreach materials to general dentists Developed to assist endodontists and their patients
• Guidelines for working with the media, sample outreach with dental insurance benefits and third-party
materials and customizable templates issues, this kit includes the following materials:
• PowerPoint® presentations for working with community • Philosophy for evaluating participation in
groups and students dental plans
• A PR resource list • Customizable letters for endodontists to use
• Customizable consumer advertisements and the public when communicating with insurance carriers
awareness campaign logo and patients regarding plan coverage and denial
of claims
ETC008
• Customizable letter for patients to use when
Members Only: $60 communicating with insurance carriers
regarding denied claims
• Tips for working with third-party payors
AAE Membership Directory Coming Soon!
• Sample case reports
A complete listing of U.S. and international AAE
• Flow chart of insurance claims
members published for the 2008-2009 fiscal year.
Includes addresses, telephone numbers, educational ETC006 Folder With CD-ROM and Print Samples
background and other pertinent information for Member: $30 Nonmember: $60
use as an excellent networking or referral reference.
ROS001
Member: $35 Nonmember: $90

6 Shop Online: www.aae.org/onlinestore

 Practice Management and Promotion
ENDODONTICS: Colleagues for Excellence Series

Newsletters Best Seller

These scientific newsletters, published biannually, cover the latest in

endodontic treatment, research and technology, and can be used as
networking tools for outreach to general dentists. Buy them in bulk
and use them to stimulate one-on-one dialogue with referrers, or
distribute them as handouts during speaking engagements in
conjunction with the matching speakers kits.
Member: $30/50 $50/100
Nonmember: $60/50 $100/100

Speakers Kits Best Seller

This comprehensive speakers kit collection is modeled after issues
of the ENDODONTICS: Colleagues for Excellence newsletter, and is
intended to facilitate presentations by members to professional dental
audiences. Presentations are available in slide or PowerPoint® format
and include color photographs and radiographs. While presentation
slides cannot be modified, a blank slide is provided to incorporate
customized content. Speaker guidelines and sample educational
aids are included.
Members Only:
$45/CD-ROM $65/Slides

Cracking the Cracked Tooth Code: Detection NEW
and Treatment of Various Longitudinal Tooth
Fractures Summer 2008
Resolves confusion surrounding tooth cracks and fractures from
an endodontic perspective. Investigates diagnostic and treatment
challenges related to tooth fractures primarily in the long axis of
the crown and/or root, including how to determine the extent of
longitudinal tooth fractures, when a coronal restoration should be
placed, when root canal treatment is needed, and when a tooth or root
should be extracted based on the location and extent of a fracture.
COL023 Newsletter
SPK021 Speakers Kit – CD-ROM Only Coming Soon!
Rotary Instrumentation: An Endodontic NEW
Perspective Winter 2008
Gives clinicians a knowledge base for NiTi rotary use and aims to
enable them to select a system that is most suitable for their needs.
Includes several clinical “Golden Rules” for NiTi rotary preparation,
an overview of available NiTi instrument systems on the market,
basic information about metallurgical properties of NiTi rotary files,
fracture prevention and preparation quality, and general strategic
principles to help practitioners safely use NiTi rotaries. Incorporates
19 illustrations.
COL022 Newsletter
SPK020 Speakers Kit – CD-ROM Only (38 slides)
Treatment Planning: Comparing the Restored
Endodontic Tooth and the Dental Implant
Summer 2007
Shares important factors to consider when determining the best
treatment plan for patients, comparing the restoration of a tooth or
replacement with a dental implant. Incorporates 15 illustrations.
COL021 Newsletter
SPK019 Speakers Kit – CD-ROM Only (27 slides)
Bisphosphonate-Associated Osteonecrosis of the
Jaw Winter 2007
Provides an update on important factors to consider when assessing
bisphosphonate-associated osteonecrosis of the jaw, and clarifies
questions and concerns regarding this class of drugs. Incorporates
18 illustrations.
COL020 Newsletter
SPK018 Speakers Kit (39 slides)
Antibiotics and the Treatment of Endodontic Infections
Summer 2006
Reviews the objectives of endodontic treatment in managing
infected root canal systems, specifically addressing antibiotics and
their impact on patients. Incorporates seven illustrations.
COL019 Newsletter
SPK017 Speakers Kit (33 slides)

Order by Phone: 800/872-3636 7

 Practice Management and Promotion
ENDODONTICS: Colleagues for Excellence Series

Endodontic Considerations in the Management of Advances in Endodontic Surgery Spring/Summer 2003

