LOVELY PROFESSIONAL UNIVERSITY

DEPARTMENT OF MANAGEMENT

Report on Summer Training

Study on Business Unit Strategies
Submitted to Lovely Professional University

In partial fulfillment of the

Requirements for the award of Degree of
Master of Business Administration
Submitted by:
VaishaliAdalakha
University Roll No.Q1305, A09

Reg:-11306381

DEPARTMENT OF MANAGEMENT
LOVELY PROFESSIONAL UNIVERSITY
JALANDHAR NEW DELHI GT ROAD
PHAGWARA
PUNJAB

DECLARATION

I, Vaishali Adalakha, student of MBA 3rd Semester, hereby declare that project entitled Study
on Business Unit Strategies submitted in the partial fulfillment of the degree for Master of
Business Administration to Lovely Professional University is of my own accurate work.
I further declare that all the facts and figures furnished in this project report are the outcome of
my own intensive research and findings. They are first hand and original in nature, all the
information gathered by me during the course of the project at Compucom Software Limited will be
kept strictly confidential and will not be disclosed without the prior written consent of company.
This information has been used for purely academic purpose.

Vaishali Adalakha
MBA 3rd Semester

ACKNOWLEDGEMENT

I am grateful to Nikhil Monga(Guide) for allowing me to undertake my training under his

guidance. It is the result of his esteem kindness that I am able to complete my project.
I exploit this opportunity in express sense of gratitude and indebtedness whole heartedly to
Mr. P. C Jain , Deputy General Manager for their encouragement while carrying out study of our
project work on training need analysis.
I sincerely thank all the members of the teaching and non- teaching staff in the Department of Master of
business administration for their sustained help in my pursuits.

I am really thankful to all the members of COMPUCOM SOFTWARE LIMITED for providing me the
necessary help required during the training period.

Vaishali Adalakha
MBA 3rd Semester

Table of Contents

1. Introduction

2. Compucom Software Limited Profile

3. About Business Unit Strategies at Compucom software Limited

4. Business Unit Strategies In Different Units

5. Human resource Department Of Compucom Software Limited

6. SWOT Analysis

7. Conclusion

8. Recommendations

9. Bibliography

Introduction

A customized IT solution is our core competence at Compucom. Through our development

centers in USA/ India we can provide the most cost effective Solutions/Services.
Founded in 1990, in New Jersey, USA, Compucom Software Limited is a multimillion dollar IT
company and started its Indian operations in 1994. Compucom Software Limited (CSL) is a
public listed company on BSE (Bombay Stock Exchange), India. CSL has been awarded Best
Regional Software Exporter Award, three times, from Software Technology Park, Government of
India. Recently, CSL has bagged the convened State Level Best Performance Award in the areas
of Software Export from the Government of Rajasthan. AS Successful IT Company, Compucom
offers quality services in Software Development, Software Consultancy, Software Products, Web
Development and Designing, Internet/Intranet, E-Governance, Networking Solutions, Round the
clock maintenance (24*7), Technical support, BPO, Education and IT training. Compucom has a
customer base spread across four continents. CSL provides fully equipped software development
centers in Atlanta (USA), New Jersey (USA) and Jaipur (India).
Compucom Software Limited is the largest software export unit in the State of Rajasthan, India.
CSL is listed on BSE and is ISO 9001:2000 certified by DNV, Netherlands for its Quality
System. Our teams of architects have extensive expertise in R&D designing, building and
managing multi-tiered pervasive computing enabled software applications.
US Office
Founded in 1990, in New Jersey, USA, Compucom Software Limited is a multi-million dollar IT
company and started its Indian Operations in1994.

Infrastructure
Over 40.000 sq. ft. office space. State-of-the-art hardware &software resources.High speed
reliable Internet connectivity. Own campus Style software training institute. Dedicated team of
experienced software professionals. Fully equipped data centers in INDIA & USA.

Areas of Business

BPO & Call Centers

CSL provides well equipped, state-of-the-art contact centers committed to offer 24*7 services, in
broad range of Web enabled Customer Care Services, for English as well as Hindi speaking
customers. Our centers in New Jersey, USA, Atlanta, USA and Jaipur, India are capable to
provide Customer Care Services throughout United States, United Kingdom and other English
speaking countries.
Our E-Governance Initiatives
Research and development Center at CSL has developed and successfully implemented various
E-Governance projects for local government as well as for semi government organization.

