Hello

my name is

Marketing &
Design Intern

Proxibid
Intern
Manual
1

PROXIBID INTERN MANUAL

MARKETING & DESIGN INTERN

TABLE OF CONTENTS
Welcome to Proxibid

Introduction to Proxibid....................................................................................... 8
Leadership........................................................................................................... 8
Map of the Office................................................................................................ 10
Overview of Proxi-Lingo................................................................................. 12

Divvy................................................................................................................................12
APN.................................................................................................................................13
MarketGuard..................................................................................................................13
Roar @ 4.........................................................................................................................14

Internship Project.............................................................................................. 15

Getting Started

Overview of Websites Used............................................................................... 18

Jira..................................................................................................................................18
ADP.................................................................................................................................21
Bronto.............................................................................................................................21
Salesforce.......................................................................................................................23
Proxibid Admin...............................................................................................................23

Overview of Programs Used.............................................................................. 24

Fireworks.......................................................................................................................24
Dreamweaver.................................................................................................................24
Photoshop......................................................................................................................24
Filezilla...........................................................................................................................25

Overview of Advertising..................................................................................... 26
Overview of Email Marketing............................................................................ 30

Getting to Work

Common Tasks.................................................................................................. 32

Creating a new advertisement......................................................................................32

Uploading to the Proxibid Admin...................................................................................37
Creating a new email blast............................................................................................42
Putting email blasts into Bronto...................................................................................49
Uploading a new contact list to Bronto.........................................................................55

Do It Yourself
5

WELCOME TO
PROXIBID

Introduction to Proxibid
Bringing together 3,000 auctioneers, asset owners and consignors with buyers from 190
countries.
Farmers, fashionistas, construction contractors, art lovers, car junkies and collectors of just
about everything buy on Proxibid. And every month, more are joining the Marketplacenearly
10,000 new buyers create a Proxibid account each month.
And heres the really cool part. Buyers can purchase in four different ways on Proxibid: instant
purchase, make offer, timed auction or live auction. So at Proxibid you can buy what you want,
how you want, when you want.
The Proxibid Marketplace is backed by the industrys most sophisticated fraud prevention
toolsa hybrid of proprietary technology, manual processes and third-party partnershipsall
with the goal to ensure buyers and sellers are who they say they are and do what they say they
are going to do. Proxibid is 100 percent PCI compliant. Combine that with our enterprise-level
technology and infrastructure that boasts a 99.9+% uptime, and buyers and sellers can transact with confidence in our Marketplace.
And we are perhaps most proud of our Nebraska heritageProxibid is a thriving company that
got its start in the Silicon Prairie. We will always remain committed to the community that has
helped shape what we have become.
Proxibids headquarters are in Omaha, Nebraska. We also have offices in New York, to better
serve our fine art Marketplace, The Finest, and in Essex, UK, to better serve our UK and European buyers and sellers.
So thats our story. We think it is pretty cool. We hope you do too.

Leadership
Ryan Downs
President and CEO
Jason Nielsen
Senior Vice President of Operations
Tim Kryszak
Senior Vice President of Marketing
Gregory Nichols
Senior Vice President and Chief Technology Officer
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Joe Petsick
Vice President of Business Development
Christine Tjelmeland
Vice President of Finance and Administration
Bob Burnett
Senior Vice President, Reverse Logistics
Bruce Hoberman
Chairman of the Board

Marketing and Communications

COMMUNICATIONS
Dana Kaufman
Communications Director
MEDIA
Jessica Polmanteer
Media Director
MARKETING
Emilie Wells
Director of Marketing
Alyssa Stolt
Lead Production Designer
Mike Hix
Production Designer
Steve Nielsen
Analyst and Project Manager
Paige Stark
Video Producer and Editor
Shannon Wall
Web Designer