Traumatic Dental Injuries Spring 2006
Focuses on what endodontists can do to participate in the successful
management of traumatic injuries—review of priority and care
levels, role of pulp and PDL, and case studies of crown, root and
alveolar fractures, luxation, intrusion, avulsion and dental splints.
Incorporates 53 illustrations.
COL018 Newsletter
SPK016 Speakers Kit (37 slides)
Endodontic Case Difficulty Assessment and Best Seller
Referral Spring/Summer 2005
Provides general dentists with the ability to identify and classify
endodontic cases using the AAE Case Difficulty Assessment Form;
understand which procedures should be within their capabilities and
the importance of appropriate referral; review risk ratings, patient,
diagnostic and treatment considerations, trauma history and
previous endodontic treatment. Incorporates 33 illustrations.
COL017 Newsletter
SPK015 Speakers Kit (44 slides)
Disassembly of the Endodontically Treated Tooth
Fall/Winter 2004
Important factors to consider when planning for and completing the
disassembly of endodontically treated teeth; review of reasons for
nonhealing; benefits of nonsurgical retreatment; post removal, canal
obstructions, perforations, with the focus on preserving a patient’s
natural dentition. Incorporates six illustrations. Can be paired with
Restoration of the Endodontically Treated Tooth.
COL016 Newsletter
SPK014 Speakers Kit (32 slides)
Restoration of the Endodontically Treated Tooth
Spring/Summer 2004
Summation of current research regarding restoration of endodontically
treated teeth; review of the assessment of restorability before treat-
ment, contamination, temporary restoration risks, retrievability and
posts. Incorporates 10 illustrations. Can be paired with Disassembly of
the Endodontically Treated Tooth.
COL015 Newsletter
SPK013 Speakers Kit (47 slides)
Focuses on advances in endodontic surgery and review of the
current state of the art and science in endodontic surgical treatment,
including periradicular surgery, magnification, illumination and
root-end filling materials. Incorporates 15 illustrations.
COL013 Newsletter
SPK011 Speakers Kit (31 slides)
Coronal Leakage Fall/Winter 2002
Shares case studies illustrating a variety of challenges, common and
not so common, in the importance of preventing coronal leakage
and ensuring long-term success in endodontic treatment, long-term
tooth retention and disease control following treatment.
Incorporates 11 illustrations.
COL012 Newsletter
SPK010 Speakers Kit (31 slides)
Pulpal/Periodontal Relationships Spring/Summer 2001
Presents case studies illustrating a variety of challenges, common
and not so common, in the diagnosis, treatment and resolution of
pulpal, periodontal or combined lesions, including evaluation of the
health of pulp; incorporates 15 illustrations.
COL011 Newsletter
SPK009 Speakers Kit (31 slides)
Presentations for Patients
The following speakers kits have been designed for
presentations to the general public, including patients
and schoolchildren.
Endodontic Treatment
Speakers Kit
Explains endodontic treatment and
provides information on cracked and
avulsed teeth. Can be customized to
include personal photos or radiographs.
SPK004 (29 slides)

Endodontic Treatment and

Contemporary Endodontic Treatment Fall/Winter 2003 Endodontic Surgery Presentation
Addresses the role of contemporary endodontics in retaining patients’ This educational CD-ROM combines
natural dentition; review of treatment options, endodontic-restorative two PowerPoint® presentations on
continuum, obstacles to successful endodontic treatment and implants. endodontic treatment and endodontic
Incorporates 15 illustrations. surgery. Can be customized to include
personal photos or radiographs.
COL014 Newsletter
SPK012 Speakers Kit (30 slides) SPK001 – CD-ROM Only (74 slides)

8 Shop Online: www.aae.org/onlinestore

 Practice Management and Promotion

Membership Plaques
Your membership in the AAE demonstrates your commitment to the art and science of endodontics and to the highest standard of
patient care. Let your patients know by proudly displaying an official AAE membership plaque in your waiting room or operatories.
Plaques are engraved with your name, earned degrees, membership type, year of joining the AAE and Diplomate status, if applicable.
Membership plaque orders are accepted online only at www.aae.org/onlinestore. Click on Membership Plaques for listings.

Freestanding Walnut Plaque

Acrylic Plaque Traditional American walnut
Contemporary, freestanding plaque mounted with a black
plaque features engraving on brass plate and gold engraving.
jade acrylic. Size: 9” x 10 ¼” Size: 8” x 10 ½”

Members Only: $90 Members Only: $70

Custom Stationery NEW

Created by a professional graphic designer, this stationery is personalized and printed in black and royal purple ink on high-quality,
white paper stock. Choose from a variety of options, with or without graphical elements. Best of all, the AAE Specialist Member
logo can be incorporated into the stationery for those who are eligible and choose to promote their commitment to excellence.
Board-certified members can also choose to incorporate the phrase “Diplomate of the American Board of Endodontics.”
Personalized stationery orders are accepted online only at www.aae.org/onlinestore. Click on Custom Stationery for listings.

