MOHSIN KHAN

Email: mohsinkys@yahoo.com
Mob: +91 9819446519
Address: Colaba, Mumbai- 400005

Seeking Entry/Middle Level assignments in field of Marketing/Advertising/Digital Marketing/MR/PR/MarCom

with reputed organization preferably in Telecom/Real Estate/Retail/Consulting/FMCG/IT-software/Ecommerce industry
Location Preference: Mumbai/Mumbai Suburbs/Thane
Career Summary
An MBA (full time, Year 2007-09) with specialization in Marketing from Atharva Institute of Management
Studies, affiliated to Mumbai University and recognized by AICTE (All India Council for Technical Education)
approved by DTE (Directorate of Technical Education).
3+ years total work experience presently associated with RouteSMS Solutions Limited a Telecom & IT
Company
Gained knowledge and experience in the field of Marketing, Market Research, Business Strategy &
Analysis, Business Operations, Business Development and Client Relations.
Proficiency in analyzing market trends, formulating marketing strategies, branding, generating
business and maintaining client relations.

Area of Expertise

Monitoring, analyzing & reviewing market trends/market response, and using the information for
accomplishment of organizational goals
Contributing, developing and devising marketing plans and strategies to create awareness, brand building and
market development
Communicating with target audiences and managing customer relationships
Managing customer centric operations & ensuring customer satisfaction by achieving delivery & service quality
norms
Overseeing marketing operations in the assigned regions and from lead generation to revenue creation.
Building relationships. Externally, with customers and suppliers. Internally with different related and
supporting departments.

Key Skills

Strong verbal & written communication

Critical thinking and data analysis
Organizational skills, multitasking and time-management.
Problem solver, decision maker, honest, creative, assertive and accountable.
Driven to succeed, able to motivate others and work in teams.

Organizational Details
RouteSMS Solutions Limited from Feb 2011 to present
Marketing Manager- Messaging & Software Division
Jobs & Responsibilities

Generate awareness, differentiate and create demand in the market

Develop and implement marketing strategy for messaging applications and messaging market.
Analyze markets, products and define marketing requirements for messaging and software division.
Manage budget and indentify marketing opportunities
Arrange for the effective distribution of marketing materials
Carry out market research and customer surveys to assess demand, brand positioning and awareness
Develop and design communication marketing strategy with different channel partners like MVNO, MVNE and
MVNA

Vendor Management
Evaluate marketing campaigns online and offline marketing
Organize and attend events, exhibitions and trade fairs
Lead Generation
Monitor competitor activity
Maintain, build and update mailing databases
Giving product presentation and live demo to prospective leads
Maintain client relationship by providing timely response & customized services.
Attend client concerns, queries & complaints and undertake steps to effectively resolve them
Work across various functional areas (technical, support and accounts) and provide better services
Took part in all meetings, trainings and professional skill-development sessions
Maintain prospects database Managed spreadsheets and accounts.

Academic Credentials
University of Mumbai
Masters in Management Studies (full time)
Specialization: Marketing
Bachelor in Commerce
Specialization: Accounting
Extra Curricular Activities

Completed Maharashtra Cadet Crops (MCC) training

Organized Management Development Program in MMS Institute
Organized mock stock during RHYTHM college festival

Personal Dossier
Date of Birth: 22/11/1984
Linguistic Abilities: English, Hindi & Marathi
Marital Status: Single/Unmarried
Nationality: Indian

Place: Mumbai
Date:

Mohsin Khan