No.1 Vol.

www.millburnshorthillsnews.com

April 2015

Two Girlfriends Host Catwalk to Raise Money For Pediatric Cancer

By Anastasia Marchese
hile some kids
are sitting at their
kitchen tables
doing their homework, others are sitting in hospital
beds receiving treatments
for pediatric cancer.
Eighth graders Ashley
Raz of Livingston and Tallie

Elisha of Short Hills found

out first-hand what a life
shattering event being diagnosed with pediatric cancer
can be when Tallie was
undergoing treatment for
Acute
Lymphoblastic
Leukemia at Memorial
Sloan-Kettering.
Ashley wanted to do
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something to help make a

difference for Tallie and the
other children who were
suffering. It started out as an
idea for her Mitzva project.
It began as bake sales in her
yard; then it was a giving
page through the Memorial
Sloan-Kettering website.
Then Ashley and Tallie had
an idea for an event,
Catwalk4Cancer, to raise
money for Memorial SloanKettering to use for pediatric cancer research. Last
year was the first event and
it raised $38,000 for the
cause.
Their successes only
spurred them on to raise
continued on page 2

From left to right, Ashley Raz and Tallie Elisha

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By Cheryl Conway, Editor

lowers and green grass are not the only things
blooming this spring. The Marketeer has blossomed
from eight monthly community newspapers to fifteen, and is changing its name.
And like pollen that spreads from birds and bees, news
that brightens, enlightens, entertains and inspires will be
reaching the mailboxes of 170,000 homes and businesses
starting this month, with this issue. MJ Media LLC has

Bridal Chateau
WEDDING.EVENING.PROM

recently merged with Broad Street Media, owner of the

Marketeer, and formed a new company- New View Media
Group LLC.
Publishers Joe Nicastro and Mary Lalama of Flanders
of the former MJ Media have formed a partnership with
Marketeer owner Darwin Oordt of Cherry Hill to establish
New View Media Group. In talks six months prior, the
managing partners officially merged April 1.
continued on page 4

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Page 2, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Two Girlfriends Host Catwalk...

continued from front page

more, and this year, the second Annual
Catwalk for Cancer has raised $58,000.
The fundraising group that the Elisha
and Raz families organized is called
TeamTallie, and so far between all the different fundraisers, they have raised more
than $100,000 for pediatric cancer research.
For Ashley and Tallie, it feels good to be
working toward a cure.
On March 22 from 3 p.m. to 5 p.m. the
Eisenhower Corporate Campus in

Livingston, became a fun fashion powerhouse for good. During the first hour there
were raffles of gift baskets which had been
donated by local vendors. A magician was
performing mystifying tricks. There was
face painting and balloons for the kids. Also
during this time Caring Capital, a unique
local organization which works with businesses on team building while also running
a volunteer project, had Hearts4Cancer
going on. At their tables, children were able
to decorate heart tiles which were assem-

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bled to make 20 collages each with four

tiles. Twenty children who are receiving
cancer treatment at Memorial SloanKettering will each receive a collage.
In the second half of the evening the
show began. First were introductions talking about where the funds were going and a
personal testimony by a local family
impacted by the work by Memorial SloanKettering. After the speeches, the main
event took place, in which more than 40
models walked the runway for a cure. Each
model also did fundraising prior to the event
with individual fundraising pages. The
clothes and accessories were provided by
local merchants. The models were all children between the ages of four and 14 who
were excited to strut their stuff for pediatric
cancer research.
This is only the beginning of the story
for Ashley and Tallie, both 14 years old.
After having suffered through cancer and
seen other children suffering, some of
whom were not as fortunate as Tallie, these
girls want to keep working for a cure. Tallie

is in remission and received her last treatment about six months ago.
This event isn't only about fundraising,
but also raises awareness of pediatric cancer.
There is a lot of information about breast
cancer out there and that has really driven
the fundraising movement. Hearing personal stories and knowing people who have
personally been affected motivates people
to become involved in the fight for the cure.
Attending events like Catwalk4Cancer and
making a heart collage for children who are
suffering, brings the reality of the situation
home. Meeting Tallie and other survivors of
pediatric cancer makes the abstract idea of
cancer a personal reality.
Steve Raz, Ashley's father, commented
"You may have seen our tag line 'Together
we will find a cure' and it can't come soon
enough."
If interested in learning more or to join
in with Team Tallie to fight for a cure to
pediatric
cancer
go
to
www.crowdrise.com/teamtallie.

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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 3

Millburn High School Ranks Seventh In State

By Jason Cohen
iche.com, a website that evaluates
schools based on parent and student reviews, recently released a
report where Millburn High School was
ranked seventh in the state. Millburn High
School has 1,477 students and according to
state standards, 96 percent of the students
are considered proficient in math and/or
reading.
However, outside of Mountain Lakes
High School, which was ranked sixth, the
top five are selective public high schools,
not traditional open enrollment schools.
They are: number one - High Technology
High School in Lincroft; number twoTechnical School in Teterboro; number
Three- High Tech High School in North
Bergen; number four- Biotechnology High
School in Freehold; and number five, Dr.
Ronald E. Mcnair Academic High School
in Jersey City.
Were happy with these rankings
because we did well, but there is so much
more than what every school has to offer
other than just what they are ranked, said

Millburn High School Principal William

Miron.
Miron, who has been principal for eight
years and taught in the district for 34, said
this is a high achieving school with parents
and teachers that care and diligent children.
People are always talking about the
pressure on the students, but its better than
empathy, he said. Some communities,
people dont care.
Miron, who grew up in Millburn, is
proud to work in the district. The school
has adapted to many changes including
technology, teacher evaluations, common
core and standardized tests.
Not only do students excel in the classroom, but a high percentage of them attend
college.
One of the biggest things going for us
is our staff, students and administration is
never satisfied with the status quo, Miron
said. We think were doing a pretty good
job of meeting our goals, which happen to
coincide with the common core.
Miron credits his schools success not

