SHERILYN SHEROIAN

Phone: 612.730.9506 | Email: Sherilyn.sheroian@gmail.com | LinkedIn: www.linkedin.com/in/ssheroian

PROFILE SUMMARY

BUSINESS DEVELOPMENT & CHANNEL MANAGEMENT LEADER

Customer-centric growth catalyst with a deep-rooted passion for technology services and 15+ years of experience
delivering superior revenue, maximizing solutions in the wireless, Internet and data services space across all
verticals. Equally skilled at developing strategic plans, empowering cross-functional teams and implementing
market expansion initiatives. Outstanding communicator, and creative problem solver, with a natural ability to
forge relationships with internal and external stakeholders. Versatile contributor who thrives in fast-paced
environments. Bachelors degree.
Opportunity Identification | Strategic Planning | Relationship Building | Channel Development | New Business
Development | Partnership Relations | Account Management | Leadership & Team Building | Change
Management | New Product Development | Project Management | Mentorship

PROFESSIONAL ACCOMPLISHMENTS
STRATEGIC PLANNING
Machine-to-Machine (M2M)/ Internet of Things (IoT) activations and partner engagement were lagging. Planned
and implemented a joint sales team-partner business planning sessions. Obtained cross-functional support,
oversaw development of opportunity identification website and brokered select account opportunities. Increased
M2M activations by 77% year over year.

BUSINESS DEVELOPMENT
Revenue was declining and healthcare vertical needed to be revitalized. Developed business plan and engaged
traditional, non-traditional, partners and sales channels. Improved collaboration across sales teams and aligned
incentives with rewards. Grew monthly revenue for territory from $1.7M to $5.2M over 4-year period.

LEADERSHIP & TEAM BUILDING

Partnership activations were low due to a conflict between sales and technical support. Volunteered, above and
beyond existing commitments, as a liaison between parties and coached sales staff to address issues directly.
Revitalized inter-departmental relationship and secured 15 new partners; exceeded target by 25%.

CHANGE MANAGEMENT
Relationship between leadership, internal sales team and partners was fragmented. Created and implemented
Partner of the Month program. Led training sessions, facilitated 1-on-1 engagements and reinforced
commitment with individual recognition. Increased M2M activations from 6.5K to 9K; a 38.4% improvement.

PRODUCT DEVELOPMENT & INNOVATION

Identified an opportunity to improve patient care, safety and operations. Approached 2 medical device companies,
pitched concept and obtained go ahead. Collaborated with R&D and engineering departments to deliver solution.
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Obtained FDA clearance on 1 attempt and improved actionable data capture by 70%, in real-time.

EXPERIENCE
M2M - Advanced Solutions Architect
Verizon Wireless | Plymouth, MN | 2013 - 2015
Developed custom M2M/ IoT solutions that resulted in new cellular enabled products. Created and implemented
Partner Program, collaborated with sales teams and partners to innovate new solutions in effort to identify new
accounts and opportunities.

Increased M2M activations 77% year over year.

Achieved 133% of MBO in 2014; elected to prestigious Winners Circle.
Nominated for Sales Support Super Star Award in 2014.

SHERILYN SHEROIAN
PAGE 2 | Phone: 612.730.9506 | Email: Sherilyn.sheroian@gmail.com | LinkedIn: www.linkedin.com/in/ssheroian

Public Sector Market Director II - Healthcare

Sprint Nextel | Edina, MN | 2009 - 2013
Oversaw a 3 state territory, including a team of 22 sales professionals (internal & external channels) for the
Healthcare vertical. Matrix-managed multiple sales channels to drive wireless solutions, increase patient safety and
improve operational efficiencies.

Increased monthly territory revenue from $1.7M to $5.2M over a 4-year period.
Achieved an annualized revenue base of $64.2M.
Maintained a churn rate of less than .70%.
Exceeded quota by 170% in 2011 (#1 in USA); received Presidents Club Award.

National Account Manager

Sprint Nextel | Edina, MN | 2005 - 2008
Managed distribution channels to increase wireless sales revenue within Fortune 500 portfolio. Developed
solutions for clients business challenges, negotiated contracts and coordinated with internal agencies to ensure
effective lifecycle management.

Achieved 106% of sales quota in 2008.

Increased customer base revenue by 57%.
Promoted to Public Sector Market Director.

Senior Account Manager

Sprint Nextel | Edina, MN | 2002 - 2005
Cultivated relationships with C-Suite level decision-makers across all verticals, leveraged solutions-based selling
tactics and secured key accounts; managed ongoing lifecycle support of all accounts.

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Achieved 136% of 2005 total billed revenue goal; ranked 33 in USA.

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Attained 245% of 2004 total billed revenue goal; ranked 3 in USA.
Received Presidents Club Award in 2004 and Central Area MVP in 2003.
Promoted to National Account Manager.

*Prior to 2002, held various positions at Global Crossing, Cable & Wireless, GE Capital and Enterprise Rent-A-Car.

VOLUNTEER WORK
Junior League of Minneapolis | 2008 - Present
Chair, Training & Leadership Development Committee

Established and implemented Leadership, Membership Development and Mentor programs.

Managed a team of 17 volunteers to execute program.
Led the ongoing training curriculum for 400+ active members.

Chair, Fundraiser Development Committee

Oversaw a committee of 10 volunteers.

Mentored and trained fellow Chairs on best practices of fundraising.
Researched, organized and deployed 2 new fundraisers in 2013-14 fiscal years.

EDUCATION

Bachelor of Arts in Organizational Psychology, California State University, Stanislaus.

Graduated with Honors, Cum Laude.