Wind Power Generation

The Company had set up four Wind Power Generation Plant of 0.6 MW each at Jaisalmer and
Siker, Rajasthan. The operation and maintenance of the Wind Power Project has been outsourced to Enercon India Ltd.
IT Training
We offer quality IT education and infrastructure plans for educational establishments,
Companies, Organizations and corporate sectors. We have vast pool of skilled & qualified
instructors to support these services. We provide both onsite and on our campus IT training
modules. More than 200 centers are offering various career oriented IT courses.
Software Design, Development and Maintenance
We provide, standard SDLC based services for development of applications for Desktop, Clientserver & Web Environments. Besides, we have rich experience of Telecom Software
Maintenance and Support.
Services
Software Design, Development and Maintenance
We offer quality IT education and infrastructure plans for educational establishments, companies,
organization and corporate sectors. We provide both onsite and on our campus IT training

modules. More than 200 centers are offering various career oriented IT courses. CSL takes pride
in educating IT to more than 300000 schools per annum, in Rajasthan and Chandigarh.
Compucom Jaipur center is accredited by DOEACC, Government of India to offer different level
of courses. It is also accredited by ICAI to conduct 250 hours compulsory computer training
course for CA students.
Resource Supplementation
CSL provides staff supplementation services covering a wide range of Information Technology
skills and technical disciplines such as the major operating system, performing environments,
database and networking.
Website Design, Development & Hosting
CSL has proficiency in development of customized web-based and intranet based application
packages. Apart from web application development, the company also offers services on website
planning, hosting, domain registration, site submission, web marketing and web promotion. CSL
has development several static/dynamic websites, e-CRM packages and on-line purchase &order
packages for its esteemed customers.

Compucom Software Ltd.s Profile

Products
ICARE(Internet Based Customer Assistance, Reporting and Expediting)
ICARE is an e-CRM tool to automate the trouble shooting lifecycle. Entire process, right from
problem reporting, problem assignment, its resolution & final closing is automated through an
in-house developed enterprise web application. Multiple interfaces are available to access the
application, viz., IVR, SMS, and WAP& Web.
Approximately 40 telecom companies spread over 20 countries are currently using this system.
Since the system is completely web-enabled, it is being accessed over the Internet as a web-site.
This project is a 24*7 system, which is available round the clock to our customers for providing
for providing support to them.
Strong teams of 8 people are dedicated for the maintenance and proper functioning of IMIS
includes:
Project leader (1),
Team leader (1),
Developers (4),
Web-Designers (2)
All are full time employed. The project Manager is located at New Jersey, USA and the technical
team is located in EPIP, Jaipur.
A fully integrated call center with 10 executives is also being run on a 24*7 basis using ICARE
as the software backend.

Estimated Monetary Value of The Project:

The estimated cost for ICARE is around 13 lakhs, which includes cost of development,
deployment and associated software.
Technologies:

J2EE, Java Servlets, JSP, Java Beans

MS SQL Server 2000 Enterprise
JRun Application Server
Thin client-using HTML, Java Script
JTAPI for Dialogic cards
WAP

Methodologies:
Standard SDLC is followed.
IN the early phase Waterfall model is used now the focus is on iterative model
using RUP (Rational Unified Proc) specification.
Following ISO 9001 system procedures.
Proper documentation and reviews.
Auditing and quality assurance.

IOBTS (Interactive Order Booking & Tracking System)

Supply Chain Management Tool, web based application with an IVR interface to book/track
order online, bundled with a basic inventory management module. This integrated IVR
system is designed to serve agencies engaged in products/ services distribution business. This
product would empower you with value-added services to your dealers and will enable
round-the-clock order dealers and improved Inventory/working capital management, our
system will also help you save cost.
Functionality
The integrated IVR system would provide the following functionality:
24 hours a day, 7 days a week order receiving/booking, cancellation and tracking
facility to all your dealers using a normal telephone.
Support manual order booking by operator. Can be integrated with your current
order booking system.
Integrated Voice-mail facility so that a dealer can leave a verbal message.
All order shall be provided with a unique booking ID to track.
Multi-user front-end accessible within the intranet, to manage all booking related
information including the facility to check new booking, cancellations, and
tracking on the basis of booking ID.
MIS reports to illustrate booking statistics and distribution information.