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which goes to the school with the most
championships in the state based on the
size of the school.
We try to strive for excellence in
everything we do, he said.
Miron said the school hopes to integrate
more technology in the classrooms, but
ultimately feels good about its future.
More importantly, what we keep asking ourselves is what we arent doing? he
said. We strive to be better in every way
we can.
Niche.com uses a detailed set of methods to rank the top 100 schools in NJ and
collected 4.6 million opinions from
280,000 NJ students and parents.
The site reported that parent/student
surveys gave the school an A+ overall

grade. It received
A+ grades in academics, administration and policies, educational outcomes
and teachers. The school received A
grades in extracurriculars and A grades
in health and safety and resources and
facilities. Its lowest grade was a C+ rating in food and student culture/diversity.
A high overall ranking includes the following criteria: Students are happy with
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academics, teachers, health, safety,
resources, facilities, extracurriculars,
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students, resources for learning and student outcomes; Schools are made up of a
diverse population and foster an accepting,
positive school culture; Students are
actively involved in extracurriculars and
sports the district offers.

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Page 4, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Newspaper Co. Spreads Its Wings...

continued from front page
Unlike other newspapers that incorporate both the good and bad news, New
View Media Group will feature only good
news.
We will have a group of community
newspapers with good family friendly content, says Nicastro. There are other publications as in any market we are in but we
try to bring a different perspective with all
good news.
The name, New View Media Group
LLC, came from The idea that we have a
new view on media, says Nicastro.
All community news, from schools to

government, people, organizations, places

of worship, libraries, non-profit organizations, volunteer services, childrens
groups, scouts, fundraisers and more will
be featured in the pages of New View
Media Group. The companys philosophy
is to showcase and inform all readers about
the good that surrounds them day to day,
the positive, and the uniqueness of their
community.
The Marketeer, a free shopper-type supplement delivered monthly to all homes,
has been around for the past 30 years. By
growing these papers, the community will
have all the positive news at their finger-

Volunteers Needed To Give Blood

ew Jersey Blood Services, a division of New York Blood Center,

which supplies blood products
and services to 60 hospitals throughout
the state, is in need of volunteers at blood
drives. The blood service volunteer is an
integral member of the collection team
whose task it is assist donors with registration, escorting and canteen duties, and

Conrans
Plaza
Next to Home Depot

to watch for post donation reactions.

Volunteers should have the ability to
relate to the public, be able to perform
different jobs as needed and have the
willingness to follow the rules. For additional information contact, Manager of
Community Relations, R. Jan Zepka at
732-616-8741 or rzepka@nybloodcenter.org

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tips.
Established in 2003 with just two
monthlies in Mt. Olive and Hackettstown,
MJ Media which stands for My Jersey
Media grew to eight free monthlies over
the years reaching 84,831 homes and businesses. They include the Mt. Olive News,
Hackettstown News, Roxbury News,
Randolph News, Black River News,
Musconetcong News, Black River News,
Morristown News and Mendham News.
Both groups complimented each other
with their circulations so for local businesses it will be very beneficial, says
Nicastro. Despite the digital age, 2015 is a
great time for community newspapers.
Free community papers are different
than paid papers, explains Nicastro.
People want local news and it is hard to
find. The hyper local sites are good. There
is something about having a paper to hold,
people still call us for copies when their
kids are in the paper so they can cut it out
and hang it up- different than printing it off
a printer.
The additional seven papers include the

Livingston News, Hanover News,

Caldwell News, Verona/Cedar Grove
News, Millburn/Short Hills News, East
Hanover/Florham Park News, and
Maplewood/South Orange News.
The greatest challenge faced by the new
company will be Getting information
from the community, says Nicastro.
The community is the best source for
information. People serve as the eyes and
ears as to what is going on around them.
Please send all press releases and positive
news stories to mjmediaeditor@gmail.
com.
As a free newspaper, the company
depends on paid advertising. Contact Joe
Nicastro at 800-691-7549 or joe.nicastro@gmail.com.
New View Media Group LLC is located
at 11 Melanie Lane Unit 22A, East
Hanover, NJ 07936. The company also
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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 5

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Page 6, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Mothers Day Gift Guide

Tips for Dining Out on Mother's Day

other's Day is
right around the
corner, and this
special holiday serves to
honor all those women who
devote so much time and
effort to their families. While
gifts and other trinkets are
certainly part of the celebration, a vast majority of children opt to treat Mom to a
night out on the town come
Mother's Day. Not only does
this give mom a night off
from cooking, but also it
presents an opportunity to
get dressed up and spend
time together as a family.
A vast number of families
travel to their favorite restaurants for Mother's Day
meals. Mother's Day is one
of the busiest holidays of the

year for restaurants. The

National Retail Federation
says 54.8 percent of
Americans treat their mothers to a special meal out on
Mother's Day. Billions of
dollars are generated by people eating out with their
mothers. With large crowds
to be expected, diners can
follow a few tips when treating Mom to a meal.
Book early ... very early.
To guarantee a reservation at
any restaurant, namely your
favorite restaurant, you will
need to make a reservation
well in advance of Mother's
Day. It's never too early to
put your name on the reservation list. Don't forget
Mother's Day is Sunday,
May 11, 2014.

