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Values, attitudes

The analysis taken on Chanduv case, regarding his values scale and attitudes, is
described in the next paragraphs. It is necessary to understand the initial situation of
Chanduv in the company and why his attitude has changed in a three-month lapse.
Lets discuss his behavior, values and attitudes:
Attitudes, motivation, and behaviors
According to the case, it can be said that his initial attitude and behavior was good
natured and easy going. Regarding his job, the guy is very skilled and competent,
always had shown good performance and if necessary, he could do the extra-mile
staying overtime at the office to complete projects.
The values that can be attached to him are:
Ambitious, Broad-minded, Capable, Clean
As the time has been passing and tensions at the office becomes increasing, something
has changed in Chanduvs behavior. For example, taking into arguments with
architects, daydreaming at the office, led to the decreasing of his productivity.
Perception of the world
All of those recent external influences had changed his perception of his position in the
company, complaining about the other staff members for not recognizing his work
properly. He claims that architects make him feel diminished because he doesnt have a
degree, despite his great technical knowledge.
It has to take into account his family issues: his wife had to get a jog to help with the
family expenses. So, he feels that he is not enough well paid and possibly thats the
source of his discontent. Also, he perceives the fact of study at nights to get a degree as
an almost impossible task due to his family commitments.
Types of Values
The types of values analysis are developed according to Rokeach:
Terminal Values: Personal desires and achievements. The terminal values that can be
found in Jorge Chanduv are:
Comfortable life
Accomplishment
Equal opportunities
Happiness
Self-respect
Social Recognition
Family security
Instrumental Values: Behaviors as a means of the achievements. The instrumental
values that can be found in Jorge Chanduv are:
Ambition
Broad-minded
Competency-capability
Honesty
Imaginative
Responsible
Job Satisfaction
At the beginning he had positive to neutral feelings toward his work environment. After
the workload and tensions increased at the office, he developed negative feelings. He
started to express his dissatisfaction in the following ways:
Neglecting: He was caught daydreaming at his desk.
Voice: He enters into arguments with coworkers.
Loyalty: He HAS to keep the job due to his family commitments.
Exit: It is not stated yet his desire to leave the job or starting searching another one.

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