Map of the Office

IT CLOSET
IT

HR & FINANCE

MENS
RESTROOM

WOMENS
RESTROOM

SUPPORT

AMs

SUPPORT

AMs

SALES

AMs

SALES

SALES

BOARDROOM

LOGISTICS

SALES

OPS ROOM
MENS RESTROOM

LOBBY
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WOMENS RESTROOM

COMPANY KITCHEN

SOFTWARE

QA

IT

IT

IT

RISK

IT

ANALYTICS

ANALYTICS

PRODUCT

VENDIDOS
QA

VENDUS

EXECS

DIVVY

DIVVY

ADVERTISING

MARKETING

MARKETING MARKETING

PRODUCT
MARKETING

EXECS

CUSTOMER
EXPERIENCE

RISK

VERKAULT

MARKETING
BREAKROOM

KUUZWA
PRODAL

MARKETING CLOSET

APN

PATIO
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Overview of Proxi-Lingo
Divvy

In 2014, Proxibid acquired a company in South

Sioux City called Dakota PC Warehouse, which is
now known as Divvy. Divvy is Proxibids electronics division and their employees are now part
of the Proxibid family. It is a wholly owned subsidiary of Proxibid.

Divvys focus is selling recertified factory electronics. When a customer returns a purchase,
Divvy puts the product through a refurbishment and restore process. If there is a defect, it is
fixed. If it has physical defects, it is thoroughly cleaned and inspected. Divvy tests the item,
repackages it, and then resells it to consumers through their own website or through another
platform, like eBay. In fact, Divvy is the #1 seller of audio electronics on eBay.
Before the item can be resold, it is certified by the manufacturers quality control team. The
products that Divvy sells are brand new or better, because it has been through a manufacturer
certification for the second time.
This process is known as reverse logistics. Divvy is unique in the reverse logistics industry
because Divvy can perform all processes in-house. In addition, they are differentiated by their
dedication to ethical reselling.
Divvys electronics sell for less than market price, allowing customers to score incredible
deals on TVs, laptops, digital cameras, sound equipment, and much more.
Katie Pavel is the Business Development Executive for Divvy, and works out of Proxibids Omaha office. You will interact with her if you complete tasks for Divvy.
Go more information, visit shopdivvy.com.

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APN

Founded in 2010, APN was created

with online sellers in mind. Our sophisticated and user-friendly solution is
designed to make payment processing
easier and more efficient than ever
before.

Clients will never need to spend countless hours following an event inputting credit card numbers because our PCI-compliant solution offers secure processing completed in a few simple
clicks. APN can consolidate credit cards from phone bidders, swiped on-site, hand keyed or
via Proxibid into a single system. Cloud design allows users to log in from anywhere and complete transactions.
Auction Payment Network is a wholly owned subsidiary of Proxibid, Inc., the most trusted online Marketplace for buying and selling highly valued items.

MarketGuard

All sales events on Proxibid are monitored by MarketGuard, our proprietary,

bank-quality risk assessment software.
Before any user can complete a buying
action in a particular sale, that buyers
information is run through a series
of algorithms and must pass various
checkpoints. Marketguard uses the
data entered in the buyers account and other third-party information to determine if the buyer
will be a reliable customer. Buyers can only participate in a sale if they pass the MarketGuard
test. And if a certain sales event warrants it, sellers can require additional information to ensure buyers are vetted more aggressively. It all happens instantly, behind-the-scenes, giving
buyers a hassle-free shopping experience.

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Roar @ 4
Roar is a weekly Proxibid tradition that brings everyone away from their desks every Wednesday at 4pm. Typically, it features food and beer.
During your last week of the summer internship, the interns are responsible for planning a
ROAR. The budget is typically around $250.
Past intern groups have created the following:

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Internship Project
During your summer internship, you will create and present an intern project to the Marketing
team. Additionally, Human Resources may set up an intern project presentation to the executive team and other intern supervisors.
Past intern project presentations have included:
Creation of intern manuals
Summary presentation of the tasks completed across the summer
Implementation of a new program or plan
Ex: implementation of a social media strategy
Ask around for more ideas! The intern project is a fairly new concept, and theres plenty of
room to be creative.

