Eastpak

Fal l 2014
Fall 14
Look, see, feel and touch.
I n essence, a l ook book i s a l ove-book. Thats why we
captured our new Fal l 2014 bags bei ng very i nti mate wi th
some of our bel oved fri ends, the bl oggers and styl i sts
@pri ncepel ayo, @j eanpaul paul a, @styl eforguys, the twi ns
of @zwi l l i ngsnaht, @ebbazi ngmark and the two fri ends
@merryruth & @merrynathal i e.

To capture l ove, you need a l ovi ng man. Meet Charl i e

Engman @charl i eengman who captured our Fal l 14
col l ecti on. Charl i e i s the danci ng pi cture-maker and the
new voodoo-chi l d of fashi on photography.

What we offer i n thi s l ook book, are 4 di fferent
Eastpak stori es. One about Summer, one about Gi rl s, one
about Travel and another one deal i ng wi th the packi ng
possi bi l i ti es of everyday l i fe.
These are stori es about bags that wi l l hopeful l y carry your
own story i n the future.

@eastpak
Made for Street charmers
Wi th the Ami ni mal col l ecti on, were addressi ng the
fashi onabl e urbani stas. These wi l d predator-pri nted packs
are ri ght up the al l ey of youngsters wi th a dare-devi l i sh
appearance. Not onl y wi l l these pri nts make fol ks roar,
the desi gns of the Ami ni mal col l ecti on are qui te new and
dari ng. For that, meet Souki e and Fri ck, the new shopper
and the ti ni est of backpacks.
The ci tys a j ungl e and were ready for adventure.
Gi rl s can wear Eastpak now. Before, we al ways fel t that
the brand was sort of reachi ng out to the cool guys onl y.
German fashi on twi ns Ji l l and Jana were pretty amazed
by our new Ami ni mal col l ecti on and col ours. There are
some real l y fashi onabl e bags that surpri sed me. They
real l y match wi th my l eggi ngs! And then they l aughed
thei r behi nds off
@zwi l l i ngnaht
Tranverz XS Cheetah #EK40145G
Soukie Cheetah #EK85745G
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Frick Cheetah #EK12A45G
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Soukie Crocode #EK85766H
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Foldr S Cheetah #EK02545G
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Skew Cheetah #EK52A45G
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Made for Frequent flyers
Zi gzaggi ng your way through the ai rport hal l way whi l e
your gadgets remai n safe: thats what our travel col l ec-
ti on i s al l about. We offer fl exi bl e soft l uggage wi th l aptop
compartments and a two-wheel or four-wheel system.
Our wheel s are the fastest, the bendi est and the toughest.
Duri ng l ab tests, our trol l eys ri de an enti re marathon on a
treadmi l l .
On top of that we got some pretty roawwwrr safari pri nts
and col ours i n store, as wel l as duffel s wi th a vi ntage l ook.
We l ove bl ogger @ebbazi ngmark. Not onl y for her
wooi ng l ooks, al so because duri ng a conversati on, she
sai d that the fi rst word comi ng to mi nd when heari ng
Eastpak i s travel .
Eastpak has the wi l dest pri nts on thei r two and
four-wheel ed trol l eys, whi ch mi xes up great wi th my
checked or dotted cl othi ng.
Theres a l ot to choose from i n our travel range and were
not onl y tal ki ng about col our. From trol l ey to duffel , from
carryon- si ze to ful l - bl own wardrobe-si ze, anythi ng i s
possi bl e. Have a l ook.
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Transmitter S Sunday Grey #EK942363
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Tranverz M Into The Out Antique Navy #EK66296F
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Kaley S Ash Blend #EK25A08I
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Wow Sunday grey #EK956363
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Plister USA 52 #EK31653H
