MANAGING DIRECTOR:

A managing director is someone who is responsible for the dail operations of a compan or organi!ation" The role of a Managing Director is to design# de$elop and implement the strategic plan for their compan in the most cost effecti$e and time efficient manner"

E%EC&TI'E DIRECTOR:
A wor(ing director of an organi!ation who is )s)all a f)ll*time emplo ee# and has a specified decision ma(ing role as director of finance# mar(eting# operations# etc"# on an on*going basis"

+ENIOR DIRECTOR:
+enior director is someone who is senior most person of the organi!ation" The ha$e important power in the organi!ation"

GENERA, MANAGER:
A general manager has broad and o$erall responsibilit has the power to hire# fire or promote emplo ees" for a b)siness or organi!ation" -e is responsible for all f)nctional areas and he

DE.&T/ GENERA, MANAGER:

Dep)t General Manager acts as a general manager in the absences of him0her and has e1)al a)thorit in emergencies

A++I+TANT GENERA, MANAGER:

Assistant general manager is an emplo ee of an organi!ation with manager2s a)thorit " -e o)tran(s the position of s)per$isor and team leader"

DI'I+IONA, MANAGER:
Di$isional manager is completel responsible for the operation of his di$ision and will report directl to his senior manager"

+ENIOR MANAGER:
+enior manager are all managers and responsible for planning and directing the wor( of a gro)p of indi$id)als# monitoring their wor( and ta(ing correcti$e action"

MANAGER:
Manager is a person responsible for planning and directing the wor( of a gro)p of indi$id)als# monitoring their wor( and ta(ing correcti$e action" -e m)st be familiar with the wor(s of all gro)ps he s)per$ises"

A++I+TANT MANAGER:
Assistant manager is an emplo ee of an organi!ation with manager2s a)thorit " -e o)tran(s the position of s)per$isor and team leader"

+ENIOR O33ICER:
+enior officer is a senior most member of organi!ation and he has power to ta(e important decision in management"

O33ICER:
Officer is a person who holds office at his a)thorit or tr)st in an organi!ation"

DEPARTMENTATION
A department is the element of the organi!ation process" It is means of di$iding the large and comple4 organi!ation into smaller and fle4ible administration )nits" It in$ol$es hori!ontal differentiation of acti$ities in an enterprise" Departmentation ma be defined as the process of gro)ping indi$id)al 5obs into departments it in$ol$es gro)ping of acti$ities and emplo ees into departments so as to facilitate the accomplishment of organi!ation ob5ects"

DEPARTMENTAL FUNCTIONS
The ma5or f)nctional areas of the )nit and the ma5or departments which o$ersee those areas are catalog)ed as follows: 6" -)man reso)rce Department 7" .)rchase 8 Material .lanning Department 9" .rod)ction Department :" 3inance Department ;" + stems Department <" Research 8 De$elopment" A brief re$iew of each f)nctional department and its acti$ities as follows:

-&MAN RE+O&RCE DE.ARTMENT

-&MAN RE+O&RCE MANAGEMENT
-)man reso)rce management is defined as the managing f)nction of emplo ees# de$eloping and compensating -R res)lting in creation and de$elopment of h)man relations with the $iew to contrib)te proportionatel to the organi!ational# indi$id)al and social goal"

'A,&E +TATEMENT
=The consider their emplo ees as the most $al)able asset and are committed to pro$ide f)ll enco)ragement and s)pport to them# to enhance their potential and contrib)tion to the compan 2s b)siness>

Departmental +tr)ct)re
GM

DI'I+IONA, MANAGER -R

MANAGER -R

MEDICA, O33ICER

C-IE3 +EC&RIT/ O33ICER

*MANAGER *DI'I+IONA, MANAGER *A++T" MANAGER *O33ICER+ *MT

*A++T" MANAGER *MT

* O33ICER

3&NCTION+ O3 -R DE.ARTMENT:
6? -R AC@&I+ITON Recr)itment +election

7? -R DE'E,O.MENT Training and de$elopment Organi!ation de$elopment

9? .ER3ORMANCE AND COM.EN+ATION .erformance appraisal Incenti$es and benefits

:? MOTI'ATION Creating moti$ation en$ironment Empowerment and participation -R Mobilit

ATTRITION Attrition rate is noted to be ;"<A till December 7BBC"

C,IENT+:
Indian Arm " &+ Arm " -ond)ras Armed 3orces D-A3?" Tamilnad) +tate Transport Corporation DTN+TC?" Metropolitan Transport Corporation DMTC?# Chennai" +tate E4press Transport Corporation D+ETC?# Tamilnad)" Eerala +tate Road Transport Corporation" Maharashtra +tate Road Transport Corporation DM+RTC?" Andhra .radesh +tate Road Transport Corporation DA.+RTC?" .ar$een Tra$els" +harma Transport

