Professional Documents
Culture Documents
• The name Vodafone comes from voice data fone, chosen by the company to
"reflect the provision of voice and data services over mobile phones".
• As of March 31, 2009, the company employs more than 79,000 people
worldwide.
• China Mobile has also the greatest number of mobile subscribers. As of 2009,
it is the world's largest mobile phone operator, with over 508 million
customers,the largest Chinese company listed overseas and the largest
telecom in Asia.
• Services :
Mobile services
Value-added mobile services
IP telephony
STRENGHTS: (VODAPHONE COMPANY)
• As of March 31, 2009, the company employs more than 79,000 people
worldwide.
• In March 2007, Safaricom, which is part owned by Vodafone and the leading
mobile communication provider in Kenya, launched a mobile payment
solution developed by Vodafone.M-PESA is aimed at mobile customers who
do not have a bank account, typically because they do not have access to a
bank or their income is insufficient to justify a bank account. The M-PESA
system allows customers to deposit and withdraw cash via local agents, and
transfer money to other mobile phone users via SMS.
• By February 2008, the M-PESA money transfer system in Kenya had gained
1.6 million customers and Vodafone announced that it was to extend the
service to Afghanistan. The service here was launched on the Roshan
network under the brand M-Paisa with a different focus to the Kenyan
service. M-Paisa was targeted as a vehicle for microfinance institutions'
(MFI) loan disbursements and repayments, alongside business to business
applications such as salary .
• China Mobile was listed fifth in Millward Brown's Brandz Top 100 Brands
in 2007. This would have be unheard of 10 years ago (or even less). The news
means that the company is becoming more than a business since it is now
also a brand i.e. possessing brand equity and brand value. Other Chinese
brands to break the top 100 were the Bank of China, the Chinese
Construction Bank and IBBC. It is argued by many that Chinese companies
are not strong in relation to marketing but perhaps things are changing.
• China Mobile's has the world's largest GSM network, which encompasses all
31 provinces, autonomous regions and directly-administered municipalities
in Mainland China and includes Hong Kong, too.
• China Mobile has gone down the acquisition trail on a number of occasions.
In its early days it took over Jiangsu Mobile (1997). Other important
acquisitions include Fujian Mobile, Henan Mobile, and Hainan Mobile
(1999); - and Beijing Mobile, Shanghai Mobile, Tianjin Mobile and Hebei
Mobile (2000). These developments have delivered strong growth.
• As of 2009, it is the world's largest mobile phone operator, with over 508
million customers, the largest Chinese company listed overseas and the
largest telecom in Asia ers than any other mobile supplier.
• While a state-owned enterprise, it is listed on both the NYSE and the Hong
Kong stock exchange.
• In May 2008 the company took over China Tietong, a fixed-line telecom and
the third largest broadband ISP in China, thus adding internet services to its
core business of mobile services.
WEAKNESSES : ( VODAFONE COMPANY)
• In the UK, its home ground, Vodafone has badly underperformed in the
last few years due to brisk change in administration. It has slipped from
first to third largest telecom operator.
• Until recently Vodafone (specailly Airtel in India) did not own its own
towers, which was a particular strength of some of its competitors such as
Hutchison Essar. Towers are important if your company wishes to
provide wide coverage nationally.
• The fact that the has not pulled off a deal with South Africa's MTN
could signal the lack of any real emerging market investment opportunity
for the business once the Indian market has become mature.
• It does not have that much customers as that of China Mobile although it
has got its network in 31 countries across the glob.
WEAKNESSES : (CHINA MOBILE COMPANY)
• Although it is the largest GSM company in the whole world regarding the
number of costumers but still its revenue is prety much less than the
vodafone company.
• GPRS is not yet fully functionled in all of its covered regions as it is fully
functionled in Vodafone.
OPPORTUNITIES: (VODAFONE COMPANY)
• It has got an opportunity to become the largest Stake holders in many other
countries like Germany, Netherland , Norway etc just like India, where it has
got the largest Stake in the Telecommunication Market.
• It can extend it Mobile Money Trasfer Service to other contries of the globe
for example in India, Albania, African countries etc, as well which will
improve the revenue.
• Budget users in China are driving growth in the mobile telecoms sector.
China Mobile reported a net profit between January and March 2008 of
around 24.1bn yuan (£3.4bn; £2.2bn) which is a rise of 37% on 2007
according to BBC News.
• Since the cities have become saturated, much of the new growth is predicted
for rural China and it is this segment that is most likely to be targeted by the
large operators. 3G technologies provide the largest opportunity for China
Telecom.
• China Mobile Company ( i.e. ZONG mobile company) can beat all the other
companies in Pakistan e.g. Mobilink, ufone , warid , telenor, by reducing
there cost, introducing new services for example Mobile Money Transfer
Service as Vodafone did start it in many countries across the globe and other
services as well because it is largest company in the world so it will not affact
its revenue that much if they reduces there cost comparing to other
companies in Pakistan.
• It has got highly competitive market market across the globe e.g. China
Mobile Company emerged as largest GSM providing company in the whole
world.
• If China Mobile company introduced its services in Europe and India ( the
largest markets of Vodafone) than there would be a great decrease in the
revenue of the company.
• It has got highly competitive market market across the globe e.g. Vodafone
Mobile Company emerged as largest GSM providing company in the whole
world on the basis of revenue, and its number of customers increase day by
day because it has introduced its network in 31 countries across the globe.
• China Mobile could face more competition in the future as the Chinese
Government plans to allow more operators into the market. China Mobile
has 70% of the 2G market in China. China Unicom wants to become the
biggest 3G operator, and China Telecom aims to win 15% of the 3G market
by 2010.
• China Mobile has a number of service obligations under agreements with the
Chinese (PRC) Government. So the business may be obliged to provide
unprofitable services that pay a social dividend. Added to this the Ministry
of Information and Industry has allocated a limited frequency (44MHz) to
the company which will not support large numbers of subscribers in the
future.
• As Vodafone has got highly competitive market across the globe e.g. China
Mobile Company emerged as largest GSM providing company in the whole
world.