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GETTING
STARTED

Overview of Websites Used

Jira

JIRA is a workflow system that Proxibid uses to track tasks. Each task is called a ticket,
which is reported by any Proxibid employee. Typically, your supervisor will be creating and
assigning tickets for you. You will also be responsible for creating tickets when you need assistance from another member of the department or other Proxibid employees.
Access:
Jira.proxibid.com
Username and password matches your computer access
How to Create a Ticket:
1. Click Create.
2. Click Help Desk then Marketing - if you need assistance from IT or another department, change the Issue Type.
3. Write a brief summary of the task.

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4. Make the description as detailed as possible.

5. Attach a file if necessary.

6. Select a due date. Recommended: at least two days in advance.

7. The priority will typically always be P3. If it is a serious task that is affecting customers ability to conduct business, it will be a P2 or P1. If you are unsure, ask your supvisor.

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8. You can also tag people in the comment section by typing a @Firstinitial lastname if
you need their attention on the ticket.
9. Note: you are not able to close any tickets, so you will have a tag a supervisor in a comment and ask them to close the ticket when you have completed the task.
Editing and Completing a Ticket:
1. You can click Edit to change the ticket and/or attach a file after it has been created.

2. You can comment and tag with questions or updates

3. When you have completed the ticket, simply hit Request Review and your ticket will
be in review with whoever assigned it to you.
4. If your project requires review from someone other than the person that reported the
issue, use the Creative Reviewer box(es).

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ADP

ADP is for clocking in and out at the beginning and end of the day. It can also be used to view
your paystubs, tax information, and any other administrative or housekeeping data.

Bronto

Bronto is the email marketing software used at Proxibid. It is used to send out all Proxibid
email blasts and is used to track clicks and views.
Access:
www.bronto.com
Ask the Marketing Department for your login.
Once logged in:
1. At the top of the site, you will see a drop-drown box that says Select a Sub-Account:
search through the drop-down and find Proxibid.

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2. Click Messages and in the drop-down that appears, click Messages.

3. Here, you can see all of the recent messages that have been sent out.

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View the Getting to Work section of the manual for more information on sending email
blasts.
Helpful Hints:
When you click on an email that has been sent out, you will see these stats:
1

1.
2.
3.
4.

SENT - the amount of emails that were sent the e-blast

DELIVERY RATE - the amount of sucessfully delivered emails
OPEN RATE - the amount of people that open the email
CLICK RATE - the amount of people that click on any part of the email

Salesforce

Salesforce is a multi-dimensional software with many different uses. From the Production
Designer to the Account Manager, almost everyone at Proxibid uses it in some capacity. For
this internship, it is used to view advertising reservations created by the Account Manager. An
Account Manager will reserve advertisement for all the various auctions that occur on Proxibid and it is the responsibility of the Production Designers and Marketing and Design Intern to
create the advertisement or include them in the email blasts.
For more on Salesforce, go to Creating a new advertisement in the Getting to Work section.

Proxibid Admin
The Admin controls many of the elements of the Proxibid site. For this internship, it is used to
upload advertising to be shown on the site.
The admin can be accessed at this address:
https://admin.proxibid.com/asp/proxiadmin/AdminLogin.asp
Use Firefox when using the Admin, because Firefox is more compatible than other browsers.
For more on the Proxibid Admin, go to Uploading to the Admin in the next section.

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Overview of Programs Used

All the programs listed below, beside Filezilla, are Adobe programs that you should already be
very familiar with before beginning this internship. We have not included in-depth instructions
of the programs. We have included how they are used within this internship.
If you do have questions regarding any programs, direct them at anyone in the Marketing Department, specifically the Production Designers or Web Designer.

Fireworks

Fireworks provides web designers with a lightweight, effective means of creating graphics
for their webpages without getting deep into code or lost amid multiple color palettes, and
smoothly integrates with Photoshop, Illustrator, and Dreamweaver (Adobe.com).
For this internship, Fireworks is used to design:
all ads for the website
custom ads in e-blasts
miscellaneous ads
The program works very similarly to other Adobe programs, so it should be easy to learn.

