Professional Documents
Culture Documents
BUSINESS
COMMUNICATION
COURSE OBJECTIVES:
COURSE STRUCTURE:
The course is structured into 5 units, each of which has a self-assessment test and test
key appended to it.
STUDENT ASSESSMENT:
GRADING:
COURSE REQUIREMENTS:
CONTENTS
Unit 1
Unit 2
Unit 3
MARKET ECONOMY
...
Objectives
Lead-in
Vocabulary development
Self-assessment test
Key
Bibliography
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...
...
...
...
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4
4
6
9
10
11
FINANCIAL ACCOUNTING
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12
Objectives
Lead-in
Reading comprehension
Vocabulary development
Self-assessment test
Key
Bibliography
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...
...
...
...
...
...
12
12
13
15
17
18
20
21
FUNCTIONS
Unit 4
Unit 5
Objectives
Lead-in
Vocabulary development
Self-assessment test
Key
Bibliography
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...
...
...
...
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21
23
25
27
28
BANKING SERVICES
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Objectives
Vocabulary development
Self-assessment test
Key
Bibliography
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...
...
...
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29
29
31
32
32
OF ...
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CLASSIFICATION
BANKS
Objectives
Vocabulary development
A. Wholesale and Retail Banks
B. Central Banks
Self-assessment test
Key
Bibliography
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...
...
...
...
...
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33
33
35
36
37
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UNIT ONE
MARKET ECONOMY
OBJECTIVES:
LEAD-IN
A market economy is a type of economic system in which the trading and exchange
of goods, services and information takes place in a free market. Since free markets are
governed by the law of supply and demand, the market itself will determine the price
of goods and services, and this information will be made available to all participants.
Businesses can decide which goods to produce and in what quantity, and consumers
and businesses can decide what they want to purchase and at what price.
2. The box below contains words or phrases that are associated with market
economy or centrally planned economy. Place the words or phrases under the
appropriate heading in the table. Add other characteristics that you can think of
based on the explanations above and/ or on your previous knowledge.
Market economy
VOCABULARY DEVELOPMENT
1. Match the following words/ phrases/ concepts with their equivalents listed
below:
1. Bankruptcy
2. Competition
3. Consumer
4. Demand
5. Entrepreneur
6. Investment
7. Laying off
8. Market share
9. Monopoly
10. Owner
11. Profitability
12. Property
13. Setting
14. Subsidy
15. Supply
16. Unemployment
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11
12
13
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2. Fill in the gaps with the suitable form of the words in the box. There are more
words than you need.
SELF-ASSESSMENT TEST
1. Complete the table below with concepts that would describe characteristics of
market economy or centrally planned economy:
Market economy
2. Write a text illustrating the positive and negative aspects of market economy
(from various perspectives: business owners, employees, consumers, etc.). The
text should not be longer than 150 words.
Submit both a copy of the table in exercise 1 and the essay on market economy to
your teacher for getting feed-back!
KEY:
Lead-In:
2.
Market economy: competition; private ownership; competitive management of
enterprises; bankruptcy of unprofitable companies; unemployment; intolerance of low
quality of goods and services; employment of staff according to real necessities;
merging of companies.
Centrally planned economy: state ownership; badly managed enterprises; subsidising
of unprofitable companies; overstaffing.
Vocabulary Development:
1.
1 p; 2 i; 3 l; 4 h; 5 d; 6 n; 7 e; 8 m; 9 a; 10 j; 11 o; 12 k; 13 f; 14 b; 15 g; 16 c.
2.
1. property; 2. owners; 3. investment; 4. entrepreneur; 5. consumers; 6. competition;
7. market share; 8. profitability; 9. bankruptcy; 10. unemployment; 11. setting;
12. supply; 13. monopoly; 14. subsidies.
3.
1. ownership; 2. state; 3. inefficiency; 4. bankrupt; 5. subsidized; 6. overstaffing;
7. quality; 8. customers; 9. competition; 10. monopolies; 11. compete; 12. share;
13. staff; 14. manage.
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BIBLIOGRAPHY:
11
UNIT TWO
FINANCIAL ACCOUNTING
OBJECTIVES:
LEAD-IN
Due to the fact that bookkeeping and accounting are both concerned with financial
information and records, some people think the two terms are synonyms and they
often use the two concepts interchangeably. However, there are relevant differences
between these two concepts. Are you aware of these differences? Read the
explanations below to find out.