Expect to wait. Even

with a reservation, you're
bound to spend some time
waiting at the restaurant.
Other families may be lingering at their tables, as no
one wants to rush Mom out
of the door. Plan accordingly
for a potentially long wait
time. This means having a
snack before you leave.
Don't arrive famished, as no
one wants the dining party to
be hungry and cranky, which
is not a good way to celebrate Mom. Have plenty of
snacks and drinks on hand
for young children, as well
as activities to keep them
entertained.
Consider dining out a
day before or after.
Restaurants are generally

packed on Mother's Day, and

as a result kitchen and wait
staffs might be overtaxed.
What's more, diners might
be relegated to a special or
abbreviated menu. If you
want a more relaxed setting
and the ability to order whatever you desire, it may be a
better idea to celebrate
Mother's Day in advance.
Then have Mom enjoy a
relaxing day at home on her
special day.
Take-out is an option.
Families can treat Mom to a
dinner out, without really
having to go out. Many
restaurants offer takeout
service, so you will not be
limited to pizza or Chinese.
Even chain restaurants have
curbside service, so if Mom
is in the mood for a burger or
something more elaborate,
she'll have that option.
Expect an included gratuity. Restaurants often
include a gratuity in the bill

when servicing larger parties, such as those that might

be celebrating Mother's Day.
The standard gratuity rate is
18 percent, but you may
want to go above and
beyond if you feel the service is exemplary.
Hire a sitter for young
kids. Although Mother's
Day is a chance for the
entire family to spend time
together, the main goal is to

ensure Mom's comfort and

happiness. If very young
children are in tow, she may
not be able to relax and
enjoy her meal. Infants will
need to be fed, and toddlers
may be easily distracted.
Have a sitter watch little
ones when adults are dining
out, and then Mom can
enjoy time with the kids
when she returns home for
more celebrating.

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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 7

Mothers Day Gift Guide

CBL is TOPS!

fabulous assymetric jacket from

IC COLLECTION, available in
assorted colors and patterns.
CBL Fine Art
459 Pleasant Valley Way
West Orange
973-736-7776

Frame something for your

sweetheART
A Gift From the HeART
Mona Lisa Framing
7 Highland Place, Maplewood
973-762-2777

This dainty necklace is composed of three Matte

Rhodium plated mini Capital letters and two hearts
sliding freely along a delicate chain. Also available
in rose, and yellow. The best part is we make them
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Starting at only $25!

Pink Jewels
1110 Town Center Way, Livingston
973-994-0975

HEAVEN SCENT!
Remind mom everyday that she is loved with
this gorgeous necklace. Our Loved Necklace is
sterling silver with cz stones and plated in either
14k yellow gold, 14k rose gold, or rhodium.
Length measures 16 with a 2 extension.

$90!

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1110 Town Center Way, Livingston
973-994-0975

PEARLS OF WISDOM

Blown glass perfume bottle

from Roger Gandelman
CBL Fine Art
459 Pleasant Valley Way
West Orange
973-736-7776

Pearl and semi-precious

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Page 8, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Students Host Fashion Show

merging Scholars announces its

first fashion show to be held on Fri.,
April 17, at 3:30 p.m. in the auditorium of Maplewood Middle School.
Students will be modeling their own cloth-

ing in the following categories: semi-formal, spring/summer wear, and hip

hop/casual wear. The event is open to family and friends of students of Maplewood
Middle School. Admission is $2.

Maplewood Launches Green

Month With Eco-Film Fest
and Educational Events

fter seven years of building the

largest annual public green day
fair in New Jersey, the
Maplewood Green Team will celebrate its
eighth anniversary by engaging the community all month long with eco-educational events rather than just a one day
event.
The Maplewood Green Team is excited
for the launch of Green Month, said
Tracey Woods, chair of the Maplewood
Green Team. We feel the sustainability
movement growing and know that our message is resonating with the community.
Visit MaplewoodisGreen.org/greenmonth for a complete listing of events.
A series of free Eco Films were set for
Tuesdays thoughout April. Screenings are
at 3:30 pm and at 7 p.m. at the Maplewood
Memorial Library, 51 Baker Street. New
Jersey Clean Communities Fund is sponsoring the films.
Tues., April 21: Vanishing of the
Bees- Follow commercial beekeepers as
they strive to keep their bees healthy and
fulfill pollination contracts across the U.S.
Tues., April 28: Trashed- Jeremy
Irons sets out to discover the extent and
effects of the global waste problem, as he

travels around the world to beautiful destinations tainted by pollution.

A Green Teen Challenge will also be
held. Take a pledge to green your life:
Green
Teen
Challenge
or
http://bit.ly/1Dw2yeb. Those who pledge
will be entered in to a raffle to win a cake
from The Able Baker.
Free Animals of the Amazon Show
with Rizzos Reptile Discovery is set for
Sat., April 18, at 2 p.m., at the Maplewood
Memorial Library.
From April 13 to 17, activities and ecoevents, including a book club and upcycled art and crafts projects were held at the
Green Week at the Library.
Maplewood Green Month Sponsors
include: The Able Baker, PSEG,
Maplewood Memorial Library and Rizzo's
Wildlife.
The Maplewood Green Teams mission
is to promote sustainability throughout the
town by implementing plans and programs that support the mission.
Maplewood is a model town in the statewide Sustainable Jersey program and is
certified at the prestigious silver level. Go
to www.maplewoodisgreen.org for more
information.

Social Senior Club Meets

he Roseland Senior Citizens (55 &

Up), holds a Weekly Social Club at
the Roseland Library Meeting
Room at the corner of Roseland Ave &
Fells Rd., Fridays, year-round excluding
Good
Friday
and
Friday
after
Thanksgiving. Meeting are held once a
month in July and August.
The group meets 12:30 p.m. to 3 p.m.
Come and join for weekly socializing
along with Bingo, cards, games and

refreshments. Occasional speakers are held

as well as on-site entertainment, trips and
holiday luncheons.
For further information, call Michael
Colitti, director of recreation at 973-4036822 or Eileen Martello, social club president at 973-226-3689.
In case of
inclement weather on meeting dates, contact the Roseland Recreation Office for
meeting information at 973-226-6552,
prompt #3.

