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Management and

Strategic Planning

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Strategic Planning


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Strategy Formation Process



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Bases of establishing competitive advantages

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Internal Growth

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: Mergers and Acquisitions

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Strategic analysis

Environmental analysis
Internal audit


SWOT analysis
Strengths, Weaknesses, Opportunities, Threats. :

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: Analysis of the Internal Environment




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Strategic Formulation



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Organization's vision and mission


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Examples (Co ntd)


Vision Statement
The Vision of USGS is to be a world leader in the natural sciences through our
scientific excellence and responsiveness to societys needs.
-U.S. Geological Survey (USGS)Examples (Co ntd)
Mission Statement
The Mission of USGS is to serve the Nation by providing reliable scientific
information to
Describe and understand the Earth;
Minimize loss of life and property from natural disasters;
Manage water, biological, energy, and mineral resources; and enhance and protect our

quality of life.

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Examples (Co ntd)


Vision Statement
It is the vision of the California Energy Commission for Californians to have energy
choices that are affordable, reliable, diverse, safe, and environmentally acceptable.
Examples (Co ntd)
Mission Statement
It is the California Energy Commissions mission to assess, advocate, and act through
public/private partnerships to improve energy systems that promote a strong economy
and a healthy environment.


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