AC-IE'EMENT+:
Asho( ,e land b)ses carr <B million passengers a da # more people than the entire Indian rail networ( Asho( ,e land has a near C;A mar(et share in the Marine Diesel engines mar(ets in India. 3irst India2s a)tomobile ind)str to win the I+O FBB7 certification in 6FF9" and Comprehensi$e I+O FBB6 certification in 6FF:# @+ FBBB in 6FFC " In 7BB7# all the $ehicle*man)fact)ring )nits of Asho( ,e land were I+O 6:BB6 certified for their En$ironmental Management + stem# ma(ing it the first Indian commercial $ehicle man)fact)re to do so" In 7BB;# recei$ed the G+HHFF Certification for its Information +ec)rit Management + stem DI+M+?# ma(ing it the first a)to man)fact)rer in India to do so" In 7BB<# recei$ed the I+O0T+ 6<F:F Corporate Certification# ma(ing it the first a)to man)fact)rer in India to do so" It is one of the leading s)ppliers of defense $ehicles in the world and also the leading s)pplier of logistics $ehicles to the Indian Arm

GROIT- MI,E+TONE+ O3 A+-OE ,E/,AND:

6F<< * Introd)ced 3)ll air bra(es" 6F<H * ,)nched Do)ble Dec(er b)ses" 6F<C * Offered .ower steering in commercial $ehicles" 6FHF * M)lti*a4le tr)c(s introd)ced" 6FCB * Integral b)s with air s)spension" 6FF7 * +elf*certification stat)s for defence s)pplies" 6FF: * I+O FBB6 Certification 6FFH * India2s first CNG powered b)s" 6FFC * @+ FBBB Certification 6FFF * CNG DCompressed Nat)ral Gas? introd)ced" 7BBB * E)ro*I# Engines0$ehicles introd)ced" 7BB7 * I+O 6:BBB En$ironment Management + stem Certification" 7BB7 * E4cl)si$e Machine line J 7 for -ino c linder" 7BB9 * E*Comet la)nched" 7BB: * ;B#BBB mar( $ehicle prod)ced" 7BB< * I+O0T+ 6<F:F Corporate Certification" 7BBH * +igned agreement with Nissan motor co"ltd" 7B6B * ,a)nched - b)s in Delhi a)to show"

A++OCIATE COM.ANIE+:
A)tomoti$e Coaches 8 Components ,td DACC,? ,an(a Asho( ,e land -ind)5a 3o)ndries IRIKAR J T'+ Asho( ,e land .ro5ect +er$ices ,td G)lf Ashle Motors ,td

 Ennore 3o)ndries ,td

OGLECTI'E O3 T-E COM.AN/

The main ob5ects of the compan is to carr on b)siness of man)fact)res# assemblers of# dealers in# hires# and repairs cleaners and others in connection with motors and other things:

6" To familiari!e with b)siness organi!ation" 7" To get practical e4perience regarding the organi!ational f)nctions" 9" To learn abo)t the policies and f)nctions of the organi!ations :" To )nderstand the prod)ction and mar(eting methods" ;" To get ind)strial e4pos)re and e4perience" <" To b) sell let on hire alters and deal in machiner # man)fact)res# maintenance and wor(ing thereof" H" To carr on the b)siness of garage*(eepers and s)ppliers of and dealers in petrol# electricit and other moti$e powers to motors and other things" C" To carr on the b)siness of mechanical engineers" Millwrights# po)nders#

electroplate painters and pac(ing case*ma(ers" F" To carr on and )nderta(e b)siness as financiers to finance operations of all (inds"

6B" To ac1)ire and wor( mines# forests# lands# license leases and other rights and pri$ileges" 66" To carr o)t the b)siness of wareho)semen and wharfingers" 67" To carr o)t the b)siness of carriers b land# water or air"

ORGANIKATION +TR&CT&RE AND DE.ARTMENTATION

ORGANIKATION +TR&CT&RE:
Organi!ational str)ct)re is a s stem )sed to define a hierarch within an organi!ation" It identifies each 5ob# its f)nction and where it reports to within the organi!ation" This str)ct)re is de$eloped to establish how an organi!ation operates and assists an organi!ation in obtaining its goals to allow for f)t)re growth" The str)ct)re is ill)strated )sing an organi!ational chart "An organi!ation can be str)ct)red in man different wa s# depending on their ob5ecti$es" The str)ct)re of an organi!ation will determine the modes in which it operates and performs" Organi!ational str)ct)re allows the e4pressed allocation of responsibilities for different f)nctions and processes to different entities s)ch as the branch# department#

wor(gro)p and indi$id)al" Organi!ational str)ct)re affects organi!ational action in two big wa s" It pro$ides the fo)ndation on which standard operating proced)res and ro)tines rest" It determines which indi$id)als get to participate in which decision* ma(ing processes# and th)s to the e4tent their $iews shapes the organi!ation2s actions"

