Hewlett-Packard

Mission statement (Why does Hewlett-Packard exist?)

To provide products, services and solutions of the highest quality and deliver more value to
our customers that earns their respect and loyalty.
Vision (Where does Hewlett-Packard want to go?)
To view change in the market as an opportunity to grow; to use our profits and our ability to
develop and produce innovative products, services and solutions that satisfy emerging
customer needs.
Additionally, it is worthwhile to mention the company's slogan, culture, values and core
principles are subsumed under the term The HP Way Now. The figure below provides a
visualization of the different elements and their correlations.

Googles Vision Statement & Mission

Statement
Googles mission statement and vision statement reflect the powerful position of this
company in terms of what it wants to achieve. Founded in 1998, the company has been
following its mission statement and vision statement, leading to its current position as
one of the most valuable brands in the world. Googles mission statement defines the
strategies of the business, such as the development of new products. In a similar way,
the companys vision statement pushes the organization to achieve new heights, such
as through rapid innovation. The success of Google is directly connected to the efforts
of the company to fulfill its mission statement and vision statement.
Google follows its vision statement and mission statement through its generic
strategy and intensive growth strategies. These statements are used as basis for
the companys strategic choices.

Googles Vision Statement

Googles vision statement is to provide access to the worlds information

in one click. The companys nature of business is a direct manifestation of this
vision statement. For instance, Googles most popular product is its search engine
service. This product enables people to easily access information from around the
world.
Googles vision statement has three variables, namely, worlds
information, accessibility, and one click. The firm fulfills the worlds
information component of the vision statement by crawling webpages. The company
maintains databases containing indexes of these websites. Google fulfills
the accessibility component by offering its search engine services to everyone around
the world. The one click component of the vision statement refers to easy access to
information. The firm fulfills this component by offering innovative products, such as the
easy-to-use Google Search. Thus, the company effectively follows its vision statement.

Googles Mission Statement

Googles mission statement is to organize the worlds information and
make it universally accessible and useful. Ever since its beginnings, the
company has focused on developing its proprietary algorithms to maximize
effectiveness. Google continues to focus on ensuring that people access the information
they need.
Googles mission statement is parallel to the companys vision statement. The mission
statement has four variables, namely, worlds information, organization, universal
accessibility, and usefulness. As noted, the firm fulfills the worlds
information component by crawling webpages. The company organizes the
information through its proprietary algorithms or programs. Google also fulfills
the universal accessibility component of its mission statement by offering its services
worldwide. Such processing and organizing of information also makes search results
useful. Therefore, Google effectively follows its mission statement.

Strategic Analysis and Recommendation for Google

Google follows its mission statement and vision statement. The company is known for
effective products, like Google Search, that satisfy the specifics of the firms vision
statement and mission statement. The companys leadership in the market satisfies

theuniversal accessibility component of the mission statement by making Googles

products widely used. Innovative strategies contribute to the companys capacity to
maintain its leadership in the industry. This leading position empowers Google to
continue following its mission statement and vision statement.
It is recommended that Google should modify its vision statement and mission
statement in accordance to the wide variety of products the company currently offers.
The company now offers new products, such as Google Fiber and Google Glass.
However, the companys and vision statement and mission statement remain the same.
Thus, the adjustment should reflect the current diversification of Google products.
Ideally, the vision statement should depict the future condition of the company, with
consideration for its diversified business. In relation, the mission statement should
indicate Googles aims in terms of such diversification.

Toyota
Vision:
To be the most respected and successful enterprise, delight customers with a wide range of
products and solutions in the automobile industry with the best people and best technology.

The most respected.

The most successful.

Delighting customers.

Wide range of products.

The best people.

The best technology.

Mission:
Mission of Toyota is to provide safe & sound journey. Toyota is developing various new technologies
from the perspective of energy saving and diversifying energy sources. Environment has been first
and most important issue in priorities of Toyota and working toward creating a prosperous society
and clean world.

Slogan:
ACT#1: Actions, Commitment and Teamwork to become No.1.

Mission & Vision

Our Mission Statement
Nestls mission, in the words of our founder Henri Nestl, is to: ...positively
influence the social environment in which we operate as responsible corporate
citizens, with due regard for those environmental standards and societal aspirations
which improve quality of life. -- Henri Nestl, 1857.

Our vision and values

To be a leading, competitive, Nutrition, Health and Wellness Company delivering
improved shareholder value by being a preferred corporate citizen, preferred
employer, preferred supplier selling preferred products.

Nestl Pakistan subscribes fully to this vision of being the number one Nutrition,
Health, and Wellness Company in Pakistan. In particular, we envision to;
Lead a dynamic, passionate and professional workforce proud of our heritage
and positive about the future.
Meet the nutrition needs of consumers of all ages from infancy to old age, from
nutrition to pleasure, through an innovative portfolio of branded food and beverage
products of the highest quality.
Deliver shareholder value through profitable long-term growth, while continuing to
play a significant and responsible role in the social, economic, and environmental
sectors of Pakistan.

PepsiCo India
Our Mission and Vision
At PepsiCo we believe that business and society can thrive together. We are guided by Performance with Purpose:
delivering top-tier results in a way that sustains and respects business, society and the planet.