Compucom shall deploy the integrated IVR system as a ready-to-use system on a turnkey
basis including following components:

One High-end PC (P-IV, 256MB RAM, Multimedia equipped)

Printer (Optional)
Voice Board Hardware (Supporting 4 telephone lines)
Integrated IVR Software
Licensed copies of Windows 2000 server (Preinstalled)
Additional software supports the working of Integrated IVR system.
One-Year maintenance and trouble-shooting support.
Onsite user training for your employees.
Onsite installation and demonstration.

Integrated MIS (Integrated Management Information System)

This system is intended to maintain information of approximately 600 schools by approximately
300 ABAs (Authorized Business Associates) spread all over Rajasthan in around 500 cities and
villages. All the cities are connected using internet wherever available or by other services
(Postal, Courier, Fax, etc)
A technically sound team of 15 people analyzed, designed, developed and tested the IMIS
Data entry into the system is performed from remote locations by the ABAs as well as by
operators at the Compucom Head Office. ABAs sitting at different geographical locations having
Internet connection use the web interface of this application to feed the data into the database.
Whereas those ABAs at remote locations not having internet connectivity send the data either
through Fax or by courier, which is subsequently fed into system at Compucoms head office by
the data entry operators.

Scope of Activities

Centralized control of operation of all 300 ABAs

Maintaining all Financial Receipts
Maintaining all Financial Payments
Material Management
Issue and receipts of Items
Royalty Calculations for ABAs
Reporting to Top Management
Providing Interface between BSER and CSL
Generating Accounts for each ABA
Administration Invoice Process

Estimated Monetary Value of the Project

Since the project scope is to be expanded to a large scale for a period of three years. The
estimated cost for 3 years will be around 1.5 Crore which includes providing infrastructure at all
ABA locations.

IT relevant Features

Web Enabled
Heavy Traffic Control at odd hours
Frequent Data updating
A very FAT database
Secure Services
Transaction Atomicity
Buffering of data at client place
A fast Reporting system
A personal Email generation System
Problem Tracking System

Technologies

ASP, HTML, JavaScript, at Front end

SQL Serve at Backend
IIS Server
TCP/IP Protocol
SSL Support

Methodologies
Standard SDLC is followed.
IN the early phase Waterfall model is used now the focus is on iterative model
using RUP (Rational Unified Proc) specification.
Following ISO 9001 system procedures.
Proper documentation and reviews.
Auditing and quality assurance.
Version Controlling using rational clear case

Physical Resource Management

Approximately, 25 telecom companies 20 countries are currently using this system. The project
is a 24*7 system which is available round-the-clock to our customers fo providing support to
them
A technically sound team of 10 people is serving towards maintaining, testing and customer on
enhancement requested by the different customers. Architecture of the team with roles and
responsibilities was as follows:
Scope of Activities
Interactive system for management of Telecom companies physical network
inventory, circuit orders and circuit design.
Effective tool to create, design manage and locate the Network/circuit inventory
of telecommunication companies.
Allows seeing the Telecom office location at different zoom levels, show the
equipments, various equipments details that are in the particular office.
Design Management subsystem creates and modifies a network design by using
data from database, data entered about a circuit request or a customer.
Inventory Management subsystem managers the physical inventory items,
Example: equipment data, data equipment location data, Link data, project data,
office data, office location data, etc

Estimated Monetary Value of the Project

Since the project scope is to be expanded to a large scale for a period of three years. The
estimated cost for 3 years will be around 1.5 Crore which includes Annual maintenance contract,
enhancements.

IT Relevant Features

Fault Management
Configuration Management
Performance Management
Secure Services
A fast Reporting System
Problem Tracking System

Technologies

C, C++, nmake
DCS
CORBA, Java
TCP/IP Protocol
X.25
Sublime (Configuration Tool)
SSL Support

Methodologies

Standard SDLC is followed.

Following ISO 9001 system procedures.
Proper documentation and reviews.
Auditing and quality assurance.
Version Controlling using lucent technologies proprietary tool called sublime.

