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SNAP
Test
duration
is
of
120
minutes
st
Date: 21 December, 2014; Time: 14.00 hrs. 16.00 hrs.
SNAP Test is an objective test. Each question has 4 responses. Candidate
should
choose
an
appropriate
response.
Each
wrong
answer
attracts
25%
negative
marks
Candidate must use Blue or Black ball point pen only
SR.NO.
SECTIONS
TOTAL
MARKS
40
40
40
60
Total
180
needs
of
rapid
needs
of
rapid
and medium-large industrial units, but also helps the small and
medium industries indirectly by extending refinancing and rediscounting facilities to other industrial financing institutions.
Thus, the primary aim of the IDBI has been to integrate the
structure of industrial financing institutions and to fill the gap
between demand and supply of term finance in the country.
Initially, the IDBI was set up as a wholly owned subsidiary of
the Reserve Bank of India, but, in 1976, it was taken over by the
Government of India and was made an autonomous institution.
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neetubm
Golden Member
Posts: 108
Joined: Dec 2009
Reputation: 2
IFCI was established under IFCI Act 1948 during July 1948
as Indias first development bank. The main objective for
which IFCI was established, are to make medium and long
term credit available to the industrial undertakings and to
assist them in creation of industrial facilities.
Its functions include:
- Direct financial support (by way of rupee term loans as
well as foreign currency loans) to industrial units for
undertaking new projects, expansion, modernization,
diversification etc.
- Subscription and underwriting of public issues of shares
and debentures.
- Guaranteeing of foreign currency loans and also deferred
payment guarantees.
- Merchant banking, leasing and equipment finance
During 1994, IFCI was converted into a joint-stock
company and came out with a public issue of shares. It is
managed by a Board of Directors. It floated institutions
such as TFCI, ICRA etc.
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2. Systematic and scientific - Marketing research is conducted in a stepby-step manner. It is conducted in an orderly fashion. Therefore, it is
systematic. Marketing research uses scientific methods. Thus, it is
also scientific.
3. Science and art : A Science collects knowledge (data) while an Art
uses this knowledge for solving problems. Marketing research first
collects data. It then uses this data for solving marketing problems.
Therefore, it is both, a Science and an Art.
4. Collects and analyzes data - Marketing research gathers data accurately
and objectively. It first collects reliable data and then analyses it
systematically and critically.
5. Continuous and dynamic process - The company faces marketing
problems throughout the year. So, Marketing research is conducted
continuously. It continuously collects up-to-date data for solving the
marketing problems. Large companies have their own marketing
research departments. They conduct Marketing research continuously
throughout the year. Therefore, Marketing research is a continuous
process. It is a dynamic process because it goes on changing. It does
not remain static (the same). It uses new methods and techniques for
collecting, recording and analyzing the data.
6. Tool for decision-making - The marketing manager has to take many
decisions. For this, he requires a lot of data. Marketing research
provides correct and up-to-date data to the marketing manager. This
helps him to take quick and correct decisions. Therefore, Marketing
research is an important tool for decision-making.
7. Benefits company and consumers - Marketing research is useful to the
company in many ways. It increases the sales and profits of the
informs producers about the needs and wants of the consumers. The
producers produce goods according to the needs and demands of the
consumers. This brings satisfaction to the consumers and in return
producers make good profits. So, Marketing research reduces the gap
between the producers and the consumers.
12.
not an exact science. So, it does not give accurate results. It provides
suggestions and not solutions. It is also a costly and time-consuming
process.
14.