INTRODUCTION

An organi!ational st)d refers to the complete )nderstanding of an organi!ation in all dimensions" Asho( ,e land is a well (nown a)tomobile man)fact)ring compan in India" Asho( ,e land belie$es that its historical s)ccess and f)t)re prospects are directl related to combination of strengths" The referred )nit is a core limb of Asho( ,e land# the nation2s pioneering a)tomobile man)fact)rer" Asho( ,e land is a technolog leader in the commercial $ehicles sector of India" It2s ann)al t)rn o$er e4ceeded to HH billion R+ in 7BBH*7BBC" It is India2s largest e4porter of medi)m and hea$ d)t tr)c(s o)t of India" Asho( ,e land is also one of the largest p)blic sector emplo ers in India with abo)t 67#BBB emplo ees wor(ing in < factories and offices spread o$er the length and breadth of India" And it is also loo(ing to e4pand its prod)ction operations o$erseas to ma(e it a more global compan " Also as part of this global strateg # the compan ac1)ired C!een Rep)blic*

based aria2s tr)c( b)siness" The compan has a 5oint $ent)re with Lapanese a)to giant hiss an DRena)lt Nissan gro)p? which will share a common man)fact)ring facilit in Chennai# India"

Earl prod)cts of Asho( ,e land incl)ded the ,e land Comet b)s chassis sold to man operators incl)ding - derabad Road Transport# Ahmedabad M)nicipalit # +tate Transport and Delhi Road Transport Tra$ancore +tate Transport# Gomba

A)thorit "In the pop)lar metro cities# fo)r o)t of fi$e state transport )nderta(ing b)ses come from Asho( ,e land" +ome of them li(e the Do)ble Dec(er and 'estib)le b)ses are )ni1)e models from Asho( ,e land# tailor made high*densit ro)tes"+tatistics re$eal that the compan is India2s largest e4porter of medi)m and hea$ d)t tr)c(s" It sells close to C9#BBB medi)m and hea$ $ehicles each ear" The compan has a near FC";A mar(et share in the Marine Diesel engine mar(ets in India" At <B million passengers a da # Asho( ,e land b)ses carr more people than the entire Indian Railwa networ("

The 3i$e 'al)es of Asho( ,e land are:

6" International 7" +peed 9" 'al)e Creator :" Inno$ati$e

;" Ethical

'I+ION
Achie$ing leadership in the medi)m0hea$ d)t segments of the domestic commercial $ehicle mar(et and a significant presence in the world mar(et thro)gh transport sol)tions that best anticipate c)stomer needs# with the highest $al)e *to*cost ratio"

MI++ION
=Identif ing with the c)stomer Geing the lowest cost man)fact)rer Global benchmar(ing o)r prod)cts# processes and people# against the best in the ind)str >

GEMGA
Gemba is a Lapanese word meaning =Real .lace> where the real action ta(es place" In the man)fact)ring ind)str # there are 9 ma5or acti$ities directl related to earning mone # de$eloping# prod)cing and selling prod)cts"

GEMGA EAIKEN
Three gro)nd r)les for practicing (ai!en in Gemba" 6" -o)se Eeeping 7" M)da Elimination MIaste EliminationN 9" +tandardi!ation"

GEMGA MI++ION
Mission Gemba mo$ing toward man)fact)ring e4cellence thro)gh =new H initiati$es>O6 DNHiO6?: 6" Increase in the n)mber of Gemba )nits J to impro$e comm)nication and participation"

7";s M+EIRI# +EITON# +EI+O# +EIEET+&# +-IT+&EEN*to implement ;s for clean and safe wor(ing en$ironment at all Gemba )nits" 9" EEI DEffort and Ergonom inde4?*to red)ce emplo ee fatig)e" :" CMI DCost management initiati$e?*to str)ct)re CMI in a standardi!ed manner Gemba*wise across all )nits" ;" In$entor management* to maintain optim)m in$entor le$els thro)gh Gemba wise foc)s" <" @)alit s stems J to monitor and s)stain ..M le$els at all Gemba )nits H" Identification of critical machines J to impro$e OEE and machines )ptime Thro)gh Gemba*wise foc)s"

TO. COM.ETITIOR+ O3 A+-OE ,E/,AND

Tata Motors Eicher Motors +wara5 Ma!da 'ol$o Tatra &d og 3orce*MAN Asia Motor Ior(s Mercedes Gen! +cania -ino Motors Daimler *Chr sler

FUTURE PLANS:
The compan b)ilds on the strengths of e4tending prod)ct line*)p# growing sales $ol)me and prod)ct engineering capabilit " The Compan has charted o)t an aggressi$e plan of $ol)me growth to be among the Global Top 6B pla ers in tr)c(s in the categor of H"; Tonne G'I and abo$e and Top ; in b)ses in the categor of Cm and abo$e within the ne4t ; ears" To increase the ad$anced engineering technologies in R8D department in forth coming ear"

 Asho( ,e land DO+T is planned for la)nch in forth coming ear in the 9 Tonne tr)c( categor " This wo)ld be followed b the < Tonne range and s)bse1)entl b an award*winning passenger mini$an" The compan has planed to la)nch bac(hoe# first of the constr)ction

e1)ipment range from the L' with Lohn Deere. The compan plans# to in$est Rs" 9#BBB crore in the ne4t three ears on $ario)s pro5ects# incl)ding their light commercial $ehicle 5oint $ent)re with Lapanese a)toma(er Nissan The Compan also plans to e4pand in other O$erseas Mar(et li(e the Middle East 8 +o)th Africa# where it wo)ld e4port $ehicles directl as f)ll *b)ilt )nits"