MANAGEMENT

Board of Directors
Ajay Kumar Surana
CEO-US Operations
Co-founder of Compucom in 1991 in USA
Surendra K Surana
Managing Director India Operations
Co-founder of Compucom in1991 in USA
Shubh Karan Surana
Director
John A. Giunta
Foreign Director, Executive Marketing and Sales with Tekmark Solutions, LLC Strategic
Alliances Partner of Company
Stephen Carl Viehman
Independent Director
R. P. Udawat
Non-Executive Independent Director
Subodh K. Bansal
Non-Executive Independent Director
Shiv K Vijay
Non-Executive Independent Director
Executive Management
Mr. Ajay Kumar Surana
CEO US Operations
Mr. Surendra K Surana
CEO India Operations
Lt.Col. Revail Singh (Retd.)
Sr. Administrative Officer

Ms. Anita Periwal

Company Secretary
Auditors
M/s S. Misra& Associates
Chartered Accountant
Legal Advisor
Mr. AmritSurolia
Advocate, Raj. High Court
Registered Office
IT 14-17, EPIP, Sitapura, Jaipur-302022
Rajasthan, India

Mission of CSL
Consistent with the vision and values, CSL strives to Strengthen Indias Software
industrial base through the effective utilization of staff and material. The means
envisaged to achieve this are high technology and productivity, consistent with
modern management practices.
CSL recognizes that while honesty and integrity are the essential ingredients of a
strong and stable enterprise, profitability provides the main spark for economic
activity
Overall, the Company seeks to scale the heights of excellence in all that it does in
an atmosphere free from fear, and thereby reaffirms its faith in democratic values.

Vision of CSL
Seize the opportunities to tomorrow and create a future that will make us EVA
positive company. To continue to improve the quality of life of our employees and
communities we serve.
Awards
Government of India under STP scheme has awarded CSL as the Best Regional
Software Export Award for the state of Rajasthan, India, for the year 1996-97,
1997-98 &1999-2000.

Target Customers

India:
Indian Army
BSNL
REIL, Rajasthan
RajComp
JVVNL (Kota)
RJDVVNL (Bikaner)
DPIAdm, Chandigarh
Jaipur Development Authority
Various departments of Rajasthan Government
Larsen & Toubro, Delhi
MICO BOSCH, Jaipur

USA:

GTE Corporation
Lucent Technologies
Bell Atlantic
Swiss Bank
Tekmark Global Solutions
Automated design system. Inc.
MVP Consulting, Inc.
Pierce Technology. Inc.
Core Media Systems. Inc.
Knowledgment Inc.
Donaldson Lufkin and Jenerett
GTE Corporation
Old Bridge Township

Business Unit Strategies

Business Unit Strategies can be defined as when companies organize themselves as independent
business units in different markets and each unit has its own accounts and strategies. Companies
come up with different strategies for effective market penetration and profitability in different
business units.

Compucom Software Limiteds Business Unit Strategies

Compucom Software Limited has its headquarter in India and subsidiary in Atlanta (USA). Both
the units of the company have its own different strategies. The companys headquarter in Jaipur.
India although dealing in various other products along with software development but the
subsidiary in Atlanta, USA only deals in software development and web designing. Both the
units of the company are contributing its best in raising the revenue of the company. The unit in
Atlanta, USA (ITneer Inc.) is majorly taking up the new projects and serving its best in the
foreign market and the India Unit majorly is the production unit of the company all the project
taken up by the Atlanta unit are served and developed by the Indian unit of the company then it is
exported. This Strategy of the company help in generating the revenue as in India the labor is
cheap as compared to the US. The US subsidiary ITneer has created the track record of working
with fortune 500 companies.

Business Unit Strategies of Indian Unit

The Indian unit of the company is situated in the state of Rajasthan, so along with the
exports, unit is also serving the domestic market.
Leading Solution Provider in e-Governance projects in Rajasthan.
It has been largest software exporter since 1998
The company is getting all the benefits under Software Technology Park of India

Leader in providing Enterprise & Customised Solution in Educational, Customer relation

and Telecom Domain and Expertise in Industry Standard applications related to HRMS,
Payroll, Finance Accounting, Purchase & Inventory, Document Management,
Maintenance & Operations etc.
Multiyear IT contracts successfully completed and executed for Govt. of Rajasthan
The company is dealing in Software Development & Services (Overseas and Domestic),
Education and Wind power Generation and Treasury Operations.
Headqauter and R&D centre in Jaipur
The company has made its presence even in the small villages of Rajasthan and Bihar
through ICT Education Projects.
The Company has major software development center in Indian unit as the availability of
cheap labour.