Our Mission
As one of the largest food and beverage companies in the world, our mission is to provide consumers around the
world with delicious, affordable, convenient and complementary foods and beverages from wholesome breakfasts to
healthy and fun daytime snacks and beverages to evening treats. We are committed to investing in our people, our
company and the communities where we operate to help position the company for long-term, sustainable growth.

Our Vision
At PepsiCo, we're committed to achieving business and financial success while leaving a positive imprint on society
delivering what we call Performance with Purpose.
In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy
eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a
safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local
communities where we operate.
Wherever we do business, Performance with Purpose is our guide. We believe that delivering for our consumers and
customers, protecting the environment, sourcing with integrity and investing in our employees are not simply good
things to do, but that these actions fuel our returns and position PepsiCo for long-term, sustainable growth.

Guiding Principles
To advance our mission and vision with honesty, fairness and integrity, we are committed to six guiding principles.
When conducting business around the world, we must always strive to:
Care for our customers, our consumers and the world we live in.
We are driven by the intense, competitive spirit of the marketplace, but we direct this spirit toward solutions that
benefit both our company and our constituents. We see our success as inextricably linked to that of our customers,
consumers and communities.
Sell only products we can be proud of.
The true test of our standards is our own consumption and endorsement of the products we sell. Without reservation.
Our confidence helps ensure the quality of our products, from the moment we purchase ingredients to the moment it
reaches the consumer's hand.
Speak with truth and candor.
We tell the whole story, not just what's convenient to our individual goals. In addition to being clear, honest and
accurate, we are responsible for ensuring our communications are understood.
Win with diversity and inclusion.
We embrace people with diverse backgrounds, traits and ways of thinking. Our diversity brings new perspectives into
the workplace and encourages innovation, as well as the ability to identify new market opportunities.
Balance short-term and long-term.
In every decision, we weigh both short-term and long-term risks and benefits. Maintaining this balance helps sustain
our growth and ensures our ideas and solutions are relevant both now and in the future.
Respect others and succeed together.
Our mutual success depends on mutual respect, inside and outside the company. It requires people who are capable
of working together as part of a team or informal collaboration.While our company is built on individual excellence, we
also recognize the importance and value of teamwork in turning our goals into accomplishments.

Bank al falah

Vision & Mission

More Sharing Services

Vision
To inspire and empower people to do things differently and shape their own path in life and business.

Mission
We look at the market with fresh eyes to find new opportunities, and seek new ways of enabling our
customers to succeed and advance the world of finance.

Mission and Focus Areas

More Sharing Services

Bank Alfalahs mission is to support economic empowerment and inclusion in our communities with a
focus on innovation and sustainable opportunities to deliver our Beyond Philanthropy approach. We
aim to achieve a triple bottom line (social, environmental and economic) impact. Key community
investments will be made in the following focus areas:

Healthcare and the Environment

Education/ Vocational training
Sports and Youth DevelopmentMicrofinance and Entrepreneurship
Some of our key corporate citizenship initiatives include:

Entrepreneurship
The Bank has joined hands with the AllWorld Network for the Pakistan Fast Growth 100 (Pakistan100)
Program. The AllWorld Network Inc., co-founded by Professor Michael Porter of Harvard Business
School, launched the Pakistan 100 in 2012. This is a pioneering effort to showcase and rank the most
innovative and dynamic fast-growth private companies in Pakistan.
The medium-scale enterprise sector is the engine to fuel future economic growth by creating the next
wave of employment, driving the economy and fostering prosperity. Further, with the Banks focus on
SME and entrepreneurship on the business and community fronts, this is an exciting opportunity to
support a unique global initiative that recognizes rising and established entrepreneurs in Pakistan and
beyond. This is another side of Pakistan that must be heard a forward-looking story of innovation,
ambition, and achievement.

Heritage preservation through upgrading and maintaining the historical

infrastructure of Pakistan
Some such projects include
i)
Historical
Preservation
of
Shahdin
Manzil,
Lahore
ii)
Beautification
and
maintenance
of
2
and
3
Swords
in
Karachi
iii) Building and maintenance of Tamgha Chawk and Shamsheer Chawk in Lahore in the Cantonment
Area, Aziz Bhatti Road, Lahore with the support of the Pakistan Army. Tamgha Chowk is a monument
where the top 6 awards (Civil + Military) of Pakistan are displayed, whilst Shamsheer Chowk
demonstrates
the
protection
of
the
country
by
the
Army.
iv) Maintenance of Liberty Roundabout, Lahore

Supporting Sports in Pakistan

Bank Alfalah plays a key role in nurturing sports in including Cricket, Polo and Skiing with a view to
youth and community development in Pakistan. Going forward the Bank will continue to focus on
developing sports and encouraging emerging talent in the country.

Burger King Mission Statement - Vision for Food,

Speed, and Customer Experience
Mission Statement, Headquarters and History of Burger King Fast Food
Restaurants
Use

to navigate.

