CELEBRITY TALK

20144 No.513

1971 7 42 9

DESIGN

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AURORA TOP

COVER
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www.aurora.com.tw

maggies@aurora.com.tw

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ISSN

2305-7734

Maggie Su

01

 AURORA NEWS

Contents

2014 April

No.513

p.20

p.15

AURORA TOP

32

top

p.35

p.29

1111

p.43

p.45

Pierre Giner

EDITOR'S WORDS

CELEBRITY TALK

LOHAS LIFE

ARTS PLAZA

01

20

34

48

+=

COVER STORY

06

08

12

CAREER

DESIGN

24

38

40

49

53

BUSINESS

AURORA MUSEUM

LOVE ACTION

16

44

54

13

02

28

03

key Term

P.11

BNSC

P.13

P.17

218

P.21

MGR

04

P.26

Cover Story

N
N

MARKETING
Techniques for successful negotiation

Prelude

Words

When facing bargaining from your customers, do you just give in? When encountering
disagreements with your customers, do you just choose to make compromise with them?
Sales negotiation is a core competency a salesperson must possess. This article is taking you to
build a superior strategy for negotiation skills, which helps you reach your sales goals faster!
06

07

Cover Story

CHAPTER

information

intelligence

Cover Story

Words

COVER
STORY

08

From a Problem-

Solver to a Problem-Definer

From an Anchor to a Intelligence

Agent

09

Cover Story

Point

Point

Cover Story

Point

Point

Point

10
10

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Cover Story

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ex.

ex.

Cover Story

Words

COVER
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BNSC

Rule1
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Rule2
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Claim

Sales Tactics

Te s t i m o n i a l

Comparison

Marketing Strategies

1 

14

15

1998

finical technology

Reaganomics
Words

Texas Instruments

great dream

16

Business

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17

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Celebrity Talk

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TVBS

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MGR
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Arts Plaza

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Book

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CANS

886-2-2345-80881721
86-21-5840-8899 203
www.auroramuseum.cn

49

Arts Plaza

Arts Plaza

50

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Arts Plaza

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Arts Plaza

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Love Action

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