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Lecture 1

Line: a point that is set of in space, a point put in motion


Shorthand, sketching an outline
Line needs to be associated with language- comes with a whole series of
characteristics.
Looking at different lines gives different emotions
Horizon line opening the door to a third dimension
Line describes outlines contour lines that lines the outer edge of anything
Line cannot create volume/dimension= some degree of depths: drawing
seems a lot flatter
Shallow depth: 2 papers in front of each other
Decision on how we put a frame to drawing should not be cropped out.
Dotted lines can signify movement
How far the segments are from each other can indicate a sense of tension
Psychic lines. E.g eye contact They move us around the space
Horizontal vs vertical lines: E.g broad vs tension
Diagonal: movement?
Symmetry: lines create a sense of calmness in the picture
Outines: Flattens things (-) Separate things (+)

Ted Talk 1

Great design is serious, not solemn
Serious vs Solemn: NYC vs Washington DC
Perfection happens through solemn play not seriousness
Visual voice of a place she has never been in before, how design transcends so
many aspects
To be unqualified for the job ( Harder to be serious NOT solemn), allow space for
creativity
Seriousness usually come from having a job, chore etc / Solemnness for child like
creativity

Art with wire and chocolate
Creativity is always meaningful, seeing the humour, different in creations
I like how we instill creativity through humour in the simplest way: chocolate
spaghetti cotton
Environment can force you to be creativity
Line drawing through wire: using differentiated items he was being creativity
then the medium he used
From line to points: black sugar, chocolate, dust
Medium used means something: i.e dust is specificity, hence minimalist art
Color: swatches to bitmap

Dont grow your homes together
Grafting tress, pleaching: using technology to use natural or non harmful
resources to build new homes
Using the environment resource to make art, fit into the environment
Combining architecture and biology: design, how design permeates all academic
study
Growing homes with meat?
Creativity infused with biology and architecture: form of art

How I made peace with lions
Creativity is forced out with little or scarce resources, not learnt but experienced
Electrical engineering and design implemented to create flashing light
Great design is serious not solemn: Did out of personal interest to help his
community
Design need not be aesthetically pleasing it can be appreciated through the
thought process, discover, materials used to create it

Cradle to Cradle design
Design is the first signal of human invention
Environmental responsibility in design: design in environmentally friendly
inventions
Design: using the obvious natural occurrence in our environment as inspiration
Green design as a method and creative expression to environmentally responsible
building

Ted Talk 2
Intricate beauty by design
-Design: led not by strategy but by heart
-Ego should not be involved in graphic design
-Really love the macaroni art, using household simple everyday stuff to create art
-money is not a worthy goal, what makes something worthwhile is people she work
for, who is it for, what does it say, and what does it do?
- Inspiration is cross pollinating, a piece of mind may inspire a scientist, a novelist, a
playwright, or then it might inspire a doctor, a babysitter- WE TEND TO
UNDERVALUE THINGS IN SOCIETY WE CANT MEASURE.
- Decoration

Correlation with solemn or seriousness:
Must maintain child like creativity but tries new things you might not necessarily
get more money. ( Led not by strategy but by heart)
What do we get out of decoration?
- sets a tone for the overall work, if it serves as distracting or too much
information
- her work seemed very excessive to China, preferring things that are more
economical and streamlined.


My creations, a new form of life
- very creative, a lot of dimension and measurement accuracy that goes into it
- environmentally friendly
- Mathematics, science infused creation simple technology but powerful-
proportion of the tubes is impt
- Love this, a lot o intricate details required for a good design, put meaning
into its design
- An example of metaphor of an animal set loose and what it can do and how
we respond to it that defines what it is. The engineering quality to carry such
a weight, when an artist creator sets it free and what happens after that has a
very beautiful story to it.
-
Why we should build wooden skyscraper
-Interesting because my dad does wood design ( furniture)
- Design is all about trying to incorporate environmentally concepts now
-Find solution to house the homeless- wood is
-Steel 3% 5% concrete- 8% to greenhouse

Eric Whitacre: Virtual Choir
- One of the most beautiful performances ever, design in the art of music
- "I just couldn't believe the poetry of all of it -- these souls all on their own
desert island, sending electronic messages in bottles to each other."
- Art in singing, art in being creative with singing
- One can find beauty in just about anything that has an element of art in
design
- GREAT IDEAS CAN BE fulfilled with very limited resources and it doesnt take
a huge team and a ton of money to do things with limited tools.