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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 9

Millburn Middle School Musical Features Little Shop of Horrors

he Millburn Middle School Spring

Musical, Little Shop of Horrors, is
set to be held on Fri., April 24 and
Sat., April 25 at 7 p.m. A Sunday matinee
will be presented at 1 p.m. on April 26.
Tickets are $15 and are on sale online at
mms.booktix.com. They may also be purchased in the guidance office after school
from April 14 to 24th or they are available
at the door on the day of the performance.
Little Shop of Horrors is a favorite for
many, especially for those who remember
the original Off-Broadway production in
early 1980s.With book and lyrics by
Howard Ashman and music by Howard
Menken, Little Shop continues to thrill
audiences with its story of temptation and
greed. As the musical adaptation of the
1960 black comedy by Robert Coman, it
tells the story of Seymour, a down-on-hisluck store clerk whose life on Skid Row
suddenly changes when he finds himself
the caretaker of a man-eating plant. The
musical was also made into a 1986 film of
the same name. The music of Little Shop

of Horrors is in the style of 1960s doo

wop, rock and roll, and early Motown.
Some favorites from the show include
Somewhere Thats Green and Suddenly
Seymour.
Director Bob DuSold returns to
Millburn Middle School for his third production, and he brings with him all of his
experience as a Broadway actor. A
Maplewood resident, he has performed on
Broadway in productions of Les Miserable
and Showboat, as well as national tours of
Mamma Mia!, Chicago, and Evita.
Choreography for Little Shop is under the
direction of English teacher Mark Oppel.
Music teacher, David Huneryager, who
also has years of experience as an actor in
musicals on and off Broadway, serves as
the musical director. The MMS musical is
co-produced by Susan Cicenia and
Dominick Pisa, and its set decoration has
been completed by Claudia Sohr. The set
design and construction for this production
has been completed by Rick Cimino.
Once again, the Middle School is using

(left to right) Caitlyn Sleeman (Chiffon); Gillian Cohen (Ronnette); Amanda Faust (Audrey); and Lucy
Hall (Crystal). Amanda is singing "Somewhere it's Green"

an online site for ticket sales. It allows

more convenient access to tickets for students, parents, and interested community
members. Patrons are able to view the
auditorium seating chart, identify which
seats they would like, pay online, and print

their tickets at home. To purchase tickets,

go to mms.booktix.com
The MMS cast of Little Shop of
Horrors, listed below, would like to remind
their audiences of the dangers of feeding
the plant. Please dont!

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Page 10, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

April Showers with Shows at MPAC

here's lots going on in late April at Mayo

Performing Arts Center in Morristown. From the
blues of John Hiatt to the classic pop of Tommy
James, the one-man spoof America's Got Downton to the
hilarious musical stylings of Peter Schickele, MPAC
offers a variety of music, comedy, family events and more
April 21-April 26.
An Acoustic Evening with Lyle Lovett and John Hiatt is
set for Tues., April 21, at 8 p.m. Tickets are $59-$99.
Two legendary singer-songwriters, Lyle Lovett ("If I
had a Boat;" "She's No Lady") and John Hiatt ("Have a
Little Faith in Me;" "Thing Called Love") share the stage,
trading off songs and stories that have made them two of
the most innovative voices in music over the past three
decades.
America's Got Downton, Thurs., April 23, at 8 p.m.
Tickets are $19-$39.
Direct from London's West End! Luke Kempner's oneman parody of America's favorite British TV import features over 30 characters, blending celebrity visitors with
well-known Downton Abbey favorites, as cultures clash
and eras hilariously collide to help the cast save the estate
from financial ruin - again! "A remarkable, tour-de-force
one-man show." - London Daily Telegraph.
Peter Schickele: 50 Years of P.D.Q. Bach: A Triumph of
Incompetence!, Fri., April 24, at 8 p.m. Tickets are $29-

$69. It's been 50 years since Professor Peter Schickele

unleashed P.D.Q. Bach on an unsuspecting musical public. Now, Professor Schickele reaches back across the
decades to feature the crme de la crme of history's most
justifiably neglected composer!
Tommy James & the Shondells/Felix Cavaliere, Sat.,
April 25, at 8 p.m. Tickets are $49-$89.
A double bill of classic rock, featuring Tommy James
("Mony Mony"; "Crimson and Clover"; "I Think We're
Alone Now") and Felix Cavaliere of The Rascals ("Good
Lovin'; "A Beautiful Morning"; "People Got To Be
Free").
The Berenstain Bears Live! in "Family Matters: The
Musical," Sun., April 26, at 1:30 p.m. and 4 p.m. Tickets
are $12-$15. A fun-filled musical based on Stan and Jan
Berenstain's popular book series that follows the hilarious
misadventures of everyone's favorite bear family. Ages
three to eight.
Mayo Performing Arts Center, a 501(c)(3) nonprofit
organization, presents a wide range of programs that
entertain, enrich, and educate the diverse population of the
region and enhance the economic vitality of Northern
New Jersey. The 2014-2015 season is made possible, in
part, by a grant the New Jersey State Council on the
Arts/Department of State, a Partner Agency of the
National Endowment for the Arts, as well as support

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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 11

Centenarys Earth Day Celebration Set

entenary Colleges Earth Week Committee welcomes the community to the celebration of Earth
Day, set for Sat., April 25, on the front lawn of the
College in Hackettstown. This is the eighth anniversary of
Centenarys celebration of Earth Day. This family-oriented event will appeal to children of all ages.
Admission is free and will kick off at 8 a.m. with
Breakfast with the Birds. Nancy Madacsi, retired director of Centenarys Taylor Memorial Library, will lead a
nature walk/bird watching stroll at the Charles O. Hayford
State Fish Hatchery, located next to the campus. Dunkin
Donuts in Hackettstown will be donating donuts and coffee for the participants.
The main events will begin at 10 a.m. on the front lawn
of the campus and will end at 3 p.m.
We are pleased to be able to host this annual event to
celebrate Earth Day in this manner, and we hope to continue to generate a great deal of community interest, says
Dr. Lynn Taylor, Professor of Equine Science at Centenary
College. We are offering various activities for all ages to
enjoy. The Earth Day Celebration will certainly be an
event you will not want to miss!
The Earth Day Passport Program will once again be
incorporated into the festivities. Attendees can check into
the Information Booth and receive a Passport Booklet for
the Earth Day event. By completing activities and visiting
vendors, attendees will collect stamps and stickers on their