Dreamweaver

Dreamweaver is Adobes coding program. Even if you are unfamiliar with coding, it is very easy
to use.
For this internship, Dreamweaver it used to create:
all our email blasts
custom email blasts

Photoshop

Photoshop is Adobes image editing program. It will be minimally used during this
internship.
For this internship, Photoshop is used to:
resize images
specifically when creating the Welcome (New Buyer Newsletter) email each
week
retouch images

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Filezilla

Filezilla is used to house all the images for the email blasts.
Open Filezilla - go to: File - Site Manager.

If it is your first time logging into Filezilla, use the credentials provided to you.

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On the right, you will see the storage within Filezilla. On the left is the storage in the Marketing Drive

Marketing Drive

Filezilla Storage

When creating email blast - once you have finished saving all the photos onto the Marketing
Drive, you will drag them into Filezilla into the new folder you create.
For more information on this process, go the next section on Creating an Email Blast.

Overview of Advertising
For our reference, advertising in this intership refers to the advertising that is done on behalf
of Proxibid clients (i.e. slider ads, etc) and not third party advertisements.
Here are the different types of advertising that you may create during the internship:
Homepage Slider
Category Slider
Homepage Feature Event Banner
Category Feature Event Banner
Category Tower

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Here are examples:

Homepage Slider

Category Slider

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Homepage Feature Event Banner

Category Feature Event Banner

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Tower Ad

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Overview of Email Marketing

Emails are a very important element to the marketing at Proxibid and an important element of
this internship. There is a dedicated email blast for almost every category of auction, as well
as a all category and welcome (new buyer newsletter) email that go out each week.
Here is the schedule for the email blasts:
Monday Tuesday Wednesday Thursday
Industrial
Vehicles
Firearms
All Category
Heavy Equipment

New Buyer

Coins

Collector Car
Antiques

It will be up to the Lead Production Designer to assign you specific email blasts during the
internship period.
Additionally, there will be times that custom email blast will be reserved by Account Manager for more high profile clients. Unless you are specifically asked to do them, the Production
Designers will create them.
For more information on email blasts, view Creating an Email Blast in the next section.

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GETTING TO
WORK

Common Tasks
Creating a new advertisement
New advertisement for auctions on the website are reserved by the Account Managers in
Salesforce - you will also recieve an email every time a new ad is reserved.
There are a few different types of advertisements that can be booked: sliders: homepage and
category, feature event banners: homepage and category, and towers. For more information
about all the different types of advertisments, read the overview on advertising in the previous
section.
To begin, login in to Salesforce, go to Console then chose Advertising from the drop-down
menu.

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You will want to look at all of the following options from the drop-down menu:

1
2
3
4
5
6
7
8

For example purposes, since the process is very similar for all the different types of advertisements, we will create a category slider ad.
Click on Category Slider from the drop-down menu.
For more information on an individual reservation, click on the numbers to the left of the Account name, under Advertising.

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All of this information is everything you will need.

Dates of Blast
Category Type
Auction Date
Auction Links
Account Manager
Images to be used in the
advertisment
Go the Marketing Drive on your computer, following this path:
Computer - Marketing Drive - Jobs - 005_New Sliders - Superman Sliders
Now you will see folders for all the categories of slider for the website, as well as one folder
dedicated to all the homepage sliders.

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You will notice a template for the category sliders - CategorySliderTemplate740x320.fw

Use this for all the category sliders you create.
Open the template file in Fireworks .

For the name on the slider, you will generally use the individual auction that auction company
has put on the website. If that does not work, you want to put something that describes the
auction. Additionally, put the date, time and location of the auction under the title.
The design of the slider is up to your discretion. If there are images attached to the Salesforce
reservation, you will always want to use those. If there are not images attached, go the auction
from the link the reservation and use photos from the lots in the auction. It is generally best to
sort High to Low in the auction and use photos of the highest priced items.

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Tips:
Put the logo of the auction company.
If there is no logo or the logo will not work, write out the name of the company.
There is no need to recreate the wheel - if a slider for the auction company has been
done before, you can use that previous one as a style base and just update photos and
all the text to reflect the new auction.
If you need to fill place, you can add text, such as:
types of items in the auction
any important or unique information regarding the auction
Save the advertisement as a .JPG when you are done.
Once the advertisement is finished, you need to email it to the Account Manager for approval.

