Understanding International Business Term Paper Points: NESTLE

INDIA
The purpose of this assignment is to assess the ability of a firm to be
competitive internationally using the knowledge that you have gained
from the course.
Procedure:
1. Select a country from the IMD World Competitiveness database to
study in particular depth. To select a country, go to the website below:
https://www.worldcompetitiveness.com/OnLine/App/Index.htm
2. Select a firm from the list posted in the classroom, you believe will
gain competitive advantage by investing directly into the country you
selected.
3. Using data from IMD World Competitiveness Online database,
analyze the target countrys institutional environment.
4. Based on independent research, comprehensively evaluate the firms
industry context, products, markets, competitiveness/competitors, and
performance-to-date.
5. Develop and justify a set of recommendations, the firm can adopt for
managing the identified institutional challenges.
Justification requires adducing compelling reasons why the
recommendations will lead to successful entry or expansion of current
business operations in the selected country.
User ID: GOVSTUS
Password: GOVSTUS1972

Note that this project involves (a) analysis of a firms products (b) its
industry context (c) a country it can expand to or expand its current
operations there, (d) the institutional challenges it must manage for
successful entry (e) a set of recommendations for dealing with the
institutional challenges and (f) compelling rationale for the
recommendations.
The requirements for the term paper project for this class are designed to
achieve the following objectives:
Provide an opportunity to integrate theoretical foundations with
practical applications.
Create an intense, immersive, and focused working environment to
approach challenging and complex business issues
Enhance research skills within an instructional resources environment
Enhance the technical aspects of written communication, including
content presentation, professional presentation, format, punctuation,
correct grammar, use of citation styles, etc.
The term paper will put institutional knowledge into practical
perspective in the form of an applied project. The instructor will be
liberally available by email and telephone for consultation and
advisement.
Elements of a well-done analysis include:
1. Application of class concepts in analyzing country-specific
institutional differences that must be managed for the selected firm to be
competitive in a new country-market
2. A clearly defined institutional and analytical domain. Evidence of
research throughout to support your analysis!
TERM PAPER DUE (MAXIMUM of 2,500 WORDS)