Letterhead and Envelopes Appointment Cards

Letterhead can accommodate up to Practice or individual practitioner
three office addresses and six contact information on the front; back
practitioner names. Also can be of card features text “An appointment
formatted for use by individual has been reserved for” and space to
practitioners. write patient name, appointment date
and time.
Size: 8 ½” x 11” (letterhead)
#10 (envelope) Size: 3 ¾” x 2”
Letterhead Envelopes 250 $75
250 $175 $220 500 $80
500 $195 $270 1,000 $95
1,000 $245 $365 Members Only
Members Only

Notepads
Business Cards Personalized notepads feature the
Provide contact information for your phrase “From the Desk of” at the top of
practice or for individual practitioners. the page, followed by your name and
contact information. 50 sheets per
Size: 3 ¾” x 2”
notepad.
250 $60
500 $65 Size: 5 ½” x 8 ½”
1,000 $75 5 $83
Members Only 10 $93
15 $105
Members Only

Order by Phone: 800/872-3636 9

 Logo Store
Scrubs Best Seller
Available as separate shirts and
drawstring pants, the popular
AAE scrubs feature a silk-
screened logo on the front shirt
pocket. 50/50 cotton/polyester
blend. Available in S, M, L, XL,
XXL, XXXL.
LOG017 (Ciel Blue Scrub Shirt)
LOG019 (Jade Green Scrub Shirt)
Members Only: $20
LOG018 (Ciel Blue Scrub Pants)
LOG020 (Jade Green Scrub Pants)
Members Only: $24
Root Canal Specialists
T-Shirt
Comfortable, white cotton
t-shirt promotes the public
awareness campaign slogan,
Endodontists: the root canal
specialists, in a contemporary
design. Perfect for workouts,
running errands or casual days
at the office. Available in S, M,
L, XL, XXL.
LOG024
Members Only: $12
10 Shop Online: www.aae.org/onlinestore
Women’s V-Neck Shirt
Designed with women’s
preferences in mind, this shirt
has a feminine fit in a
cotton/spandex blend. Subtle,
white-on-white phrase
“American Association of
Endodontists,” is embroidered
on the hem of the left sleeve.
Available in S, M, L, XL.
LOG025
Members Only: $23
Women’s Boatneck Shirt
Designed especially for women,
this comfortable black boatneck
shirt features ¾-length sleeves
and the AAE logo embroidered
in silver. 100% cotton.
Available in S, M, L, XL.
LOG016
Members Only: $29
Children’s Best Seller
T-Shirt
Our best-selling children’s
t-shirts are now available in
infant and toddler sizes!
Rainbow-colored lettering
spells out “Endodontist in
Training” on these adorable
white t-shirts, making a great
gift for your kids and
grandchildren. Available in 12
mo., 18 mo., XS, S.
LOG022
Members Only: $10

2004 Annual Session
Golf Shirt
This two-color 100%
mercerized cotton pique polo
in navy/ocean blue is a great
souvenir to remember the 2004
Annual Session. The Pathways
to Success logo is embroidered in
light blue. Available in XL.
AS004
Members Only: $9
2005 Annual Session
Golf Shirt
A 100% cotton khaki golf shirt
embroidered with the orange
and blue logo of the 2005
Annual Session in Dallas.
Available in M, L and XL.
AS005
Members Only: $25
2006 Annual
Session Shirt
This Hawaiian-style shirt from
Ultra Club is embroidered with
the logo of the 2006 Annual
Session on the hem of the left
sleeve. A small quantity is still
available in sizes M and L.
AS006
Members Only: $35
Mug NEW
This attractive 14 oz. mug is
perfect for your favorite hot or
cold beverage. Blue with black
AAE logo and C-shaped handle.
LOG026
Members Only: $12
Order by Phone: 800/872-3636
Logo Store
Travel Mug NEW
A handy, 16 oz. stainless-steel
travel mug features the AAE
logo in blue on a clear acrylic
inset; shaped for a comfortable
grip, and dishwasher safe.
LOG023
Members Only: $12
Coasters
The high-quality, solid brass
coaster is now sold separately
for use as a paperweight or
desktop accessory. The AAE
logo medallion is centered in a
leather square and adds a touch
of distinction to every décor.
Also available as a set of four,
or with a matching solid
cherry tray.
LOG021 (Individual Coaster)
Members Only: $20
LOG009 (Set of 4 Coasters)
Members Only: $69.99
LOG010 (Set of 4 Coasters
With Tray)
Members Only: $79.99
Ballpoint Pen
The Shaeffer® Prelude
ballpoint pen in copper is a
marvelous writing instrument
with 23k gold trim and a round
gold AAE emblem. The pen
comes in a deluxe gift box.
LOG012
Members Only: $25
11
AAE Resources help you, your patients and your practice!

The American Association

of Endodontists

PRODUCT
CATALOG
Autumn 2008

Browse our products in person at the following AAE events…

Implants in Endodontics - Treatment Planning and Placement Techniques

November 6 – 8
Intercontinental Mark Hopkins
San Francisco, Calif.

Engage, Energize, Educate

April 29 – May 2
Gaylord Palms Resort and Convention Center
Orlando, Fla.

…or place your order online at www.aae.org/onlinestore.

American Association of Endodontists

211 E. Chicago Ave., Suite 1100
Chicago, IL 60611-2691
Phone: 800/872-3636 (North America) or 312/266-7255 (International)
Fax: 866/451-9020 (North America) or 312/266-7255 (International)
E-mail: info@aae.org
Web site: www.aae.org