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Made for city gamers
Our cl assi c Eastpak Authenti c col l ecti on remai ns the same
i n shape but changes i n col or. Thi s season weve been
i nspi red by exoti c ani mal s and rai nbows. The pal l et
consi sts of very bri ght, eye- poki ng col ours whi ch are
defi ni tel y not sui tabl e for ol d fol ks. As for the pri nted
packs, they appear to have undergone a rai n shower i n a
pai nt factory.
Eastpak sees the season bri ght and shi ny. We hope you
do, too.
Spani sh renowned menswear bl ogger @pri ncepel ayo
l i kes wal ki ng across Veni ce Beach, LA. Now we convi nced
hi m to take a sunny Eastpak- fri end al ong. I used to thi nk
of Eastpak as a cl assi c backpack for school but now I
real l y see fashi on fol ks carryi ng around an Eastpak i n thei r
dai l y l i fe duri ng summerti me. We i nvested i n new shapes
and forms. Check out al l our outdoorsy vi ntage bags and
bri ght- eyed packers. We re ready for the summer.
Padded Pakr Drops #EK62014H
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Padded Pakr Lace Up May #EK62002H
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Padded Pakr Lace Up June #EK62024H
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Flay Flamencoco #EK31063H
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Wyoming Ticki Tacki #EK81141H
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Padded Pakr L80s #EK62061H
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Gazebo Lifelike Orange #EK41170H
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Made for seekers
For tech-savvy fol ks we have a wi de range of tech bags.
They re al l equi pped wi th speci fi c sl eeves and hol ders
for l aptops and tabl ets i n order for al l di gi tal fri ends to
remai n unharmed. We offer bags speci fi cal l y made for
seekers. The range goes from a mi ni mal i sti c Li nked bag or
Eggworm to a very sl eek and di gni fi ed Core Seri es or
Merge pack. Al l e these characters are born and ready to
speed through ci ty traffi c or rel ax next to hi s owner on the
subway.
Over the years, Eastpak has defi ned what a backpack
trul y means. And now, that means a soberl y desi gned pack
that i s l aptop- fri endl y. Those are the words of Pari s styl i st
@j eanpaul paul a who model l ed for us.
Al l our tech-bags are equi pped wi th a l aptop sl eeve but
mai ntai ned thei r cl assi c and sl eek shape. But were not
keepi ng i t too sober. As a contrast to the cl assi c Eastpak
desi gns, we offer the wi dest range of bri ght col ors and
pri nts.
Eastpak real l y has a bag for everybody.
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Wyoming Into The Out Antique Navy #EK81196F
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Rowlo Into The Out Orange #EK94639H
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Floid Melange Camo #EK20148H
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Floid Unique Paisley #EK20149H
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Bust Merge Navy #EK18A75H
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Foldr S
Cheetah
#EK02545G
Frick
Safari
#EK12A15H
Soukie
Jungl e Dots
#EK85716H
Foldr S
Cheetah
#EK02545G
Skew
Cheetah
#EK52A45G
Frick
Cheetah
#EK12A45G
Soukie
Crocode
#EK85766H
Tranverz XS
Cheetah
#EK40145G
Soukie
Cheetah
#EK85745G
Made for street charmers
Transmitter S
Sunday Grey
#EK942363
Wow
Sunday grey
#EK956363
Plister
USA 52
#EK31653H
Tranverz M
I nto The Out Bl ue
#EK66296F
Kaley S
Ash Bl end
#EK25A08I
Made for frequent flyers
Padded Pakr
Ti cki Tacki
#EK81141H
Padded Pakr
L80s
#EK62061H
Gazebo
Li fel i ke Orange
#EK41170H
Padded Pakr
Lace Up May