Business Unit Strategies Of Atlanta Unit (ITneer Inc.)

ITneer Inc. has acquired a 10,000 Sq foot development Center in Atlanta GA and is
expanding into the areas of Mobile Technology.
ITneer Inc. is going green and is invested in the Green Technology.
Offshore development centers are run by our Windmills offsetting the carbon footprint.
The team at ITneer Inc. helps their clients to focus on growing their businesses by
providing them the IT solutions and services they require.
With Global presence, resources and infrastructure ITneer Inc. delivers results, efficiently
and cost-effectively.
ITneer Inc. provides flexible pricing and delivery models with blended cost benefits.
Equipped with excellent Onshore and Offshore development centers is capable of
providing 24/7 support to global clients.
Has a proven track record of working with fortune 500 companies.

Human Resource Department of the CSL

General
The primary task of the Human Resource Department is to improve the match
between individual and jobs. The main task of HR Department is job analysis, to
obtain job description information about what each job descriptions are essential
for proper employee selection, appraisal, training and development.
The HR Administration will provide support to the employees regarding issue
such as benefits, payroll, training, recruitment etc. HR centre is primary resource
and serves as the frontline for HR related questions. The position is excellent that
provides the HR Administration exposure to all facets of HR.
Goal
Our goal is timely delivery of solutions in a high quality through a professional
manner. The measurement of success in the eyes of Compucom is complete
customer satisfaction.
Audit
To determine the effectiveness of the quality system standards, internal and
external quality audits are conducted the management shall identify the auditors
of identifying for auditing the particular area with the approval of managing
director.

Various Responsibilities of HR Department are:

Procedure for the analysis of the employees capability

Recruitment procedure
Maintenance of attendance
Resources Management
Control of quality

PROCEDURE FOLLOWED IN HR DEPARTMENT

Recruitment Process
Objectives:
This process aims to hire qualified personnel and suitable
experience for job competence.
Scope for Process:
The Scope of this process extends from manpower planning
to final selection procedure.

Need Assessment
Manpower Analysis
Recruitment Process
Screening Process
Selection Procedure
Appointment
Work Assignment

Selection

The word selection means the art of choosing a particular element or a person
from the number of elements or people.

Objectives:
The main objectives of selection procedure are to choose the right person for the
job according to the eligibility and capability of the person.

Procedure:
Preliminary Round
Technical Round
Final Round
In preliminary round name objective, skills/qualification, position etc have been
noticed.
If the individual is capable of facing the second round that is technical round then
he/she is forwarded for the second round. In the final round the main decision is
of the Managing Directors.

Training

Objective:
To facilitate training to all concerned employees in order to develop the necessary
competence.
Scope of Process:
It covers identification of training need, providence and evaluation of training for
the confidence for services provided.
Roles:
The training coordinators in coordination with concerned heads, MR, PM and project
leader shall be overall responsible for the quality
Process Overview and Task Description:
The company has employees educated qualified skill
personnel. The employees shall be provided training to develop the competence for the services
provided. As the policy the project leaders provide newly recruited employees induction
training.