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READING COMPREHENSION
Current Liabilities are accounts payable, notes payable to banks, accrued expenses
(wages, salaries), taxes payable, the current portion (due within one year) of longterm debt, and other obligations to creditors due within one year.
Long-Term Liabilities are mortgages, intermediate and long-term bank loans,
equipment loans, and any other obligation for money due to a creditor with a
maturity longer than one year.
Shareholders' equity (or net worth or capital) is money put into a business by its
owners for use by the business in acquiring assets.
At any given time, a business's assets equal the total contributions by the
creditors and owners, as illustrated by the following formula for the Balance Sheet:
Assets = Liabilities + Net worth. This formula is a basic premise of accounting. If a
business owes more money to creditors than it possesses in value of assets owned, the
net worth or owner's equity of the business will be a negative number.
The Balance Sheet is designed to show how the assets, liabilities, and net
worth of a business are distributed at any given time. It is usually prepared at regular
intervals; e.g., at each month's end, but especially at the end of each fiscal
(accounting) year.
By regularly preparing this summary of what the business owns and owes (the
Balance Sheet), the business owner/manager can identify and analyze trends in the
financial strength of the business. It permits timely modifications, such as gradually
decreasing the amount of money the business owes to creditors and increasing the
amount the business owes its owners.
The Statement of Income (the Profit-and-Loss Statement)
The second primary report included in a business's Financial Statement is the
Statement of Income. The Statement of Income is a measurement of a company's
sales and expenses over a specific period of time. It is also prepared at regular
intervals (again, each month and fiscal year end) to show the results of operating
during those accounting periods. It too follows Generally Accepted Accounting
Principles (GAAP) and contains specific revenue and expense categories regardless of
the nature of the business.
(adapted from www.bizmove.com)
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VOCABULARY DEVELOPMENT
1. Match the terms with the definitions below:
1. accounts payable
2. accounts receivable
3. current assets
4. fixtures
5. intangible assets
6. liabilities
7. revenue
8. shareholders
9. tangible assets
10. turnover
a. a companys owners;
b. assets that do not have physical substance; their value consists in the rights
conferred by law on their owner;
c. assets that have physical substance and are used for running the operations of
the business;
d. built-in cupboards, electric-light fittings that are bought with a building;
e. cash and other assets that are expected to be converted into cash;
f. money owed by customers for goods or services purchased on credit;
g. money owed to suppliers for goods or services purchased on credit by the
company;
h. money received from sales;
i. the amount of business done by a company over a year;
j. the money the company will have to pay to someone else in the future
(including taxes or debts).
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10
2. Make word combinations using a word from each box and then use the
combinations to complete the sentences:
distribute; grant; owe; pay; retain.
a. Our company has a lot of __________ that we will have to __________ by the end
of the year, otherwise our suppliers will stop doing business with us.
b. Since we dont __________ any of our __________ to the shareholders, this year
we will __________ most of our __________ .
c. Its a crisis period, so we have to __________ our customers __________ because
they dont have any cash available right now.
d. We have a lot of customers who still __________ us __________, so we have to
contact them and remind them that unless they pay by the end of the month there will
be penalties.
3. Complete the text with words from the list. You will need to use the terms
more than once: financing; investing; operations.
__________ (1) means making money by providing goods and services to the
interested customers. __________ (2) is spending cash in order to ensure the future
development of your company. __________ (3) involves raising money by issuing
and trading shares. It is of course preferable for the business if the owners are able to
pay for its future development out of money from __________ (4), without having to
use __________ (5). This means that we can speak about a good cash flow when the
amount of cash provided by means of __________ (6) has a greater value than the
cash used for __________ (7).
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SELF-ASSESSMENT TEST
2. Use the terms from the list to complete the table: accounts receivable;
buildings; cash; goodwill; human capital; investments; land; reputation; stock.
Current assets
Tangible assets
Intangible assets
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3. Sort the following items into assets and liabilities: accounts payable; accounts
receivable; accrued expenses; cash; debts; deferred taxes; dividends; inventory;
investments; land.