Once you have received approval from the Account Manager, you can upload it to the Proxibid
Admin.
For advertisements, such as feature event banners and towers ad, those can be located by
following this path:
Computer - Marketing Drive - Clients
Locate the respective client, and save the ad in that folder.
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Feature event banner (or ALIs) are a lot more frequent than the tower ads.
Category ALI is called !ALItemplate_cat.fw
Homepage ALI is called !ALItemplate_med.fw
If there is a folder for that company and the advertisement type you are working on has been
done before, it is easiest to save as a new version of the old file.
If there is no folder for the company, create a new one with the auction company name and
save everything in that folder.

Uploading to the Proxibid Admin

Once you have finished creating an advertisement, sent it to the Account Manager and received approval, it is time to upload it to the website. For example purposes, we will upload a
homepage slider.
1. Using FIREFOX, go to: https://admin.proxibid.com/asp/proxiadmin/AdminLogin.asp
2. Login with the credentials provided to you.
3. Once youre logged in, on the left side menu under Marketing click Announcements. This is where you upload all advertising.

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4.
5.
6.
7.
8.

Look on Salesforce to find the run time for the advertisement.

Put those dates in the Show On (start date) and the Show Through (end date).
Under Audience check Home (since we are doing a homepage slider).
Scroll down to Date to Announcement and put the start date of the advertisement.
For the title box, put the name of the auction company and what type of advertisement
this is (Example: Deanco HOME).
9. The box below is where you will upload the advertisement click you cursor inside the
text box.
10. Click the last button in the second row.

11. A small window with appear, click the Upload tab.

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12. Click Browse and find the advertisement on the Marketing Drive. Select it.
13. Click Send it to the Server and wait until you know it was successfully uploading and
click OK.
14. You will now see the advertisement in the box. You need to the link to the auction on
the advertisement click on the advertisement so it is selected.
15. Click the globe and hyperlink button.

SELECTED

16. Copy the link to the appropriate auction and paste it to the URL box.

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17. Click OK.

18. That first time the URL is inputed the image will turn gray, which mean the link is not
yet linked properly.
19. Exit out of the the link window and do it again.

20. Open the link window, you will see now in the URL box has javascript:void... - select
all that and paste the auction link again and click OK.

21. When the advertisement turns BLUE the link is successful.

22. At the bottom of the page, click Save.

23. If you are needing to change or upload something on the site right then, also click
Clear Cache and it will immediately be applied to the website.
Understanding the other elements of the admin:
Audience
Home Homepage slider
Home Auction List Homepage Feature Event Banner
Iron Iron Feature Event Banner
Category Auction List Category Feature Event Banner
Categories
If you have created an advertisement for a specific category page (category slider or category feature event banner), select the appropriate box or boxes here.

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Creating a new email blast

Before you start a new email blast, please see the Overview of Email Marketing in the previous section. Now that you are beginning to understand everything about email marketing at
Proxibid, you can begin creating them yourself.
Here is an example of the process of creating an email from start to finish and all the important steps to remember. For this example, we will be doing the Vehicles, Marine, and Aviation
Email Blast, which goes out on Monday.
First, go to the Marketing Drive on your computer, following this path: Proxibid Core Core
Promotional Email. You will see all the different categories separated into folders. You will
take direction from the Production Designers, as for what emails you will be assigned to do.
1. Find the correct folder: _vehicles
2. Scroll to the end and create a new folder with the date the email will be sent out.
3. Go to the previous weeks folder and copy the email and paste it into the folder you just
created.
4. Create folder in that folder titled images for a place to put all your images for that
email.
5. Open up the email by right clicking, open with Dreamweaver.
6. Go to Salesforce and locate all the reservations for this email.
To get more information on each individual reservation, click on the numbers
under Advertising to the left of Account Name.
While looking at the reservations you will want to pay attention to the following:
The name of the auction company
The date of the auction (for Standard Spot, they are put in chronological
order)
The type of reservation Top Billboard, Standard, Featured Item, Custom
Banner Ad
Link to the auction
Pictures attached or links to the lots the Account Manager would like to
be used (if there is neither, you may choose it is best to choose items
appropriate to the email blast and the higher prices items)
7. Look over the email and see all the different elements, you will see there are three different parts Custom Banner Ads, Top Billboard/Standard Spots, and Featured Items.