Leave Policy

1. One leave out of 2.5 leave monthly will be treated as Short Term Leave (STL).
This leave will be carry forward after each year end and balance of such leaves if
any above 30 will be encashed by taking salary on 1st December into
consideration and will include salary part only excluding all other incentives and
bonus.
2. Balance 1.5 leave out of 2.5 leave monthly will be treated as Long Term Leave
(LTL). This leave will lapse at the year-end but maximum of three LTL will be
carry forwarded next year. These leave can be availed in minimum period of 7
days and will require to be sanctioned at least one week before the start of any
such leave period. Any such leave taken without proper prior permission in terms
of duration which is at least a week will result in to penalty of 500% of more
leaves in addition to number of leaves taken.
3. If management does not sanction LTL due to managements need in a year, then
only this leave will carry forward as a LTL for the next year after a proper
approval of Managing Director.
4. Any leave taken for less than 7 days will be treated as STL only. In case an
employee has less number of STL available then availed, then his/her STL
balance without salary deduction. These three leaves however will be deducted
from future STL. This leave can be availed in a minimum period of any number
of days before the start of any such leave period in case leave period is three days
or more. Any such leave taken without proper prior permission in terms of
duration which is at least two days will result in to penalty of 50% of more leave
in additional to number of leaves taken. Moreover any STL, which is not taken in
an emergency, but taken without prior sanction will result in to 50% additional
penalty on number of such leaves taken.
5. All the employees will now be allowed to take only one half-day leave in each
quarter. Any half-day leave thereafter will be treated as one full day leave only.
6. All the employees will now be allowed take only one day emergency leave in
each quarter. This leave however will required to be intimated properly to
controlling authority failing which it will result into leave without prior sanction
leave and a 50% penalty will be imposed. Any such leave thereafter will result
into 50% penalty on number of such leaves taken.

7. The Calendar for above leave calculation will be 1st January to 31st December
each year.

Resource Management

Provision of Resources
Compucom has implemented a Quality Management System that complies with the ISO 90002000 standard. This implementation was achieved management committed and with sufficient
resources for the implementation. To effectively maintain and continually improve the system,
management determines and provides necessary resources.
Human Resources

General:

The company as a policy has a policy has employed all the qualified personnel. Qualification
includes requirements for education, skills and experience. However it appreciates the
importance of the training to update the knowledge and skill of its personnel to maintain their
motivation for performing their assigned activity precisely and accurately.
To ensure competence of our personnel, job descriptions have been prepared identifying the
qualifications required for each position that affects product quality. It shall be ensured that in
case of new job requirement job description and specification are properly documented.
Appropriate qualifications, along with required training, provide the competence required for
each position.

Competence, awareness and training:

Qualifications are reviewed upon hire or the requirements for a new project. Human
resources maintain records of employee qualification. If any difference between the
employees qualification and the requirements for the job are found, training or other action
is taken to provide the employee with the necessary competence for the job. The results are
then evaluated to determine if they were effective. Training and evaluation are conducted
according to the Training process. All employees are trained on the relevance and importance
of their activities and how they contribute to the achievement of the quality objectives.

Infrastructure

To meet quality objectives and product requirementsCompucom has determined the

infrastructure needed. The infrastructure provides including buildings work place, utilities,
process equipment (computer hardware and software) and supporting services. As new
infrastructure requirements arise, they will be documented through generating requisition.
Existing infrastructure is maintained to ensure product conformity. Maintenance Requirement
are documented in Preventive maintenance plan also, infrastructure requirements are
indirectly determined through contract review, Data analysis and corrective and Preventive
process.

Work Environment

The Software development centre is located it the lush green peaceful environment away
from the city. It is fully air conditioned equipped with all modern amenities. A work
environment suitable achieving product conformance is maintained. The organization has
identified the requirements of work environment like transport, canteen, security any
emergence services (medical) and necessary arrangements have been made. These are
considered in facility management. Requirements are determined during quality planning and
documented in the quality plan. The entire necessary infrastructures as required in the
project(s) are made available. Also their proper functioning is ensured.

Quality Management

Management Commitment:
Top management has been actively involved in implementing the implementing the Quality
Management System (QMS). It has provided the vision and strategic direction for the growth
of the QMS and established quality objectives and the quality policies. Management shall do
following for the improvement of the QMS:
Communicate the importance of meeting customer, statutory, and regulatory
requirements.
Establish quality objectives.
Conduct management reviews every six months.
Ensure the availability of resources.

Customer Focus:
Compucom strives to identify current and future customer needs, to meet customer
requirements and exceed customer expectations. It shall be insured that customer
requirements are understood. Met and communicated to the appropriate people in the
organization.

Quality Policy at CSL

We strive for valued associates to satisfied customers, from concept through profitable growth,
measure it, improve it and make it the best.
Quality Objectives
Quality Our Motto:
To achieve process excellence the Quality Management System (QMS) for any development
activity at Compucom shall follow certain standard procedures and techniques that assure
process quality, which ultimate leads to product quality.
To ensure the effectiveness of implemented quality system quarterly reviews shall be conducted.
Also, the goals and quality objectives are revisited for review.