Assets
Liabilities
KEY:
Reading Comprehension:
Suggested answers:
1. because keeping financial records allows them to diagnose the companys strengths
and weaknesses;
2. the balance sheet and the statement of income;
3. a. the financial situation of the company at a given moment; b. the companys sales
and expenses over a specific period of time;
4. assets are items that the company owns and that have a monetary value; types of
assets: current assets (e.g. cash, government securities, marketable securities, accounts
receivable, notes receivable, inventories, prepaid expenses) and fixed/ operational
assets, which can be tangible (e.g. land, plant, equipment, machinery, leasehold
improvements, furniture, fixtures) or intangible (e.g. patents, royalty arrangements,
copyrights, exclusive use contracts, and notes receivable from officers and
employees);
5. liabilities are debts owed by the business; types of liabilities: current liabilities (e.g.
accounts payable, notes payable to banks, accrued expenses, taxes payable, the
current portion (due within one year) of long-term debt, and other obligations to
creditors due within one year) and long-term liabilities (e.g. mortgages, intermediate
and long-term bank loans, equipment loans, and any other obligation for money due
to a creditor with a maturity longer than one year).
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Vocabulary Development:
1.
1 g; 2 f; 3 e; 4 d; 5 b; 6 j; 7 h; 8 a; 9 c; 10 i.
2.
a. Our company has a lot of liabilities that we will have to pay by the end of the year,
otherwise our suppliers will stop doing business with us.
b. Since we dont distribute any of our profits to the shareholders, this year we will
retain most of our earnings.
c. Its a crisis period, so we have to grant our customers credit because they dont
have any cash available right now.
d. We have a lot of customers who still owe us money, so we have to contact them
and remind them that unless they pay by the end of the month there will be penalties.
3.
1 operations; 2 investing; 3 financing; 4 operations; 5 financing; 6 operations;
7 investing.
Self-Assessment Test:
1.
1 d; 2 b; 3 a; 4 e; 5 c.
2.
Current assets: accounts receivable; cash; stock.
Tangible assets: buildings; investments; land.
Intangible assets: goodwill; human capital; reputation.
3.
Assets: accounts receivable; cash; inventory; investments; land.
Liabilities: accounts payable; accrued expenses; debts; deferred taxes; dividends.
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BIBLIOGRAPHY:
20
UNIT THREE
MONEY FORMS AND FUNCTIONS
OBJECTIVES:
LEAD-IN
Key Concepts
Money is any good that is widely used and accepted in transactions involving the
transfer of goods and services from one person to another.
Types of money:
o commodity money Commodity money is a good whose value serves as the
value of money. Gold coins are an example of commodity money. In most
countries, commodity money has been replaced with fiat money.
o fiat money Fiat money is a good, the value of which is less than the value it
represents as money. Dollar or Euro bills are an example of fiat money
because their value as slips of printed paper is less than their value as money.
o bank money Bank money consists of the book credit that banks extend to
their depositors. Transactions made using checks drawn on deposits held at
banks involve the use of bank money.
Functions of money:
Money is often defined in terms of the three functions or services that it provides.
Money serves as a medium of exchange, as a store of value, and as a unit of
account.
Medium of exchange.
Money serves as a medium of exchange because people are willing to accept it in
exchange for goods and services, which facilitates transactions and exchanges.
Without money, all transactions would have to be conducted by barter, which
involves direct exchange of one good or service for another. The difficulty with a
barter system is that in order to obtain a particular good or service from a supplier,
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one has to possess a good or service of equal value, which the supplier also desires. In
other words, in a barter system, exchange can take place only if there is a coincidence
of wants between two transacting parties. The likelihood of a double coincidence of
wants, however, is small and makes the exchange of goods and services rather
difficult. Money effectively eliminates the double coincidence of wants problem by
serving as a medium of exchange that is accepted in all transactions, by all parties,
regardless of whether they desire each others' goods and services.
For money to be used in this way, it must possess a few crucial properties:
1. It must be divisibleeasily divided into usable quantities or fractions.
2. It must be portableeasy to carry; it cant be too heavy or bulky.
3. It must be durable strong enough to resist tearing and the print cant wash
off if it winds up in the washing machine.
4. It must be difficult to counterfeit; it wont have much value if people can make
their own.
