Address as of 8.1.2014 | 646 E 11th Street, New York, NY 10009
lindsaybuckingham@mac.com |678.699.2525 EDUCATION Indiana University, Kelley School of Business, Bloomington, IN May 2013 Bachelor of Science in Business GPA: 3.3/4.0 Major: Marketing | Minor: Communication and Culture Danish Institute for Study Abroad, International Business Program, Copenhagen, Denmark Spring 2012 EXPERIENCE 3M | St. Paul, MN | 2012 - 2014 Sales Development Coordinator April 2014 - Present Coordinated the development, implementation, and execution of key sales processes Tracked CRM usage and improved salesforce.com effectiveness Generated and analyzed reports on sales activities and pipeline development Marketing Specialist July 2013 - April 2014 Developed a new product launch plan in a market adjacent to core customer base Responsible for marketing planning in growing markets; oversee pricing and promotion for product line Managed complex marketing channel, maintain relationships with internal and external channel partners Sales & Marketing Intern Summer 2012 Developed and standardized sales tools to reduce sales cycle time and improve transition to new CRM system Created online applications with marketing team to increase social media activity and expand reach AmericanTwentyNothings.com | 2013 - 2014 Creator/Writer Developed an audience of 1.2 million unique visitors within three months of blog creation Managed content creation and page analytics, engaged over 7000 social media followers MRY | Fall 2011 Campus Ambassador, Coca Cola Organized and executed brand specifc activations on campus for Coca-Cola Arctic Home campaign Engaged customers via outreach events and social media interaction Youth Marketing Connection | Fall 2011 Head Brand Ambassador, American Eagle Created peer-to-peer and digital marketing plans targeted to drive sales among students Led team of Brand Enthusiasts who aided in planning and promoting events ORGANIZATIONS Sigma Delta Tau Sorority | 2010 - 2013 Vice President of Finance December 2010 - December 2011 Elected member of Executive Council, responsible for all decision-making regarding chapter operations Managed budgets in excess of $500,000 and launched data analysis program to allow transparency between members and their funds Global Sales Leadership Society | 2009 - 2013 Chief of Corporate Relations August 2012 - May 2013 Communicated with 12 corporate sponsors and negotiated with venues to create networking and career development events, resulting in 100% job placement among graduating seniors Recognized with Outstanding Senior Award for service and dedication to the Society SKILLS & INTERESTS Microsoft Excel | Google Analytics | Blogging & Content Creation | Adobe InDesign | Social Media | Mac & PC Profcient smarterer. com/lbuckingham lindsaymbuckingham. tumblr. com