#EK62002H
Padded Pakr
Drops
#EK62014H
Padded Pakr
Lace Up June
#EK62024H
Flay
Fl amencoco
#EK31063H
Made for city gamers
Wyoming
Into the Out
El ectri c Bl ue
#EK81140H
Rowlo
Into The Out
Orange
#EK94639H
Floid
Mel ange Camo
#EK20148H
Floid
Uni que Pai sl ey
#EK20149H
Bust
Merge Navy
#EK18A75H
Made for seekers
Eastpak Since 1952
Navi gat i ng t he ur ban j ungl e demands mor e t han j ust a
map. You need t o f eel t he l andscape. Touch i t s soul .
And become one wi th the ci ty. Eastpak gi ves you the tool s
to do j ust that. To make the ci ty your own. To enabl e and
enri ch your urban l i festyl e wi th a range of street-smart
backpacks, shoul der bags, and travel gear. The ci ty i s the
backdrop that i nspi res and i nforms every desi gn we create,
every story we tel l , and every i ngeni ous feature i ntegrated
i n our bags and travel gear that l et you cram more l i fe and
more exci tement i nto every day. So go on: whether youre
movi ng across town or across the gl obe, unl eash the urban
nomad i nsi de you!
1952
More than 60 years ago Eastpak
was cal l ed Eastern Canvas Products
I nc. and made bags for the U.S.
mi l i tary.
1985
Eastpak was the fi rst brand to pri nt
nyl on fabri cs i n four col ors offeri ng
a wi de range of pri nts.
2003
Fi rst desi gner col l ab.
The Dutch tattoo arti st Hendri kus
(Hanky Panky) Johannes Everhardus
Schiffmacher took the iconic Eastpak
backpack to the next l evel .
2013
Eastpak conti nues to rei nvent hi s
bags, packs and al l sorts of gear for
fol ks who work and pl ay i n the ci ty,
i .e. peopl e l i ke you!
1976
Out of the woods and i nto the ci ty.
Mark Gol dman j oi ned hi s father s
company and transformed the ol d
fi rm i nto a genui ne l i festyl e brand
for col l ege.
1999
The wheel ed Warehouse was the
first trolley providing the traveller
enough space for al l of hi s/her
needs. Today we have tons of travel
gear to i nspi re the nomad i n you.
2004
Fi rst fashi on col l ab.
Bel gi an fashi on desi gner Wal ter
Van Bei rendonck was i nspi red by
unusual col or combi nati ons and
strong graphic influences to reinterpret
the classic Padded Pakr.
Press Agencies
FRANCE
Zmi rov Communi cati on
64 rue Jean- Jaques Rousseau
75001 Pari s, France
+33 155 34 37 97
vi ncent.varache@zmi rov. com
Lea Revon - Di gi tal PR
5 rue Paj ou
Pari s 16, France
l ea@l earevon.fr
UNITED KINGDOM
Radi ator PR
8 Northi ngton Street
Wc1N 2JG London, Uni ted Ki ngdom
+44 207 404 8264
dani el @radi atorpr.com
DENMARK
MO PR
13 Fl aesketorvet
1711 Kobenhavn V, Denmark
+45 261 53306
mi kkel @mopr.dk
SPAIN
Teresa Tarrag P.R.
n5, 3D Cal l e Marqus de Val dei gl esi as
28004 Madri d, Spai n
+34 91 522 5721
al berto@ttarrago. com
BELGIUM
Li stenup
Ankerrui 9, 2000
Antwerp, Bel gi um
+32 3 294 6067
carol i en@l i stenup.be
THE NETHERLANDS
OONA
75 Roki n Uni t 5.4
1042 KL Amsterdam, The Netherl ands
+31 20 638 8060
el fi j osemans@oonaamsterdam.nl
GERMANY
Styl eheads GmbH
5 Pfuel strae 5 Aufgang 6
10997 Berl i n, Germany
+30 69 59 72 41
roth@styl eheads.de
ITALY
Probeat Agency
4 Vi a Pi etro Panzeri
20123 Mi l ano, I tal y
+39 02 89422558
paol o@probeatagency.com or
emanuel a@probeatagency.com
EASTPAK HQ
Mi eke Wi ndey
+32 478 977 000
mi eke_wi ndey@vfc.com
www.eastpak.com
Facebook
facebook.com/eastpak
Instagram
i nstagram.com/eastpak
YouTube
youtube. com/eastpakeurope
Tumblr
packyourbagandcarryon.tumbl r.com
Hashtags
#packyourbagandcarryon
#eastpak
Credits
Photographs by Charl i e Engman
Styl i ng by Deborah Bl oemen
MU&H by Gi na Van den Bergh
Desi gn by Uber and Kosher
Behi nd the scenes: pi cs by Mari an Vencesl & Ri ngo Gomez Jorge
The Merrymakers: pi cs by Mous Lamrabat & styl i ng by Li sa Lapauw