Roofing

passport, which can then be redeemed at the Information

Booth for a free goodie bag, while supplies last.
Other highlights of this fun-filled day include various
childrens activities, such as flower pot painting, an educational ocean display and a crab habitat. In addition,
there will be a fashion display of recycled-material clothing by Centenary Colleges Fashion Department in the
Front Parlours of the Edward W. Seay Administration
Building, as well as a fashion show on the front walkway
around the fountain at noon.
Live music and entertainment will take place throughout the day. Local bands that will be performing will be
Kathy Moser from 11 a.m. to noon; Skysleeper from
12:30 p.m. to 1:30 p.m.; and the Matt Romangna Band
from 2 p.m. to 3 p.m. There will also be various vendors
and environmentally themed groups at the event to help
promote sustainability and environmental responsibility.
Food will be available for purchase.
Vendors, interested sponsors and individuals who
would like to sign up for Breakfast with the Birds
should contact Dr. Lynn Taylor at (908) 852-1400, ext.
2216, or taylorl@centenarycollege.edu. For more information and to download the vendor or sponsor forms, visit
www.centenarycollege.edu/earthday.
To educate the community on Earth-related issues, Dr.
Tony Broccoli, professor at the School of Environmental
and Biological Sciences at Rutgers University will speak

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on Wed., April 22, at 2 p.m., in the Ferry Building. He will

talk on The Climate Ahead: Global Changes, Local
Impacts focuses on the science of climate change, including a discussion of the basic physics, global observations
of climate change and model projections of future climate
change. The talk will also discuss some of the potential
impacts of climate change on our region and will close
with a brief discussion of societys options for dealing
with climate change. Members of the community are
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discussion after the presentation.

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Page 12, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Silly Leprechaun Visits Homes In Popular Childrens Book

By Cheryl Conway
ike other leprechauns, Silly
McGilly returned to Ireland last
month to make more shoes, but his
time here was well spent entertaining
young and old during the St. Patricks Day
holiday.
Who is Silly McGilly?-some may ask.
He is a new leprechaun friend created by
three women of New Jersey, one who lives
right in Morris County. Michelle CoffeyDougherty of Montville, along with her
sister Eileen Coffey-Cowley of Sea Girt,
and their sister-in-law Victoria ClarkCoffey of Basking Ridge are the authors of
Silly McGilly.
Their book, Silly McGilly was written
two years ago in 2013, but first sold in
stores last year. Dougherty held a book
reading at the Learning Express Toys in
Morristown last month during Read
Across America Week.
With cupid on Valentines Day, and the
Easter Bunny on Easter, why not in
between introduce a cute and clever leprechaun parade into St. Patricks Day.
In an often overlooked family holiday,

Silly McGilly is a breath of fresh air, as

stated in the books press release. He visits homes and classrooms to play fun little
tricks on children in the month, weeks,
days leading up to St. Patricks Day.
Michelle says she thought of the idea
after Christmas time when her seven-year
old son was saying how sad he was that
Christmas was over, what do we have to
look forward to?
We have a leprechaun but he comes
one night, explains Michelle, so why not
create a character to help raise awareness
of the tradition and create great family
memories.
As Irish Americans, the three authors
wanted to breathe some new life into St.
Patricks Day, especially having 10 children between them, and their immense
love for family traditions.
Six months to write, the three sisters
met regularly to complete their book. We
all sat together; cousins would sit and play
and we would all work, sales Michelle,
former pre-K through second grade
teacher. With sales, marketing and teaching in their background, the sisters com-

Michelle Coffey-Dougherty and Victoria Coffey.

bined their skills to self-publish a creative
childrens book.
"Silly McGilly is a labor of love for our
entire family," said Eileen Cowley. "We

were all brought up to appreciate our Irish

culture and particularly enjoyed the fun
and revelry of St. Patrick's Day. However,
continued on next page

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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 13

Popular Childrens Book...

continued from previous page
we also recognized that there was no defining story or character that young children
could embrace, both literally and figuratively. And so, Silly McGilly was born!"
The book tells the story of the very lovable Silly McGilly. Silly is a friendly leprechaun who enjoys visiting homes and
classrooms to play funny little tricks on
children throughout the St. Patrick's Day
season.
For some, Silly can visit every day in
March, others once a week, or the day
before St. Patrick's Day.
In Michelles house, Silly McGilly visits for 17 days in March leading up to St.
Patricks Day. She uses it when March
begins.
When you read the book you put the
doll by the window as an indication for the
real Silly McGilly to come into your home
to do a trick, explains Michelle. Then
every day, kids wake up to new tricks by
the green leprechaun.
Examples of tricks, which are also outlined in the book, include turning toilet
bowl water green, or pictures turned

upside down.
Maybe he's left some treats behind
such as chocolate coins, shamrocks or St.
Patrick's Day stickers. Or, maybe he's been
up to a little mischief, turning over chairs,
writing on the blackboard, or leaving the
kitchen cabinets open.
Michelle says, Its up to each parent to
decide what they want to do. Parents and
kids come up creative ideas each day. Then
after St. Patricks Day, he goes back to
Ireland to making shoes because thats
what leprechauns do.
We created a family tradition, says
Michelle. Kids are excited, they look forward to it. Kids wake up and are excited.
Its a great tradition creating family memories. Children grow up so quickly. Its
something to enjoy with the whole family.
Its a great tradition whether you are Irish
or not.
Teachers are using it in classrooms,
pre-kindergarten through third grade, in all
50 states.
Last year, Silly McGilly was so popular
he sold out. This year, sales have doubled

and orders are still coming in. Michelle

was heading to Ireland to meet with a gift
shop owner to carry Silly McGilly there.
A fun new childrens hard-cover book,
Silly McGilly is 24 pages long and selfpublished. Each book comes with an eight
inch, soft, plush leprechaun.
Whether youre Irish or not, wonderful memories are waiting for you with this
new St. Patrick's Day tradition!