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The founders of Burger King restaurants had a vision for their fast food chain
which included the food, the speed, and the customer experience. The
mission and commitments of Burger King today are aligned with that original
vision. (See the Burger King Vision and Commitments below.)
Burger King Fast Food Restaurant Chain Founders Facts and Trivia:
The Burger King restaurant chain was actually started in 1953 by Matthew Burns
and Keith J. Kramer in Jacksonville, Florida as the Insta-Burger King restaurant,
featuring an Insta-Broiler to cook the food. In 1954 when the company was having
financial problems, two franchisees, James McLamore and David Edgerton,
purchased the right to operate the chain and changed the name to Burger King.
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Top Burger Restaurants

Mission Statement

Retail

Burger King

Fast Food Restaurant

Once established, expansion and growth happened quickly for the Burger King
restaurant chain. The Whopper was introduced in 1957, the first Burger King
franchise was opened in 1959, the first Burger King international location opened in
Puerto Rico in 1965, and the company was purchased by Pillsbury in 1967.
Burger King Restaurant Chain Headquarters:
The corporate headquarters of the Burger King fast food restaurant chain is located
in Miami, Florida, where the original franchise of McLamore and Edgerton was
located.
The Mission Statement of Burger King Restaurants:
The vision of McLamore and Edgerton when they purchased the Insta-Burger King
restaurant concept has remained the vision and mission of Burger King restaurants
throughout the world, and is referenced in the individual international Burger King
restaurant websites. That original Burger King Vision was:
Offering reasonably priced quality food, served quickly, in attractive,
clean surroundings.
Today in the U.S., Burger King uses commitments to guide its business, in addition
to that original mission statement.
Specifically, the Burger King commitment is:
Our commitment to premium ingredients, signature recipes, and familyfriendly dining experiences is what has defined our brand for more than
50 successful years.
Burger King corporate further defines the commitments that guide its daily business
operations in its corporate governance documents:
FOOD
For over 50 years, our restaurants have been serving high quality, great tasting and
affordable food around the world. Our commitment to the food we serve is what

defines us as a company and is at the center of our HAVE IT YOUR WAY brand
promise.
PEOPLE
We are dedicated to supporting and investing in our people employees,
franchisees, suppliers and restaurant guests because they are the cornerstone of
our business. In many different ways, we do all that we can to serve employees and
guest alike.
In addition, Burger King has a clear statement of What We Believe which also
serves as a mission statement, although not officially identified as one:
"WHAT DO WE BELIEVE?
We believe in working together with and listening to our employees, guests,
business partners and the people int he communities in which we live and work. We
share their concerns for our neighborhoods, educating children, preserving the
environment, providing jobs and doing our part to help families eat and live better
by offering more nutritious food options and promoting healthy life-style messages.
We know we have a role to play in each of these areas.
Bata

Mission, Vision, Values

Mission, Vision and Value Statements
Mission
BATA delivers safe, high-quality, efficient and reliable transportation services in its
region that link people, jobs, and communities.

Vision
BATA is the premier regional public transit authority in Michigan, continually developing and
operating state of the art transit technologies, staff training, performance metrics and financial
management at the highest level, such that BATA is able to accept any larger mission that might
be required of it by its community, region or state.

Values

Integrity

Respect

Accountability

Community

Honda
Mission Statement

We, at Al-Futtaim, are dedicatd to supplying Honda products of the highest quality, yet at a reasonable price for globa
Company achieving Customers for Life.
This is built around six key values: to be welcoming, trustworthy, respectful, innovative, inspiring and ambitious. Thes

VISION & MISSION

Vision
Market leader in the motorcycle industry, emerging as a global competitive centre of production and exports.
Mission
A dynamic growth oriented company through market leadership, excellence in quality and service and
maximizing export, ensuring attractive returns to equity holders, rewarding associates according to their
ability and performance, fostering a network of engineers and researchers ensuing unique contribution to
the development of the industry, customer satisfaction and protection of the environment by producing
emission friendly green products as a good corporate citizen fulfilling its social responsibilities in all respects.

Quality Policy

Commitment to provide high quality motorcycles & parts

Right work in first attempt and on time

Maintain and continuously improve quality

Training of manpower and acquisition of latest technology

Safe, clean and healthy environment

Market leadership and prosperity for all

Honda mission statement 2013

Maintaining a global viewpoint, we are dedicated to supplying products of the highes

quality, yet at a reasonable price for worldwide customer satisfaction.

Our vision. Our commitment.

We are a company built on dreams. And these dreams inspire us to create innovative products that enhance human
mobility and benefit society. We see "The Power of Dreams" as a way of thinking that guides us and inspires us to
move forward. The strength of our company comes from this philosophybased on the visionary principles of our
founder, Soichiro Honda.
Our success in the global marketplace is the result of our continued investment in America's future. We thank our
customers for the support and trust they've shown us. We look forward to challenging ourselves to create new
products and services that bring value to our customers and society during the next 50 years.

S
Burger King's mission statement is "to prepare and sell quick service food
to fulfil our guest's needs more accurately, quickly, courteously, and in a
cleaner environment than our competitors. Burger King also uses a
"commitment" in addition to its mission statement. The Burger King commitment is
"to premium ingredients, signature recipes, and family-friendly dining experiences".