Store of value.
In order to be a medium of exchange, money must hold its value over time; that is, it
must be a store of value. If money could not be stored for some period of time and
still remain valuable in exchange, it would not solve the double coincidence of wants
problem and therefore would not be adopted as a medium of exchange. As a store of
value, money is not unique; many other stores of value exist, such as land, works of
art, and even baseball cards and stamps. Money may not even be the best store of
value because it depreciates with inflation. However, money is more liquid than most
other stores of value because as a medium of exchange, it is readily accepted
everywhere. Furthermore, money is an easily transported store of value that is
available in a number of convenient denominations.
Unit of account.
Money also functions as a unit of account, providing a common measure of the value
of goods and services being exchanged. Knowing the value or price of a good, in
terms of money, enables both the supplier and the purchaser of the good to make
decisions about how much of the good to supply and how much of the good to
purchase.
(adapted from www.cliffsnotes.com)
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VOCABULARY DEVELOPMENT
1. The terms below are used to describe forms and functions of money. Match
each term with its explanation. Refer back to the information in the Lead-in
section, where some of the concepts are explained:
1. Banknote
2. Coin
3. Denomination
4. Legal tender
5. Medium of exchange
6. Money
7. Representative money
8. Store of value
9. Token money
10. Unit of account
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10
Types of
Representative money
money
Coins
Banknotes
Token money
Bank accounts
Characteristics
difficult to forge
difficult to transport
durable
easy to transport
high value
liable to theft
light
low value
non-durable
non-physical money
physical money
portable
3. Complete the gaps in the sentences below with verbs from the box:
borrow; earn; invest; lend; pay; save; spend; waste; win.
a. Most people work because they need to _______ money.
b. If you go shopping, you _______ money.
c. If you want to get products or services you have to be willing to _______ for
them with cash or a credit card.
d. If you dont use your money carefully, you _______ it.
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e. When people havent got enough money available, they _______ it from
friends or from the bank.
f. If you want to _______ money, you put it in the bank, or you _______ it in a
company, and hope the company is successful.
g. Many people think of what they will do if they _______ a lot of money at the
lottery.
h. If you dont pay your debts on time, nobody will _______ you money the next
time you need it.
SELF-ASSESSMENT TEST
1. Answer the questions below:
When people want to obtain goods or services they have to offer __________(1) in
exchange. Money is generally accepted in payments, acting as __________(2). There
are several types of money. __________(3) are metallic money and are usually made
of base metals, but they can also be made of silver or gold for higher __________(4).
__________(5) are printed on paper and are issued by central banks. They are easy
and cheap to transport and difficult to __________(6). Banknotes and coins are
__________(7) money, as contrasted to bank __________(8), which are called
__________(9) money. This type of money is instantly transferable to any part of the
world where there is a correspondent __________(10), is not usually liable to theft
and is available in any unit of value.
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1. Many member countries of the European Union have already introduced the euro.
Their national currencies are no longer ___.
a. good money
b. legal money
c. legal tender
2. In countries which are not members of the European Union the euro is ___.
a. a foreign currency
b. strange money
c. foreign money
3. He has a good salary, but he also has a lot of ___, so he cant save much.
a. paying
b. expenses
c. payout
b. capital
c. cash
b. deposit
c. aid
b. currencies
c. funds
7. When you have money in your bank account, this means that you ___ it.
a. owe
b. own
c. lend
8. If you have taken money from someone and you have to give it back, this means
you ___ money.
a. owe
b. own
c. lend
9. Offering money to people for a limited period of time, after which you expect
them to pay it back, is called ___.
a. borrowing
b. lending
c. crediting
10. Taking money from people for a limited period of time, after which you must pay
it back, is called ___.
a. borrowing
b. lending
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c. crediting
KEY:
Vocabulary Development:
1.
1 f; 2 e; 3 j; 4 I; 5 b; 6 d; 7 g; 8 c; 9 h; 10 a.
2.
Coins: accepted only in the country of origin; difficult to transport; durable; low
value; physical money; the owner is offered anonymity.
Banknotes: accepted only in the country of origin; difficult to forge; easy to transport;
high value; liable to theft; light; non-durable; portable; the owner is offered
anonymity.