Its a great gift for a birthday, for the

holidays, at any time of year, concludes
Michelle. You can give it during the year;
its exciting and something to look forward
to.
Sold for $29.99 on the website, the
book includes a keepsake box with the
doll. Go to www.sillymcgilly.com or
Learning Express in Morristown to purchase a copy.

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the number of digital couponers in 2014,
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Page 14, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Free Lecture By Noted Oceanographer

oted oceanographer Dr. Sylvia

Earle will discuss her efforts to
raise awareness about the state of
the planet's oceans and her efforts to protect them when she speaks at Mayo
Performing Arts Center in Morristown on
Wed., April 22, at 8 p.m.
This event is free and made possible
by the support of BASF. Tickets are
required.
In addition to the evening event, Earle
will speak to students at a 10:30 studentsonly lecture. If your school is interested
in attending, please contact 973-5390345, ext 6556.
National
Geographic
Society
Explorer-in-Residence
Earle, called
"Her Deepness" by The New Yorker and
The New York Times, "Living Legend"
by the Library of Congress, and "First
Hero for the Planet" by TIME, is an
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Marine
Laboratory, Duke University Marine
Laboratory, Rutgers Institute for Marine
Science, the Woods Hole Oceanographic
Institution, National Marine Sanctuary
Foundation, Oceanic Society and Ocean
Futures.
Former Chief Scientist of NOAA,
Earle is the Founder of Deep Ocean
Exploration and Research, Inc., Founder
of Mission Blue and SEAlliance, Chair
of the Advisory Council of the Harte
Research Institute, the Ocean in Google
Earth, a founding Ocean Elder, and
leader of the NGS Sustainable Seas
Expeditions. She has a B.S. degree from
Florida State University, M.S. and PhD.
from Duke University, 26 honorary
degrees and has authored more than 200
scientific, technical and popular publica-

tions, lectured in more than 80 countries,

and appeared in hundreds of radio and
television productions.
She has led more than 100 ocean
research expedition, logged more than
7,000 hours underwater, set a record for
solo diving to 1,000 meters, and led the
first team of women aquanauts, living
under the ocean during the Tektite
Project in 1970 and in nine other saturation dives, most recently in July, 2012.
Her research concerns marine ecosystems with special reference to exploration, conservation and the development
and use of new technologies for access
and effective operations in the deep sea
and other remote environments.
With SEAlliance and Mission Blue,
she is committed to developing a global
network of areas on the land and in the
ocean, "Hope Spots," to safeguard the
living systems that provide stability and
resiliency in response to accelerating climate change.
Mayo Performing Arts Center, a

501(c)(3) nonprofit organization, presents a wide range of programs that entertain, enrich, and educate the diverse population of the region and enhance the
economic vitality of Northern New
Jersey.
For more information, call the box
office at (973) 539-8008; visit
www.mayoarts.org.

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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 15

Morris Arts Unique Great Conversations

orris
Arts
7th
Great
Conversations is set for Thurs.,
April 30, at the Madison Hotel, in
Morristown. Guests can mix and mingle
with a stellar lineup of prominent and fasci-

nating host conversationalists at a 6 p.m.

reception leading to the 7:15 p.m. dinner
where guests can converse in more depth
with a specific host selected in advance.
This event offers guests the opportunity

CCM Spring Open House

ounty College of Morris (CCM)

plans to hold its Spring Open
House on Sat., April 25, in the
Student Community Center on its
Randolph campus.
Two sessions will be offered at 10 a.m.
and 11:30 a.m., and those who attend and
apply to the college will have the $30
application fee waived.
The Open House features academic
break-out sessions so students can explore
the areas of study they are most interested
in pursuing. Participants also are provided
with the opportunity to speak with faculty
and representatives from Admissions,
Financial Aid, Career Services and other
student life areas, and to take a self-guided
tour of campus.

The Open House provides high school

students, their parents and others with a
forum to learn about CCMs more than 50
associate degree programs, athletics and
student organizations, and certificate and
noncredit programs. In addition, participants will have the option of attending a
Financing Your College Education
workshop.
Registration is required and can be easily
completed
online
at
http://www3.ccm.edu/admissions/OpenHo
use.asp. Open House visitors can park in
Lots 5, 6 and 7 (a campus map can be
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fullsize.html). For more information, go to
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Our host conversationalists this year
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This very popular event fills up quickly
so buy tickets early, available online at

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Conversations help to support the many
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scenes, Morris Arts work serves hundreds
of thousands of people each year with arts
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events and support for artists and arts organizations. These efforts are critical to enriching and improving the quality of life in the
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Page 16, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Gilenson Celebrates 90 Years in Livingston

y
grandfather
William immigrated to the
United States from Russia in
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Oscar was born into and carried on through 1991. Later
growing up in the hardware
business I (David) was
always interested in repairs
and retail and service my
father put me to work at a
young age and I'm still
enjoying it to this day.
Before I was able to drive
my sister would drive me
from job to job and I had to
pay her $1 per visit.
Today, Gilenson The Gas
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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 17

