Professional Documents
Culture Documents
Sales
Reporting To
Designation
Management Trainee
12 months
Target Grade
Target Industries
Company
3M India
Marketing
Manage and coordinate all marketing, advertising and promotional staff and activities
Conduct market research to determine market requirements for existing and future products
Analysis of customer research, current market conditions and competitor information
Develop and implement marketing plans and projects for new and existing products
Manage the productivity of the marketing plans and projects
Monitor, review and report on all marketing activity and results
Sales
Desired Skills:
Marketing concepts: knowledge of and ability to apply basic marketing concepts used in the
development of marketing plans
Creative concept evaluation: ability to assess creative concepts and executions based on
creativity, strategic alignment and consumer impact
Marketing research application: ability to leverage research results into actionable marketing
and business building initiatives
Brand equity: knowledge of procedures used to drive increases in volume and brand equity
Brand positioning: knowledge of specific brand positioning and brand architecture of the
company's brands
Marketing program customization: ability to customize, communicate and apply a marketing
communication program based on the specific needs of a particular region, customer.
Brand marketing strategy: knowledge of information used to define brand strategic corridors
and develop appropriate business solutions for local market application
Requirements:
Strong analysis, strategic thinking, creative thinking, team leadership, planning, organizing,
problem solving skills.
Understanding of Business in the B2B scenario
Offer Structure:
Management Trainee
GRADE
S3A
COMPONENT
EQ JG
Basic Salary
p.m.
House Rent All / Co. Leased Acco
p.m.
Conveyance
p.m.
Flexible Compensation Plan
p.m.
Cash Per Month
PROPOSED
S3A
52440
16667
1600
39693
110400
1324800
331200
331200
1656000
75514
30583
81806
187903
1843903
13200
18000
300000
1100
5200
2000000
37500
1881403
Planned OBSIP