Doodlers, unite!
- Stigma against doodling, when you are doodling you are not paying attention etc,
doodling engages our mind and pays attention better and that is really important
especially as a design student,
-Doodling is an incredibly powerful tool that make spontaneous remarks to help you
think
- Doodling is native to us and simply denying ourselves of that instinct
- Doodling is never a nemesis of individual thoughts, it is one of the greatest allies
- Social negative stigma against doodle, seen as doing nothing??

Ted Talks 3

Milton Glaser: using design to make ideas new
Conflict between naturalism and abstraction
new emerging from old: every new thing is coming out from the old. Crucial
part of a good design for a designer is how to connect the two, so that to mak
your design easier to be understood, but how to renew the relationship
if u have to explain it, it aint working
introduce idea of doubt to graphics
what makes a convincing poster by breaking down an idea and making it
new.
The acts og genius didnt get hacked out in one sitting.

Eames Demetrios:: design genius of Charles + ray
Holistic vision of design where design is a lifeskill not a professional skill
Taking music is not about being chopin but about getting the music thing
goin in their head
Rules of designer is essentially a good host attending to the needs of their
guest
Design is NOT style: Charles and ray did not focus on style they focus on ned,
solve design problem. Extent to what you have a design style is you never
solve the design problem
Rob forbes: ways of seeing
First job of design is to serve a social purpose: like the bike to contain the
baby
Color: red stares back at u
Actual moment when all the bikes were red: Power of repetition and pattern
did create an effect in our mind
Basically learning to see patterns/design in everyday things
Andras Forgacs: Leather and meat without killing
Cells can use to build tissues and products
Design in environmentally friendly: building leather from cells no need to kill
cows for it.
Even tune leather for other desirable quality: durability, pattern, softness,
and mimic nature through design and even improve upon it
Tissue engineering
Marla Spivak: Why bees are disappearing
Design in nature: bees can vibrate in C note for attracting bee pollen
Colony- super organism comprised of 40000 bees
Have antibiotic for bees for over 50000 years, so when bees are dying
something is really wrong
Intricate design/things we do can help change an entire ecosystem: intricate
tweaks in design can change the entire look of design.

Lecture 2

What makes things stand out
-eyes
-contrast color
- contrast in texture
- light
- narrative
Pattern: uniformity
Too many focal points and you are not going to get a focal point

Types of structural balance:

Symmetry: Radial symmetry: crystollographic
Approximate Symmetry: Radial symmetry: Crystollographic
Assymetry: Radial symmetry: crystallographic

Is the design balanced?

Symmetrical:
Lose the sense of mystery
So to get away with that is to make the design more complex so the symmetry is not
obvious

Asymmetry: is it balanced?

Ideas of balance:
1. A large textured shape can counter balance the solid square
2. A large balanced shape can counter balance a geometric
3. A textured shape can counter balance a large smooth shape

Crystallographic symmetry
understanding space, contrast between black & white
equally weighted with subject matter

Words to know:
Abstraction
Aesthetic
Conceptual Perception
Content
Craftmanship
Decorative art
Descriptive art
Design
Elements of art
Expression
Form
Graphic Art
Mass
Medium
Naturalism
Negative area
Nonobjective, non representational art
Objective art
Optical Perception
Organic unity
Picture frame
Picture plane
Plane
Plastic art
Positive area
Realism
Representational art
Space
Style
Subject
Subjective
Technique
3D
2D
Unity
Volume
Academic
Allover pattern
Approximate symmetry
Asymmetry
Balance
Closure
Composition
Dominance
Economy
Golden mean/golden section
Harmony
Motif
Movement
Pattern
Principles of organization
Proportion
Radial
Repetition
Rhythm
Scale
Symmetry
Variety
Calligraphy
Contour
Cross Contour
Expression
Hatching
Implied Line
Mass
Nonrepresentational Art
Representational Art
Actual Shape
Amorphous Shape
Biomorphic shape
Cubism
Decorative
Equivocal Space
Geometric
Implied Shape
Kinetic Art
Mass
Objective
Perspective
Planar
Plane
Plastic
Rectilinear Shape
Subjective shape
Surrealism
3D Shape
2D shape
Volume
Achromatic
Cast Shadow
Chiaroscuro
Chromatic
Closed value composition
Decorative
Highlight
Local Value
Open value composition
Plastic
Shadow shade shading
Shallow space
Tenebrism
Value Pattern

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