Thomas Edison Helped Ignite The Record Career of Sophie Tucker

The Last of The Red Hot Mamas

by Michele Guttenberger
s early as 1887,
Thomas Edison has
become a name in
the home entertainment
industry. His company manufactured
phonographs
(needle/stylus music player)
and its music medium (analog recordings on a wax
cylinders and Blue Amberol
his patented plastic material). He not only had a say in
the production and technology of this emerging industry but, he also had control
of the artists that recorded
on his label. Thomas Edison
was not only a wizard of
invention; he also became a
music recording mogul with
his own namesake record
label and recording studio.
Recording artists made the
trek to West Orange NJ or
Manhattan to have their

voice and instrumentals

recorded and played on his
home and parlor music players the phonograph.
Thomas Edison was the
original American idol
judge on musical talent and
he determined if an artist
was worthy of a record label
contract. The current popularity of the performers
music did not sway Edisons
biased judgment.
In
Edisons words to promote
an artist based on celebrity
constituted "fakery in
music".
It was unfortunate for his
record label that Edison (a
deaf
and
musically
untrained person) made the
final judgments on recording artists. This would be a
negative company business
policy and one of the reasons Edison started to lose

market share in the early

1900s to his rival the Victor
Talking Machine Company.
However, in 1910 Edison
made an exception in
accepting music he personally disliked such as the
blues or jazz that Sophie
Tucker (January 13, 1886 -February 9, 1966) had
become known for. Tucker
was a young, spicy vaudeville entertainer and female
white jazz singer. During
this period the Edison
Recording Company was
conducting a marketing
campaign to attract new
artists by paying a thousand
dollars for ten records to
singers who already had a
popular following. Tucker
was already a successful
stage performer but she saw
both money and greater
fame if she also became a

voice that was heard on

phonograph records. After
visiting the West Orange
recording studio, she made
her first demo recording of
"The Lovin' Rag". The studio was happy with her first
recording and asked her to
record another cylinder
record and so she sang "That
Lovin' Two-Step Man.
Sophie Tucker was a savvy
business woman and knew
those two records had to
sell. She did the equivalent
of a 1910 Twitter blast and
sent off post cards to everyone she knew in her address
book, all over the country,
telling them about her
records and urging them to
buy them. Her address book
in 1910 was a network of
over 2,000 names.
In
Tuckers own words I felt I
must prove my worth to the

Recording Company. I had

the two hundred dollars for
the first two records safely
put into a postal money
order and I was holding on
to this like grim death until I
could collect the eight hundred dollars balance.
Sophie Tucker was given a
contract for the eight
remaining records. Thomas
Edison helped launch the
recording career of The
Last of the Red Hot Mamas
that Tucker referred herself
as. The Thomas Edison
Company saw her talent not
in her tune but in her
naughty girl narrative talksinging style that parallels
todays hip-hop. She was
billed as a comedienne for
making phonograph users
LOL. Sophie Tuckers
quotes are such hot classics
they are still getting laughs

today.
Visit the Thomas Alva
Edison Museum NPS
where music record history
was
made
Open
Wednesday through Sunday.
Hours are 10:00am 4:00pm. Admission Fee is
$10.00 - 211 Main Street
West Orange, NJ 07052
Visit website for more
details http://www.nps.gov/
edis/.

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Page 18, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Global Movement Underway To Heal, Strengthen

Families and Communities

by Cheryl Conway
upport groups for families, and children, facing
issues are growing in the area as fast as the green
grass and flower buds this spring.
Family Alliance Foundation is a new nonprofit corporation in New Jersey with a legacy that is expanding and
support groups forming throughout the area, with divisions and chapters soon to be spreading throughout the
world.
The goal of the alliance is to serve as advocates for
those facing issues and provide solutions whether through
support groups or steering them in the direction for help
and change. The organization is launching its global
movement to heal and strengthen families and communities.
Our world is in crisis, say the founders of the
alliance. Families are divided, divorced and in need of
healing. Our children are in need of compassion, empathy
and resources to make them whole. We are advocates who
provide solutions through programs that include education, inspiration and motivation. We collaborate with
other entities who provide food, shelter, clothing and other
resources that help people move from survive to
thrive.
Established in Nov. 2014, the foundations purpose is
to educate and inspire families to grow mentally, physi-

cally, financially and spiritually and have them leave a

legacy for all future generations to come, as stated on the
website.
To implement their vision, Dr. Ted Fattoross, Dr. Debra
Brooks and Ginny Gutierrez have partnered to create the
foundation, bringing their knowledge of speaking, counseling and marketing.
We all know someone whose family is in crisis, they
say. The breakdown of our society and the fundamental
reason our systems are broken, is the breakdown of our
families.
Whether it involves family issues, divorce issues,
alienation, bullying, We will become the support group,
says Fattoross, chief executive officer and founder of the
Family Alliance Foundation.
As parents and grandparents, each of us is charged
with the mission of raising our children to do good in the
world, organizers say. Today, as we look to our own
community, there is a need to heal and strengthen our families, as the core of a strong society are strong families.
We will be having legs, says Fattoross. We arent
stationary or stagnant. The foundation has created a
Legacy program, another division with chapters around
the world, including most recent chapters being formed in
Morristown and Denville.
Through Legacy we will have events or support

groups at various locations like Panera Bread or local

libraries. There will be resources for websites steering
where to turn for help, as well as online support groups.
We have an army of people signing up to volunteer for
these groups, he says. With some form of counseling
background or expertise, Fattoross is looking for volunteers he will train to start a support group.
We want leaders of chapters of Family Alliance
Foundation all around the world, says Fattoross, a wellknown international keynote speaker, seminar leader,
coach and consultant. Lets say you are traveling, you
can go to a facilitator there and get similar support.
Support group topics will cover many areas such as:
family related issues like relationships, stress, values,
ethics and parenting; parental and grandparent alienation;
sensitivity training and tolerance for anyone involved with
children, from caretakers, police officers to judges; antibullying; character education; teen pregnancy; domestic
violence and domestic silence; conflict resolution and peer
mediation; career direction and job readiness; stress and
change management.
There are three initiatives of the foundation: family
relationships- to educate and inspire families to grow
mentally, physically, financially, spiritually and abundantly; parental alienation- to create awareness, then educate,
continued on next page

Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 19

Global Movement...
continued from previous page
and eliminate this cancer to society; and
Judicial, government, legal and law
enforcement - to form an alliance with the
"systems" that are charged with the
responsibility to manage our children and
families, to collaborate through programs
as a means to foster a deeper sensitivity to
the needs of everyone while always having
the best interest of the children in mind.
Many issues faced by children, such as
anti-bullying and suicide, can be reduced if
they had the proper role models at home,
says Fattoross.
If the children dont find the heroes at
the dinner table, they will find them in the
street, he says. It all starts in the home.
No child was ever born a bully.
Children, they might do as we say,
they might do as we do, says Fattoross.
A hero is not a dad who makes a million
dollars. A hero is a dad or a mom who
gave up their scholarships so they can be
home with their mother who has cancer, so
they ended up flipping burgers rather than
going to NYU.