Bank accounts: movable across the world at high speed; non-physical money; the
owner is known.
3.
a earn; b spend; c pay; d waste; e borrow; f save, invest; g win; h lend.
Self-Assessment Test:
1.
a. medium of exchange; store of value; unit of account.
b. representative money: physical money (cash); token money: non-physical money
(bank accounts) see exercise 2 from the Vocabulary Development section for more
details
2.
1 money; 2 legal tender; 3 coins; 4 denominations; 5 banknotes; 6 forge;
7 representative; 8 deposits; 9 token; 10 bank.
3.
1 c; 2 a; 3 b; 4 c; 5 a; 6 b; 7 b; 8 a; 9 b; 10 a.
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BIBLIOGRAPHY:
Hollinger, Alexander, Barghiel, Virginia, Ghiga, Georgeta. Essentials of Financial
English. Bucureti: Cavallioti, 2002.
MacKenzie, Ian. Professional English in Use: Finance. Cambridge: Cambridge
University Press, 2006.
www.cliffsnotes.com
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UNIT FOUR
BANKING SERVICES
OBJECTIVES:
VOCABULARY DEVELOPMENT
1. cash dispenser
2. current account
3. deposit account
4. instalment
5. interest
6. interest rate
7. joint account
8. loan
9. maturity
10. mortgage
11. overdraft
a) the cost of borrowing money, expressed as a percentage of the loan per period of
time;
b) something lent (usually money) that will have to be given or paid back (usually
with interest);
c) a computerised machine that allows bank customers to withdraw money;
d) a bank account held in the names of two or more people;
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10
11
2. Fill in the gaps in the pairs of sentences below by using one of the two terms
provided for each pair:
a) owe/ own
If you possess your house, you can say that you _____ it.
When you have to reimburse a loan, this means you _____ money to someone.
b) borrow/ lend
When you take money from someone, this means you _____ something.
When you give money to someone, this means you _____ something.
c) creditor/ debtor
If you become a _____ , you have to take care not to delay with the monthly
payments.
If you are a _____ , you have to make sure you are going to receive your money back.
d) deposit/ loan
When they need money, people usually take a _____ from a bank.
Money which someone places in a bank constitutes a _____ .
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1. If you open an account monthly bank statements will be sent to you by post, listing
recent ___.
a. payments
b. events
c. transactions
2. You should not reveal your PIN (Personal ___ Number) to anyone.
a. identifying
b. identifier
c. identification
3. You will need to ___ your PIN each time you use the card.
a. put in
b. type
c. enter
c. together account
5. Current account___ may apply for a credit card issued by our bank and benefit
from special terms.
a. holders
b. owners
c. users
6. You may ___ your account only after notifying the bank in writing.
a. close
b. finish
c. end
7. Banks obtain many funds from the ___ people have to pay when they take credits.
a. dividends
b. interest
c. interests
8. People who borrow money from banks have to pay back the loan itself, also known
as the ___, as well as interest.
a. principal
b. principle
c. premium
b. debtor
c. owner
b. debtors
c. Owners
SELF-ASSESSMENT TEST
Write a 250 words presentation of your favourite bank and the banking services
you use. Consider the following: what made you choose the respective bank;
what banking services you use; what advantages or disadvantages there are for
you as a user of the respective services; how satisfied/ dissatisfied you are with
the policy of the bank.
Submit your essay to your teacher for getting feed-back!
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KEY:
Vocabulary Development
1.
1 c; 2 k; 3 g; 4 e; 5 j; 6 a; 7 d; 8 b; 9 h; 10 f; 11 i.
2.
a. own; owe; b. borrow; lend; c. debtor; creditor; d. loan; deposit.
3.
1 c; 2 c; 3 c; 4 b; 5 a; 6 a; 7 b; 8 a; 9 b; 10 a.
BIBLIOGRAPHY:
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UNIT FIVE
CLASSIFICATION OF BANKS
OBJECTIVES:
VOCABULARY DEVELOPMENT
1. Central bank
2. Commercial bank
3. Investment bank (US)
4. Merchant bank (UK)
5. Savings bank
a. a bank specialized in raising funds for the industry, issuing securities and
financing international trade through the acceptance of bills of exchange;
b. a bank responsible for carrying out the monetary policy of a country;
c. a bank specialized in financing international trade (the American
correspondent of a merchant bank);
d. a bank specialized in keeping deposits and granting loans to customers;
e. a bank specialized in accepting interest-bearing deposits for relatively small
amounts of money.