Unify Employee and Organizational Goals Our Aspiration:

To create quality culture through participative management. Inculcate employee ownership
through ESOP.

Employee Our Treasure:

To upgrade skill levels, the company shall provide at least 2 days training every year to all the
employees.

Service Our Obsession:

To achieve customer satisfaction, the feed backs are analyzed to ensure the continuous reduction
in customer complaints. Customer complaints shall be reduced 5% every year. To have dominant
position in Rajasthan IT landscape within next two years.

Trust Our Success:

To deliver defect free products on time every time.

Quality Certificate

We are ISO 9001:2000 certified for Quality System which encompasses Software
Development, Maintenance, Support for Software System IT Enabled Services, Customer
Training, Data Conversion & Mining Services.
CSL-India is a CMMi Level 3 certified offshore center.

ISO 9001 Certification

ISO Certification:
Indian operations have established Software Training Institute. The Institute is a valuable source
of new talents for our US and Indian development centers. Our Indian operations are ISO-9001
Certified. Compucom is also a Microsoft Certified Solution partner.
ISO in Brief:
International organization for standardization is a global network that identifies what
standards are required by a business.
ISO is the worlds leading developer of International standards.
ISO standards are designed to be implemented worldwide.
ISO standards specify the requirements for state of art products, services, processes,
materials and systems for good conformity assessments.

SWOT Analysis

Strengths:

Assistance of US office enhances the companys own competitiveness.

Strong brand name.
State of art hardware and software resources.
Export oriented unit in the state.
Valuable human assets Dedicated team of experienced software professionals.
Proven Quality Control System.
Astute entrepreneurship and managerial know-how.
Superior intellectual capital relative to key rival.

Weakness:

Less Retention rate of employees.

Underutilized capacity of employees.
Quality objectives not determined.
Lack of employee feedback procedure.

Opportunities:

Rising Info Tech field in Jaipur.

Products exported in higher rate of higher quality.
Pursuing new sales and growth opportunities using internet and e-commerce
technologies.
Opening to exploit other new companies &to extend our companys brand name.
Growth opportunities for performers.
Opportunities to upgrade the employee skills.
Reduce manpower costs.
Enter capital with public issue.

Threat:

Globalization- Entry of new competitors.

Small Software consultancy
Development- Easily getting the right skills to where they are needed in the
organization regardless of geographical location.
Knowledge & Dissemination- Spreading the knowledge & practices throughout the
organization regardless of where they originate.
Changed employee expectation.

Conclusion

On the basis of the training in Compucom Software Limited, it can be concluded that the
Business Unit Strategy is essential part in each and every organization. One must not reject it on
the ground that since it is a software-based sector. It must form a part of the whole functioning of
the Company. In each Unit of the company, it must be imparted from time to time, which must
vary from unit to unit. The company should also come up with different strategies for promoting
its different products in the market. The strategies of different units have helped a lot to improve
the efficiency of the employees. So opportunity should be given to young employees so that they
are able to learn new things and implement them properly.

Recommendation & Suggestions

It is a great pleasure for me to acknowledge the assistance and contribution of a number of

individuals whose efforts and valuable advice made me to come up with this project.
From last couple of months we are the member of Compucom Software Limited and in the days,
I have found daily I m getting new concept, innovative idea and daily I face new situation and I
have to take decision in that circumstances. It helped me in expansion of my vision of thought
and decision making and in future I would feel very familiar in corporate world.
Based upon the analysis, the following recommendations are suggested to be followed by CSL:
1. Company should draft a strategic and financial objective.
2. Company should empower some more employees to take decision on certain emergency
condition.
3. Company should provide better incentives to overcome the retention problem.
4. There should be discussion between employees and HOD regarding the assessment of
training & development needs.
5. The training program is an important aspect and should not be avoided in any case.
6. Company should improve its graphic display data so that viewer can interpret easily.
7. Improvement in the analysis procedure of customer feedback to provide better employee
satisfaction.

Bibliography
Website:
Google.com
ISO.org
CIITM.org
Itneer.com
Compucom.co.in