Its not how much gold we leave our

children thats important; its how little
baggage we pass on to them that truly matters, says Fattoross, 57, father of three
kids who calls himself a recovering
work-a-holic.
Noted as having the worlds record of
the largest number of speaking presentations, Fattoross spends a great deal of time
discussing the issues and delivering motivational speeches to various audiences
from schools to prisons, corporations and
even homeless shelters.
He has spent the last 25 years presenting 8,500 speaking presentations throughout the world, inspiring more than 250,000
people each year to be the best they can
be. He has covered 2,000 topics from
character education, values and ethics,
anti-bullying programs, leadership and
teamwork; featured on national television,
radio programs and newspapers; and
served on the advisory boards of Fortune
500 companies, government, non-profit
and educational agencies.
Through all his work and knowledge,

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the panel which will include former Gov.

Jim McGreevey. The 1 p.m. event will be
held Tues. April 21, at Kean University,
in Union, in the STEM Auditorium,
Room 221. To reserve a seat, call Glen
Beebe in the Assembly Republican
Office at 609-847-3400 or email
GBeebe@njleg.org.

he media has changed substantially in the past 20 years. Political

leaders are the focus of instant
reporting, social media and internet bloggers. A bipartisan panel will discuss the
impact on elected officials in the new
media world. Assembly Republican
Leader Jon Bramnick, R-Union, will lead

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There is purpose in our pain.

He notes that the message he is trying to
share is not limited to my time, my
resources, my ability but will instead rely
on an army of individuals whose support
groups around the world can support,
encourage and inspire, resolve issues and
problems that we face as a global community.
For more information, go to www.familyalliance.org; or call 609-772-7407. The
foundation is hiring mentors, leaders,
coaches, consultants and counselors to run
support groups, and is always in need of
volunteers.

Elected Officials To Examine New Media

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Fattoross decided it was time to pay this

forward. He joined forces with Dr. Debra
Brooks, executive director of the foundation, who works in Washington, DC, as a
counselor dealing with issues from teen
pregnancy, family, divorce and separation;
as well as Ginny Gutierrez, foundation
president, who specializes in marketing
and research.
Fattoross says we have a moral obligation to help each other. I believe that when
we go through struggle, we have a moral
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Page 20, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

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Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 21

Grow Your Business.

Advertise with New View Media Group LLC

Next Issue in Homes May 12th
Deadline April 30th
For More Information Call

800-691-7549
or email joe.nicastro@gmail.com
www.newviewmediagroup.com
Hopatcong
Stanhope
Netcong
Budd Lake

Ledgewood

Kenvil

Flanders

Long Valley

Chester
Gladstone

Mendham Borough
Mendham Township

West
Caldwell

Cedar Grove

Caldwell

Ironia
Randolph
Mendham

Succasunna

Hackettstown

DISTRIBUTION
MAP

Landing

Essex
Fells

Whippany
Cedar Knolls

Morristown
Convent Station
Township of Morris

Verona

Roseland

East Hanover

West Orange
Florham Park

Livingston
West Orange

Madison
Chatham

1 The Black River News

07930 Chester
07853 Long Valley
07934 Gladstone
07934 Gladstone RR
Total
2 The Caldwell News
07007 Caldwell
07006 West Caldwell
07021 Essex Fells
07068 Roseland
Total

3800
4762
333
397
9292
525
10835
924
2956
15240

3 Cedar Grove/Verona/WO News

07009 Cedar Grove
5263
07044 Verona
6437
*07052 West Orange
2350
Total
14050
Coming
4 Chatham News
Soon!
07928 Chatham Borough
07928 Chatham Township
Total
7967
5 East Hanover/Florham Park News
07932 Florham Park
5177
07936 East Hanover
4842
Total
10019

6 Hackettstown News
07840 Hackettstown

11724

7 Hanover Township News

07981 Whippany
07927 Cedar Knolls
Total
8 The Livingston News
07039 Livingston
*07052 West Orange
Total
9 Madison News
07940 Madison

10 Mendham News
07945 Mendham Borough
07945 Mendham Township
Total

Chatham
Township

South Orange

Maplewood

REVISED 3/15

4060
2135
6195
12012
4692
16704

Coming
Soon!

Maplewood
Millburn
Short Hills

6558

3727

11 Maplewood/Millburn/Short Hills News

*07040 Maplewood
3750
07041 Millburn
3528
07078 Short Hills
5045
Total
12323

12 Morristown News
07960 Morristown
07961Convent Station
07962 Morristown
07963 Morristown
Total

16431
191
507
391
17520

13 Mt Olive News
07828 Budd Lake
07836 Flanders
07840 Hackettstown
Total

5790
5110
2038
12938

14 Musconetcong News
07857 Netcong
07843 Hopatcong
07874 Stanhope
Total

1670
5005
3739
10414

15 Randolph News
07845 Ironia
07869 Randolph
07945 Mendham
Total

213
9719
479
10411

16 Roxbury News
07847 Kenvil
07850 Landing
07876 Succasunna
07852 Ledgewood
Total

872
2668
4053
1798
9391

17 South Orange/Maplewood News

*07040 Maplewood
4950
07079 South Orange
6933
Total
11883
*Distribution does not include businesses

Page 22, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

Like us on facebook www.facebook.com/mypaperonline Tell Them You Saw It In The Millburn/Shorthills/Maplewood News, April 2015, Page 23

Page 24, April 2015, Tell Them You Saw It In The Millburn/Shorthills/Maplewood News Like us on facebook www.facebook.com/mypaperonline

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