42

Here are all the element of the email blast, labeled:

Custom
Banner Ad

Top Billboard

Standard Spot

Featured Items

Custom
Banner Ad

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8. Beginning from the top of the email: the Custom Banner Ad

These work very similar to any slider you would make for the website.
You can find a template for this in each category folder, save the new along with
in the rest of the email in the appropriate date.
You will notice in the Firework template that there are two panel for the ad, this
is for responsive design - when it is shrunk down or viewed on mobile the ad
goes on top of each other, rather than side by side.

9. Top Billboard
This is just the first spot right under the custom banner ad.
This is be specifically reserved in Salesforce at Top Billboard.
If it is not reserved all spots should go in CHRONOLOGICAL ORDER.
10. Standard Spot
All standard spots should be ordered CHRONOLOGICALLY.
There should always be AT LEAST 4 standard spots (5 if you include the Top
Billboard) - if there are not that many reserved pick good auction at your own
discretion, just make sure they are ones appropriate to the category email.

44

 PHOTOS (for both standard spot & top billboard)

The Account Manager will attached photos to the reservation in Salesforce
or provide you with lots to be used.
If the Account Manager does not provide photos or lots, you may pick the
best ones at your discretion, it is generally best to chose the higher pricesd items.
In the COINS email folder there is a template for the size all top billboard
and standard spot photos should be: standard_lot_296x185.fw.
Copy the image you want to use and paste it into the Fireworks template DO NOT SAVE THE IMAGE then put it in Fireworks - COPY & PASTE!
Size the image down to the size of the template.
TIP: in Fireworks you can only DOWNSIZE the size of an image, when you
try to increase the size of an image that has previous be downsized, it will
be blurry.
Save the image according to the naming structure - continue it based on
how many reservations there are (remember every email should have at
least 5).

l1-1

l2-1

l1-2

l2-2

l1-3

l2-3

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 TEXT
the first line is the auction company name
the second line is the date, time and location
the third line is a short description of the auction - you can often use the
name of the auction on the website or the description they have listed
LINKS
The custom banner ad will need a link added, which will a link to the auctoin that is advertised.
The photos for the top billlboard and standard spots need a link added to
them as well, click on the each photo and link to the lot of that specific
item or the auction itself.

Paste link here

The first line of text, which has the name of the auction, will need a link click in the line of text and paste the link in same way it was done for the
photos.

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 The View the Catalog button is a link to the catalog of the auction, double lick on the button, paste the link in the same area as the photos. Additionally you will have to find where the button is in the code and where the
link is and paste the link there as well.

11. Featured Inventory

These are just one item and will link to the lot.
The template for these is in the same place as the standard spot in the COINS
folder called: featured_lot_144x100.fw.
Often these may not get reserved, if that is the case, you will have to pick items
to feature.
The text should be the title of the items lot.
Both the photo and the text next links attached follow the same process as the
standard spot photos.
When saving photos, they are called lot-1, lot-2.... The numbers go across.

47

12. Filezilla
When all your photos are saved, you will need to put them into Filezilla.
For basics on Filezilla go to the previous section.
On the right, Filezilla side - find the email folder.

Scroll past the images at the beginning and find the category folder for the email
you are doing.
In the folder, right click and click create directory and enter it and name it the
current date.

 A new folder will be created.

On the left, which is the Marketing Drive, navigate to your email folder and the
category you are working on, go to the current date and the image folder.
Drag the images from the left side into the new folder you just created.
Once all those steps are followed, the email should be done and ready to be put into Bronto.

Putting email blasts into Bronto

If you are reading this, it means you have finished your email blast (or at least, as far as you
think) and you are ready for the next step. For example purposes, we will continue to use the
Vehicles email blast.
To begin:
1. Login into Bronto: www.bronto.com.
2. At the top of the site you will see a drop-drown box that says Select a Sub-Account:
search through the drop-down and find Proxibid.