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2. Fill in the gaps in the text with suitable words from the box:
There are two main types of banking: __________(1) banking and wholesale banking.
Retail banking refers to banks which provide services to __________(2) customers,
while wholesale banks deal mainly with __________(3).
Commercial banks are example of retail banks. They receive money on
__________(4), pay money according to customers instructions, __________(5)
loans, buy and sell foreign currencies and offer investment __________(6).
Commercial banks make a __________(7) from the __________(8) the difference
between the interest rate paid to account __________(9) and the interest rate
__________(10) to borrowers.
Merchant banks from Britain are examples of __________ (11) banks. They offer
services to companies, such as the __________ (12) of funds on various financial
markets, the financing of international trade, the issuing and __________ (13) of
securities, __________ (14) management or investment advice.
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B. Central Banks
1. Fill in the gaps with words from the box to discover which are the main
functions of central banks:
act; control; fix; function; implement; influence; issue; maintain; provide; supervise.
Central banks:
a. __________ as banks for the government, as well as for other banks;
b. __________ the monetary policy of the country;
c. __________ the money supply;
d. __________ the minimum interest rate that the other banks are allowed to charge;
e. __________ support to the entire economic system;
f. __________ as lender of last resort for the other banks;
g. __________ currencies;
h. __________ the exchange rate;
i. __________ the integrity and value of the national currency;
j. __________ the national banking system.
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SELF-ASSESSMENT TEST
1. Fill in the gaps in the text with words and expressions from the box:
When people have more money than they need to __________(1), they may choose to
__________(2) it, so they __________(3) it in bank accounts. The bank offers them
__________(4) and then uses their money to __________(5) loans to borrowers. This
allows the financial institution to make a profit by charging a higher rate of interest to
__________(6) than they pay to __________(7).
The capital a bank has and the loans it has made represent the banks __________(8).
The customers deposits represent its __________(9), because the money is actually
owed to the customers who deposited it in the first place. Banks have to keep a certain
percentage of their assets as reserves for people who want to __________(10) their
money. They also have to find the right balance between __________(11) having
cash available whenever the depositors want to withdraw it and different
__________(12) dates when loans will be repaid.
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2. Fill in the gaps in the text with words and expressions from the box:
bail out; bank run; bankrupt; depositors; financial; lender of last resort; payments;
reserve-asset ratio; reserves; risks; unsafe; withdraw.
KEY:
Vocabulary Development:
1.
1 b; 2 d; 3 c; 4 a; 5e.
2.
1 retail; 2 individual; 3 corporations; 4 deposit; 5 negotiate; 6 advice; 7 profit;
8 spread; 9 holders; 10 charged; 11 wholesale; 12 raising; 13 underwriting;
14 portfolio.
3.
1 c; 2 e; 3 a; 4 d; 5 b.
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B. Central Banks
1.
a function; b implement; c control; d fix; e provide; f act; g issue; h influence;
i maintain; j supervise.
2.
1 d; 2 b; 3 c; 4 e; 5 a.
Self-Assessment Test:
1.
1 spend; 2 save; 3 deposit; 4 interest; 5 grant; 6 borrowers; 7 depositors; 8 assets;
9 liabilities; 10 withdraw; 11 liquidity; 12 maturities.
2.
1 reserves; 2 withdraw; 3 reserve-asset ratio; 4 bankrupt; 5 financial; 6 depositors;
7 unsafe; 8 bank run; 9 lender of last resort; 10 payments; 11 bail out; 12 risks.
BIBLIOGRAPHY:
Hollinger, Alexander, Barghiel, Virginia, Ghiga, Georgeta. Essentials of Financial
English. Bucureti: Cavallioti, 2002.
Hollinger, Alexander. Test Your Business English Vocabulary. Bucureti: Teora,
2004.
MacKenzie, Ian. Financial English. Boston: Thomson and Heinle, 2002.
MacKenzie, Ian. Professional English in Use: Finance. Cambridge: Cambridge
University Press, 2006.
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