49

3. Click Messages and in the drop-down that appears, click Messages.

4. On the right side, click Create New Message.

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5. Message Type will appear, choose Create Email Message.

6. Under Message Name: put the dates and which email blast it is (example: 7.6.15
Vehicles Blast).
7. Under Message Organization Message Folder, click the drop-down and chose
Weekly Blasts.
8. Under Email Message Type chose HTML (Code Editor).
9. For subject, here is an example of what should be put: Proxibids Featured Vehicles,
Marine & Aviation Auctions | July 6-23.
10. For Header & Footer: under the header drop-down chose the appropriate choice for
the email you are doing under the footer drop-down choose New Proxibid Footer.
11. Paste your code into box.
12. Click Save & Close on the bottom right.
Once your email is in Bronto, you will need to send out a test email to the Marketing Department to look over for errors.
1. In the top left of the site, chose the Test box and click Schedule.

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2.
3.
4.
5.
6.

For From Name put: Proxibid

For From Address put: info@proxibid.com
For Reply To Address put: info@proxibid.com
UNCHECK Enable Sender Authentication
For Recipient Addresses put your Proxibid email

7. Scroll to the bottom and click Next.

8. Look over everything and the email and make sure it is correct and then click Send
Delivery .
9. The test email will be sent to your Proxibid email FORWARD that email to the Production Designers, Communication Intern and Account Managers for all them to look
over and check for errors.
10. If there are errors to your email, make the edits in Dreamweaver you will need to repaste you code into Bronto, go to your email in Bronto and click Edit in the top right
and paste the code.

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Finally, your email is all done and you are ready to schedule it to be sent out
1. Go to your email in Bronto.
2. In the top left of the site, chose Regular box and click Schedule.
3. For the from name, address and reply-to address put the same as the test email.
4. UNCHECK Enable Sender Authentication.
5. Scroll to the Lists box and find the appropriate email (for example, if you are doing
the Vehicles Email, you will want to choose Vehicles, Marine & Aviation).

6. Look below and find Delivery Scheduling check Send at this time choose the current date and 5:00 pm .

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7. Scroll to the bottom and click Show Advanced Options.

8. Find Delivery Groups box and find the correct email group (for example, if you are
doing the Vehicles Email, you will want to choose Vehicle, Collector Car & Marine
Blasts 2015).

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9. Scroll to the bottom and click Next in the bottom left.

10. Look over everything and the email and make sure it is correct and then Click Schedule Delivery.
Your email is now scheduled and ready to go out.

Uploading a new contact list to Bronto

To begin:
1. Login into Bronto: www.bronto.com.
2. At the top of the site you will see a drop-drown box that says Select a Sub-Account:
search through the drop-down and find Proxibid.

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3. Go to: Table - Manage.

4. Click Import.
5. Check box I agree to the Terms of Service above.
6. In the box Where did you obtain these contacts put New Sign ups.
7. Click Next.
8. Check Import from a CSV file or files.
9. Click Choose File and located the correct file.
10. Click Next.
11. Check Update exisiting contacts, Add new contacts.
12. Click Next.
13. Check Do not inform them & Do not send a message.
14. Click Next.
15. Under Mapped to click on the drop-down menu and choose Email Address (email).
16. Click Next.

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17. Under 2. Do you want to add contacts to a new list? check Create New List:

18. Internal name and external name will be the same, put New Contacts_DATE (Example: New Contacts_6.1.15).
19. Click Next.
20. Click Next (do not remove any lists).
21. Click Next (do not notify).
22. Click Finish.
The contact list will import and you can select it when you go to schedule an email.

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DO IT
YOURSELF

USE THIS SECTION TO KEEP

TRACK OF ALL THE THINGS YOU
DO OVER THE SUMMER
It is encouraged to add more sheets if you need them.
All that is asked of you is to put in new sheets for the next
intern to come after you!

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INTERN MANUAL BY

Carly Docter

Communications Intern, 2015

Nathan
Matt
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Marketing & Design Intern, 2015